Newest Review: ... : autumn/winter, Christmas, spring/summer and summer. The best time to go to Jack Wills is in the sales as their items are a lot cheap... more
A bit like Marmite I guess...
Member Name: mattr
Date: 17/05/10, updated on 17/05/10 (409 review reads)
Advantages: Some nice, stylish clothes, some of which are well made and not too badly priced.
Disadvantages: Some clothes that are obviously overpriced for the quality. Pretentious and annoying brand image.
Hmmm, Jack Wills.
I will immediately be open and admit that I am a bit of a sucker for their winter-season hoodies. They're very well made, warmer than most similar-style hoodies, last for ages, fit really nicely (particularly the 'slim fit' ones) and usually come in a nice range of colours.
I've also been reasonably impressed with their service. I've taken items back a few times for refunds, including a hoodie which I had owned for over 3 months before a small hole started to form in one of the sleeves... they accepted it back without any fuss despite the fact I had worn it a fair bit and even offered me the refund in cash, though I chose to take a credit note because I wanted to eventually buy another hoodie and knew that the cash would just get blown in a few days!
But then when I came to spend that credit note, I come face to face with their summer-season range, which I have to say is very disappointing this year. The hoodies are roughly the same price as the winter-season range that just has now been destined for the outlet shops, yet they feel really cheap and made out of a more thin, soft and stretchy fabric that feels like it will go out of shape and wear out really quickly. Some people might argue that this is to make the hoodies more lightweight and cooler to wear on a warm summer's day, but in reality I would suspect its yet another profit increasing exercise. I'm now holding on to the credit notes in hope that I'll be able to get a decent hoodie for the winter.
And then there's the whole pseudo-history, invented brand image and "Fabulously British" thing (particularly when the clothes are made far far away from Britain)... I have no problem buying into branded clothing, but it gets a bit ridiculous and embarrassing when they start printing names of made up events and non-existent sports teams on all their clothing.
If they'd just drop the whole 'pretending to be posh' thing (because really, admit it, they're not - they just price their clothing slightly higher than a few other high-street shops) and just concentrated on selling clothes, then I think people would give the whole brand a lot more respect.
I will continue buying from Jack Wills because I like some of their range, but I chose carefully and don't get too sucked in.
Also, their sales and clearance range is quite good. I have an account on their online clearance website but access to it is limited, so if you know anyone who has access to it then ask if you can check it out using their login - you can get some of last-seasons range at better than half price.
Summary: Don't kit your whole wardrobe out with it, but its worth a visit now and again.
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