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Asda Smartprice Bran flakes

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3 Reviews

Brand: Asda / Type: Flakes

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    3 Reviews
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    • More +
      25.11.2010 15:16
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      VERY CHEAP CEREAL

      I have recently tried out the Asda smart price bran flakes cereal and this is my review of the product.

      I am not normally an Asda shopper as I usually do my shopping in my local Tesco supermarket as it is nearer my house than Asda but I was recently popping into my local Asda store for some bits and pieces and while I was in there I thought I would try there bag of smart price bran flakes.

      Smart Price is Asdas own brand which is a budget type of brand and as I am trying to save a few pennies on my weekly shop each week I was on the look out for some ways to save money. I have used budget branded products before and have found that lots of them are good but some of them are not so good and I would not buy them again.

      The Asda smart price bran flakes comes in very plain looking packaging and it does not come in a box like most other cereal does. Instead it comes in quite a large bag which is made out of plastic. The packaging does not look like the picture on the review page as Asda have went back to the green and white coloured packaging for their Smart price brand and not the red and white that they had for a while. The packaging is not eye catching or nice looking and I was worried about whether the bag would be sturdy enough to hold all of the cereal.

      The bag is 750g which I think is a very good size and is quite big and for this I only paid around 75 pence which I think is a saving of about £1.50 for the box of bran cereal I would usually buy so I was pleased to save this money as it is getting close to being Christmas time and I need every penny I can get.

      The cereal has lasted me quite a long time - well I would say about three weeks and that is really good value for what I paid for the bag I think. I know not everybody likes bran type cereals but I do and I think it is good to start my day with a nice healthy breakfast so I am happy to get the fibre that a bran type cereal has in it.

      The Asda smart price bran flakes look very similar to other bran flakes I buy quite often and I do not know if I would have been able to pick them out if they were beside a more well known brand! The flakes are a brown colour and have a sort of malted smell to them. I will be honest and say that the bran flakes do not look all that appetising when compared to other breakfast cereals but for me the health benefits out weigh that for me anyway. And this is not something that I think with only this type of bran flakes but all bran cereals really.

      The taste of the Asda smart price bran flakes I thought was just like the normal brand of bran flakes that I would buy. I thought the taste was quite heavy like a malty taste and the flakes were nice and crunchy which is something I was worried about before I ate these flakes cos they were so much cheaper. I thought the Asda smart price flakes were just as crispy and crunchy as my usual brand of flakes and I thought that they didn't get to soggy to quickly even though I had milk in the cereal.

      The Asda smart price bran flakes are not suitable if you have any food allergies and they are suitable for vegetarians to eat. They have 2.4g of fat per 100g and also have 14.8g of fibre per 100g so as you can see they are a very healthy cereal to eat. If only kids would eat them!

      I think the Asda smart price bran flakes were a good choice for my breakfast cereal and I would suggest giving them a try out as they are good value for money and they are as good as some other brands of bran type cereal I have tried before. They are not the tastiest cereal but they are one of the more healthy ones so I am happy to keep eating them. I would buy this brand of cereal again and suggest you give it a try.

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    • More +
      26.03.2010 17:15
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      Well worth trying!

      Asda Smartprice Bran flakes

      Description: Manufacturer: Asda / Type: Breakfast Cereal.


      If anyone has read some of my earlier reviews (thanks so much, I really appreciate all reads, rates and comments!) then you will probably already know my feelings on the supermarkets own ranges which offer savings to the customer by spending less on posh packaging.

      These ranges are a great idea because as we all know, the packaging only gets thrown in the bin anyway so there is no point in spending extra money on it. There was a time when I would have passed by the cheap and nasty looking ranges in the assumption that the products would also be cheap and nasty but I have been pleasantly surprised by how good some of them are. Don't get me wrong, there are some things that I have tried which have been quite poor but there have also been some that I have really liked.

      These Smartprice bran flakes cost £0.79 for a 750g box which is almost £2 cheaper than the leading brands. They, like all items in the Smartprice range come in a plain white box with green writing on it.

      I never have sugar on my cereal but do like to add chopped banana, strawberry or blueberries and they all go well with bran flakes.

      Bran flakes are one of those things that are always going to taste pretty similar. These have a lovely natural taste which is slightly sweet and nutty. They are crunchy without being too hard and don't go soggy too quickly when you pour the milk in (this is a big thing for me as I really dislike that) the bowl. The flakes are a decent size and taste very fresh, all in all, they provide a healthy and tasty breakfast (or snack at any time) for considerably less that the main brands, yet taste extremely similar. They will definitely continue to feature on my shopping list.

      5 Dooyoo stars from me, these bran flakes are cheap, healthy and tasty, well done Asda!


      Nutritional information is as follows;

      Nutritional Values (per 100g)

      Energy 333kcal
      Protein 11.4g
      Carbohydrate 66.4g of which sugars 17.5g
      Fat 2.4g of which saturates 0.6g
      Fibre 14.8g
      Sodium 0.26g equivalent as salt 0.7g
      Thiamin (B1) 1.2mg
      Riboflavin (B2) 1.4mg
      Niacin 15.3mg
      Vitamin (B6) 1.7mg
      Folacin 170µg
      Vitamin B12 0.9µg
      Pantothenic acid 5.1mg
      Iron 11.9mg

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      • More +
        06.01.2010 14:38
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        Just as good as the bigger named brands

        Asda's economical range, Smart Price, provide a wide range and variety of products but at much cheaper prices than the well known brands. One such product is the Smart Price Bran Flakes. They are currently selling for 78p for a 750g box, a mega bargain or is it? They did used to sell for 70p but jumped to 78p, not that much you may say but this is a 10% increase over night!!!

        Nutritional Values (per 100g)

        Energy 333kcal
        Protein 11.4g
        Carbohydrate 66.4g of which sugars 17.5g
        Fat 2.4g of which saturates 0.6g
        Fibre 14.8g
        Sodium 0.26g equivalent as salt 0.7g
        Thiamin (B1) 1.2mg
        Riboflavin (B2) 1.4mg
        Niacin 15.3mg
        Vitamin (B6) 1.7mg
        Folacin 170µg
        Vitamin B12 0.9µg
        Pantothenic acid 5.1mg
        Iron 11.9mg

        Packaging:
        The box is decorated in the usual Smart Price décor, a white and green box with a picture of a bowl of bran flakes on it. Writing on the front is as basic, Asda Smart Price near the top and Bran Flakes across the middle. As with most cereal boxes, slide a finger under the top flap to open the box revealing the bag of cereal inside. The bag seems to be of similar quality to that of any other brand totally sealed keeping the cereal fresh.

        Serving:
        As with most cereals pop them in a bowl and cover them in ice cold milk. For the sweet tooth, spread some sugar on top as well, or even drop in some fruit.

        Verdict
        Considering they are perceived as being of inferior quality to the bigger named brands, they quite surprised me. The taste and texture of these are very similar to the well known brands. In fact I couldn't tell the difference in a recent house hold taste test. Some of the Smart Price products I have tried are not up to scratch of the bigger named equivalents, but with the Bran Flakes I can not tell any difference. I would certainly recommend these to the cost conscious members out there.

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