* Prices may differ from that shown
I read a lot of beauty blogs and beauty magazines and whilst I know that a lot of the products mentioned are given by PR companies as a part of their marketing strategy. I try to see past the hype and marketing spin espoused by beauty bloggers and companies but there was one product that was just inescapable. Hydaluron was given rave reviews and testimonials across so many different sites and media. After having read so much about it I decided to purchase it way back in January (admittedly when I was feeling rather flush with Christmas money!) and see if it lived up to the hype. --What is it and what does it do?-- Hydraluron is a serum that boosts the skins moisture levels due to its main ingredient - Hydraluronic acid. Even though applying acid to your face doesn't sound like the best idea hydraluronic acid is found naturally in the body and will not burn your face off! Hydraluron is not a moisturiser in itself but facilitates the moisturising properties of the moisturiser as it is capable of holding 1000x its weight in water. Unlike moisturiser hydraluron provides below the surface hydration and over time helps it reach optimal levels. It is claimed that it will decrease the skins roughness whilst increasing the skins elasticity. It is also claimed that it will reduce the amount of moisturiser needed as the skin is able to hold on to it and use it more effectively. --How to use it?-- The product itself is a clear gel and you only need a pea size to cover the whole face. You apply it once you have cleansed your face but before applying moisturiser. You can use it both day and night and over time it is claimed that it will reduce the amount of moisturiser needed as the skin is able to hold on to and use the moisture more effectively. It comes in a small tube which looks sleek and is perfect for travelling yet a part of me could not help wondering whether this tiny tube would last long and fulfil its promises! --Results-- For something that I considered to be a skincare extra hydraluron really makes a significant difference to my skin. It really does make the skin feel plump (in a good way!) and supple. I notice that when I don't apply it - no matter how good my moisturiser or how good a skin day I'm having - my make-up does not sit well and my skin looks a bit pallid. Hydraluron just gives me a healthy glow that you can't get with a great highlighter or foundation. I have noticed that I do use less moisturiser just as claimed - so at least I am saving on my moisturiser bill! As I have used the product for around five months now over time I have seen a real difference for the better in my skin. It just looks a lot clearer and healthier overall but all this comes at a price, a financial price! --Availability-- I believe that the only physical stockers of hydraluron are Boots and it retails (at the time of writing) for £24.99. --Conclusion-- I grudgingly conclude that I will purchase this again! I say grudgingly because even though I have experienced the clear advantages of the product the thought of spending £24.99 on what I would consider an "extra". However, it does last a long time, I bought mine at the start of January this year and I only finished it last week. I used the product everyday - which gives a conservative usage span of 5 months - which helps justify the initial financial outlay! It is a high quality product and I guess that is reflected in the price - overall this product does live up to the hype!