Whilst I may only be in my 20's, I did have a need to buy No7 Instant Illusion Wrinkle Filler. I'm very short sighted, but when I was younger I was determined to not wear my glasses because I hated them. This caused me to squint at everything and unfortunately caused me to develop a frown line between my eye brows. I now wear contact lens, however this frown line is here to stay and it's an annoyance to me as whilst the rest of my skin is wrinkle free (as it should be in my 20's!) this frown line always stands out. I had been meaning to try a wrinkle filler for quite some time however it wasn't until I got one of those famous £5 off No7 vouchers from Boots that I decided to purchase their Instant Illusion Wrinkle Filler.

The product promises a vanishing trick, claiming to magic away those lines and wrinkles in an instant. It is a light and velvety-soft formula that promises to leave the skin looking younger, smoother and more radiant. For my purpose, I wasn't bothered by the promise to make my skin look younger, instead I simply wanted it to smooth away my rather deep frown line and make my skin look smooth and well, perfect! The wrinkle filler has a 'unique optimised blend of soft-touch spheres and reflecting pigments that form a light diffusing cushion on the skin.' A lot of fancy words there, but again it's full of good sounding promises and I was eager to give it a try.

The wrinkle filler comes in a 30ml cream coloured tube, it's simple and but looks elegant, and it does seem like you are getting quite a lot of product for your money. To use the filler, it instructs to use it as the final part of your beauty regime, and should be used after moisturising or after applying your foundation. It needs to be applied directly into the line or wrinkle, so it is quite a precision based task, and if I had several lines to apply this too, I probably wouldn't bother as I imagine it would take quite some time to get through them all. I apply a small amount directly into my frown line, and then as directed, I gently tap the product in along the line, and then smooth away any excess product. To help it sink into the line properly, I gently pull the skin apart on each side and tap the product in gently. It's easy to smooth off any excess product, and whilst the application of the product requires time and effort, I only apply this to one frown line so it doesn't bother me so much.

The result is instantaneous as it promises. I can immediately notice the difference and my skin appears much smoother and you'd have to look much more closely to notice the frown line. It doesn't make it disappear completely, but I am happy to see that it does actually make a difference. Unfortunately whilst the result is instant, the lasting effect isn't as good. The product seems to wear out as I frown during the day, and unless I keep my face expression free through out the day, then I will need to touch up several times if I want my skin to stay looking smooth. I have tried a few different things to see if I can change the longevity, such as applying moisturiser carefully before hand, or dabbing it with face powder afterwards, but each time I have been disappointed with how long it lasts. I would say that within a couple of hours the product seems to have worn off. It was never going to be a product that I would wear daily, it would be too much of a faff on a morning when getting ready for work for example, but it's good enough if I'm going out somewhere, however I am conscious that it won't last several hours.

Overall the wrinkle filler is good for a quick fix solution to any deep frown lines or wrinkles you may have, but it won't keep them covered for long and touch-ups will be required. The price of this 30ml tube is £16.00 which is expensive, however I paid £11.00 as I had my £5 off voucher, so if you are wanting to try this out I would recommend waiting for this offer as it is a frequent offer that Boots do.