Having recently hit my 40s I'm much more conscious about my skin. I'm a full time Mum so I cannot afford premium range anti aging creams. I bought Avon Anew Dermafill Serum when it was on special offer for £15. It's recommended retail price is £28, but I've never actually seen it at this price, as Avon always seem to have some kind of special offer on. I usually use Boots Protect and Perfect Serum, but the Avon special offer made their serum a little cheaper so I decided to give it a go.

As with all of these anti aging creams, it's not a miracle cure (more's the pity!). However, I have been pleased with the results. I've been using it for about 6 weeks now and the fine lines are a little less obvious. I have a couple of deeper frown lines which seem a little softer, but I don't think anything short of botox will sort them out! However, I have noticed a big improvement in the overall appearance of my complexion, which has become much clearer.

The serum comes with some warnings that your skin may be sensitive to the hyaluronic acid content, but I have had no problems using it. I am a little concerned that you should leave a week after using this serum before any exposure to the sun. As a result, I will probably stop using it in the summer. Until then I will definitely be buying some more.