I bought this Soft & Gentle antiperspirant roll on mainly because of the price but I also liked the soft and gentle name. I'm not loyal to any one brand of roll on deodorant as I've been working my way through many of them trying to find one that I like.
Soft & Gentle roll on deodorant is made by Palmolive who also produce spray deodorants, hand washes and bath and shower products.

***Price and availability***

I bought this roll on from Asda where it cost me £1 There were another two scents available as well as this Jasmine one and they were all the same price.

I think the price is fantastic, especially when I find a bottle of this lasts me for around two weeks!

***Packaging***

The deodorant comes in a small white bottle which is very gently curved to make it a nice shape to hold. It has a roller ball at the top of the bottle which sits underneath a pink lid. The lids on different scents are different colours which makes it easy to see which one you have. The bottle shape is the same as in the Ciao picture but the designs on it differ slightly. The lid has a rectangular sticker on it which promises 24 hour protection and the bottle has a picture of jasmine flowers alongside the product brand and title. Underneath the flowers is some small writing which says "kind to skin"
The packaging is pretty standard for a roll on deodorant but the soft curves of the bottle and the gentle colours used on the packaging do look nice, feel girly and pleasant and fit with the products name.

***Using the product***

The lid screws off to reveal the roller ball underneath which is used to apply the product to your under arms and the fact that it is a ball is why these kind of deodorants are called roll ons. The ball glides round easily and I've never had any problems with it sticking or getting clogged up, which I have found can be a problem with some cheaper brands.
When you first apply the roll on to your skin it is quite thick and creamy and looks white. It does take a minute or two to sink in and dry but when it does it is no longer white, you can't see it at all. I usually apply this deodorant before I go and find my clothes as I find that by the time I have finished digging around in the wardrobe it is dry. It's not the quickest drying roll on I've ever used but it doesn't take too long in my opinion.

The product does smell like jasmine flowers but the scent is gentle. The smell of the roll on doesn't seem to fade throughout the day and it is quite pleasant. Personally I use a body spray after applying anti-perpirant though, so the smell isn't particularly important to me as long as it's not awful!

***How effective is it?***

I have found this roll on deodorant to be very effective. It promises 24 hour protection and I certainly have no problems for the rest of the day after applying it to clean skin in the morning. The anti-persirant is good enough that I can do a work out with this on without having sweaty armpits which I think is great! This does seem to perform much better than other roll ons that I have tried within the same price range.

True to it's name this roll on has not dried out my under arms and it has not had any bad effects on my sensitive skin.

***Overall***

I have been really impressed with this deodorant and I think it's great value for money. I will definitely be buying Soft & Gentle roll on again (in fact I found this morning that my current one has run out so I'll probably buy more when I go shopping later!), although I might try out a different scent next time and I would certainly recommend this to others