In preparation for the birth of my son, this was among the few toiletries that I purchased. Without question, any baby toiletry has to be Johnson's. After all, they have been around a very long time, so they must know what they are doing.

I bought this bottle as it is very easy to dispense with the pumping action.

The picture shown is of a 500 ml bottle which sells for around £2.50. The bottle is flattened sideways, so it is narrow and tall, which makes it easy to hold. That is particularly important when you have a squirming infant in the other hand. The bottle is a translucent creamy colour, so you can see the level of shampoo inside and know when to get the next one.

The shampoo is a pale yellow colour and has a creamy consistency. It has a mild pleasant smell, and works up a minimal amount of lather. It cleans very well, and more importantly it doesn't dry out my baby's skin. It is quite mild on the skin, and my son hasn't had any reactions or allergies to the shampoo. I dont believe it stings when it goes into the eyes, either.

The bottle says that this product is suitable from birth, for top to toe use so that is what I have been doing. I have not bought a separate soap or shampoo. In fact, I still have the very first bottle and inspite of using it every single day for bathing or cleaning his bum or his hands, only about a third has been used up. I would say that is very good value for money.

This product works well if you mix into the bath water or apply onto skin directly. I prefer to apply onto his skin as I feel you just end up cleaning the bath the other way.

I think this is a very good quality and useful product for a baby.