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I had this given to me at Christmas, as it's known in the family that I do like Marmite. I hadn't seen the chocolate before so I was quite amused to see it and couldn't wait to try.
The bar looks really high quality - packaged like the expensive 70% chocolate brands in a soft matt black cardboard outer and the chocolate inside is enclosed in yellow foil. The chocolate inside is a lovely milk chocolate colour, and the bar approximately 7x15cm is divided into small squares to help you break your chosen portion off cleanly. The chocolate is about 5mm thick and its lovely and soft, melting in the mouth.
The taste experienced is promised to be "very peculiar" - shown in large letters on the front and all over the yellow foil. I have to agree that this is a great description of the chocolate. I found the taste of marmite to be "there" but really not extreme at all. Let's put it this way - if I had been asked to taste this as a blind tasting, I doubt I would have identified the marmite flavour. This is a real shame because as the lifelong tagline of Marmite has always been "love or hate", they may as well have really gone for heavy flavouring rather than seemingly trying to have a bit more mass appeal.
As a quirky gift this was good to receive, and I have enjoyed eating it, but really it's nothing special at all and in terms of the Marmite "hit", this really isn't there.
Marmite chocolate bar.
A friend who knows I love Marmite products recently gave me a selection of Marmite goodies for my birthday. I thought I would be in heaven with all these lovely products. In the selection there was this bar of Chocolate. How very perceptive of her I was really chuffed.
The bar weighs in at 100g and is packaged inside a black cardboard box with the words VERY PECULIAR on the front just below the Marmite logo. Inside the box is the chocolate bar wrapped in a yellow plastic type covering with the words marmite printed all over it. It also goes on to tell you that there is a hint of Marmite indulgence. A perplexing treat that bewilders the taste buds. Well that certainly is true on all counts.
Opening the plastic cover you are instantly hit by the unmistakeable smell of marmite. I broke off a square of the chocolate and placed it in my mouth on my tongue and began to suck it. The chocolate is smooth and creamy akin to Galaxy chocolate (Which I personally find cloying and quite horrible) and there is certainly a taste of chocolate but then the taste of marmite suddenly kicks in. It seems that there are small granules or grains of marmite giving the most peculiar taste in the mouth causing much confusion. One half of your brain is telling you to get rid of it the other half thinking it might get better. One of the little grains got caught right at the back of my tongue which actually made me gag causing even more confusion.
Although I love Marmite for me this is so wrong wrong wrong. I love chocolate with hints of chilli even chocolate with hints of sea salt but this marmite bar of chocolate is so wrong.
I must say I am glad that I have tried it as I had been looking around for a bar for some time but never actually came across it. I offered my daughter a piece of the chocolate when she visited me and she too gagged on it so I am happy to report it was not just me it had this effect on. For a while afterwards my stomach felt quite peculiar so I guess the slogan on the front of the box was correct at least in that respect.
Would I buy it myself?
Not now I have tried it. I intend to let my friends try it to see what effect it has on them too and I am happy to report that they too gagged!!! Although I did not buy it myself I am aware that it is a couple of quid for the bar. Is it worth that............QUITE FRANKLY........NO............
Well my curiosity has been cured I shan't be buying myself a bar anytime soon but I am glad that I have tasted this so called treat. I thought I was going to be happy with it trying something unusual. Well I can guarantee that it is unusual whether you would like it is up to you. As the adage goes curiosity killed the cat well if I ate any more of this bar then perhaps It may well have done the same to me.
This most certainly is not a bar of chocolate for chocolate aficionados trust me but it is a fun whacky bar if you want a bit of fun.
The ingredients are quite intriguing and include cocoa butter cocoa mass. Vanilla 2% marmite flavouring onion powder, garlic powder and celery powder. It is a milk chocolate so only contains 31% minimum cocoa solids.
540 calories per bar.
Sodium 0.3g (which I find surprising bearing in mind how salty it tastes.)
It is made under licence by Kimm and Miller (UK) Ltd. Bedford MK42 9TW.
The rating system is not quite right as it is a five star product it is made perfectly as long as you would like the combination of Galaxy style chocolate and Marmite. However I can rate it no more than one Dooyoo star because I found it to be quite vile.
Marmite chocolate - Very Peculiar
HAPPY BIRTHDAY - WHAT CAN WE GET YOU?
It was my husband's birthday recently and one of our offspring added a bar of this chocolate to his present as he is a huge Marmite fan. I always have to have two jars of this black spread in my cupboard as we cannot run out of it EVER.
Every morning that we are at home this is hubby's breakfast, four slices of Marmite on toast and if our granddaughter is here she loves to steal some of Grandpa's toast too. I was brought up on Marmite and peanut butter as both these kept quite well in the tropical climate we enjoyed. My children were vegemite kids as we lived in Australia when they were younger but they are now converts to Marmite too.
I quite like it but rarely eat it as I enjoy fruit and a bran rich cereal for my breakfast but there is one time that I crave a nice piece of Marmite on toast and that is when we arrive back home after a long flight and all I want or feel like eating is Marmite on toast with a nice cup of tea.
