Product Type: Sanex Antiperspirant / Deodorant
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Sanex Men Active Aerosol Deodorant
Member Name: davidbuttery
Sanex Men Active Aerosol Deodorant
Advantages: Mild and gentle, pleasant but restrained fragrance
Disadvantages: No information given on animal testing policy
** Background **
As I've said before in the course of my reviews, I generally buy Right Guard deodorants, largely because I'm fairly unadventurous in this department and above all simply want to know that I'm going to be using one that's effective. However, when an attractive special offer comes along, I'm open to trying out other brands. Thus it was that a cut-price charge of £1.00 for a 150 ml canister at my local Wilkinson (quite a good option for discounts on cosmetics, I find) brought me to this Sanex for Men Active offering.
** Sanex for Men **
Sanex for Men is a fairly new sub-brand (so much so that I remember doing a market research survey about it shortly before it appeared on the shelves) and it's probably fair to say that many people still think of it as being primarily a women's range. It seems to have established itself fairly well, though, and you shouldn't have a problem finding Sanex for Men products in larger chemists and supermarkets; they're less seen in small shops, however. My £1 offer is probably about 50% off what you'd expect to pay as a rule, putting it in the middle of the pack price-wise.
The can is quite restrained in its design, being done out in blue and white with a vague pattern of grey lines. There's no attempt to bludgeon you into thinking that this is intended to attract your gender of choice, or to make you smell like an enthralled aadvark (hey, all trends start somewhere; why not here?) and there's even the nicely old-fashioned line "Keeps skin healthy" down the bottom of the canister. It has a traditional removable plastic top, and an equally ordinary-looking button and nozzle. Disappointingly, though, there's no information about the company's attitude to animal testing, and nothing more precise than "Made in EU" for the origin.
** Field testing **
The most notable thing about this Sanex deodorant to me is how gentle it is. Although actual harshness is these days mostly reserved to the ultra-cheapo no-name brands, even some of the big players still put out deodorants that are a little bit rough around the edges, if you will. There's none of that here: the can does bear the legend "Anti-irritation complex" and for once a bit of marketing-speak would seem to have some validity. I'd therefore recommend this especially to those with easily irritated skin.
The fragrance is quite difficult to describe, since again it's not very powerful. If pushed I would suggest that there was something of the garden about it: not out-and-out flowery aromas, but the sort of thing that might remind you of a spring lawn after a light shower had cleared and the sun was returning. It's advertised as a "masculine fragrance", but it's a long way from the hard-hitting muskiness you might get with the Lynxes of this world. It's certainly not strong, and so is good for those who don't particularly want it to be noticed.
** Verdict **
I was quite pleasantly surprised by the Sanex Active deodorant. I wasn't really sure what I'd make of it, but have found myself quite impressed by the way its image leans towards taking care of you rather than being macho and pushy. Being a fairly sensitive soul myself, I'm rather more comfortable with that than with the more showy promotion of many other brands. More to the point, though, it works very well: you don't think about it, it just gets on with the job of keeping you dry and fresh. I could actually see myself moving to this one in the longer term.
Summary: Worth a look if you don't like in-your-face fragrances
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