CONFUSING (Pricerunner banners)

Name: marcel_beren

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Product:	Pricerunner banners
Date:	28/02/01 (6 review reads)
Rating:

Advantages: None

Disadvantages: Unclear

This ad looks like a split ad for Currys and Comet.

The creative treatment of the other logos is not balanced with that of Pricerunner - whose logo, as the most unfamiliar of the three, is lost altogether.

As if that were not enough, the "jazzy" animation is all on the logos that DO NOT belong to the advertiser.

The Pricerunner logo itself seems based on the old Chelsea away kit - tangerine and grey. Most unattractive. And the man is poorly drawn. The orange underpants were a bad idea too.

Poor.

Summary: