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For the rich?? -  Ferrero Rocher  - Ambassador's Party Archive TV
Ferrero Rocher - Ambassador's Party 

Newest Review: ... high profile and a a success. Yes they have been running the advert for years - but do you think they would do that if it was unsuccess... more

For the rich?? (Ferrero Rocher - Ambassador's Party)

carolinesite

Member Name: carolinesite

Product:

Ferrero Rocher - Ambassador's Party

Date: 30/08/00 (134 review reads)
Rating:

Advantages: None

Disadvantages: Show them as being for rich people

Adverts for Ferrero Rocher have always given me the impression that they are for the rich.
Well isn't that how they portray them?

Maybe the rich do like them but so do we poorer souls. They are not that expensive for what you get so you are more inclined to think that the rich would go and buy their chocolates from Harrods!!

Why are they always portrayed as being a dinner party thing? I happen to like these chocolates and it is not their adverts that sell them to me.

I think they should start thinking about the way that other chocolate makers display their products, like the Roses and Quality Street makers.
These ads show us that they are for everyone and they are well appreciated when given to them.
I know I am when I am given them as a present!

Summary:

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Overall rating: Very useful

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Last comment:
clairearnold

- 19/01/01

I totally agree, but i think you may find that they decided to show this advert in a more tongue-in-cheek manner. It is more for impact, a naff advert that EVERYONE remembers. The point of an advert maybe?


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