In days gone past we used to have Japanese teachers to stay for a month every year in September. They were keen to share their culture and came loaded with gifts including lots of different (very different) foods which they presented to us. We thought we would reciprocate and share rather individual spread with them. Some loved it but one that we always laugh about made spitting noises and said 'Blaaaa! bad taste bad taste!' when given his slice of Marmite on toast.
Now you do realise that my husband will try anything in the interests of increasing his culinary knowledge and this even included those hideous 100 day old eggs which are black and look rotten that they sell in China and other Asian countries so Marmite chocolate is pretty tame in comparison.
THE CHOCOLATE BAR FROM OUTSIDE
The chocolate comes in a very smart looking dark brown cardboard cover, a bit like Green and Blacks chocolate but with a Marmite symbol at the top and the "Very Peculiar" under that. We are told to expect " A hint of Marmite indulgence, a perplexing treat that bewilders the taste buds." Inside the chocolate is wrapped in a yellow foil with Very Peculiar all over it.
THE SNIFF TEST
On opening the wrapper you can't really smell anything until you open the foil but if you then sniff the product the first smell that hits you is mild marmite with a sort of creamy aroma blending with that. It is not really chocolate like at all in the initial smell. If you had a blind smell test there is no way you would pick that this was a chocolate. It smells a bit like a child's hands after they have eaten Marmite on toast and cereal for breakfast.
The chocolate was dark but not as dark as plain chocolate and was thin , once again a bit like Green & Black's chocolate with large rectangular divisions rather than chunky with small blocks which Cadbury seems to favour.
FINALLY THE TASTE TEST
My husband as Birthday boy tried it first and his reaction was 'Actually it is surprisingly nice.' His description was it really just tastes like chocolate but after a while the saltiness cones through.
Daughter who gave the bar tried some and " god that is disgusting. It is just wrong, salty chocolate, no thanks."
Granddaughter saw her Mum's reaction and refused to try it. She is not mad fussed on chocolate anyway she would rather have sweeties any day.
My opinion is that it is actually quite nice. The immediate taste you get when popping a small piece in your mouth is of chocolate and then the saltiness does come through. I am not adverse to chocolate in savoury dishes as we eat a lot of Mexican food with dark chocolate in the meat dishes.
I have tried the different chilli chocolates that companies make; one is a lot hotter and more savoury that the other but they are novel. This comes into that same category; it is novel and makes a great unusual gift for anyone would likes Marmite.
The flavour combination comes through most obviously if you allow the small piece of chocolate to linger on your tongue and then you get the chocolate then the Marmite and it does exactly as the box says and it confuses the taste buds as you get a bit of each.
The Marmite flavour seems to be sort of trapped in the slightly grainy bits in the otherwise creamy and smooth chocolate which is probably why it hits you once the chocolate has had a chance to melt a bit in your mouth.
This is a luxury chocolate, the kind you eat one small piece at a time as it is quality chocolate and very rich. It isn't the sort of chocolate that you guzzle a whole bar of as I think if I did that I might feel very sick indeed.
WHAT IS IN THIS BAR?
In this 'Very Peculiar' chocolate you find milk chocolate with 31% cocoa solids and 20% milk solids. It has vanilla and also not surprisingly Marmite flavouring an amount of 2% but it also has onion powder, garlic powder, Marmite extract and celery flavouring so a lot of rather savoury ingredients go into this. Probably best not to look at this list and I am glad I looked at it after I ate my last piece.
WHERE CAN I BUY THIS?
Well as it is not a cheap bar; most places seem to sell it for at least £3 and it is sold in places like Robert Dyas (are there still any around?) Selfridges and Debenhams but there are several on Ebay and Amazon has had it in the past. Other sites like specialty gift sites also stock it but the postage does add a lot to the price. It does usually end up costing around the £3 mark but as it is most likey to be a novelty gift it isn't a bad price I suppose.
WOULD I BUY THIS AGAIN?
I can't say this will be on my shopping list every week as there are many other delicious chocolate alternatives that are a lot cheaper but I would certainly buy it as a gift. I think I will try and find a couple of bars to take to the USA when we go in May as my son and his girl friend would certainly enjoy the novelty of trying it. I will also try and find a bar for my daughter in London's partner as he is a huge Marmite fan and this would make a nice gift for staying with them on the week end.
I think this is a novelty chocolate only and makes a perfect gift for the person you can't think what to buy so long as they like chocolate and marmite of course! It is about the same price as an expensive Birthday card so a perfect little additional novelty gift for any occasion.
Thanks for reading. This review may be posted on other sites under my same user name.
Why I bought this.
I love marmite, on toast, mixed with baked beans, in cheese sandwiches even mixed in with mashed potato. My other half thinks I am weird, and he does have a valid point there, but I am always on the look out for unusual flavour mixes so, when I saw this whilst browsing a 'novelty' gifts site (one I saw reviewed on Ciao as it happens) I had to try it. I have tried many different flavoured chocolate bars from Spicy Chilli to seriously salty Bacon - yes really! Deciding I had to buy this was the easy part, finding it at a sensible price was a tad more challenging.
Price and availability
On investigation I saw that this is supposed to be stocked in Robert Dyas and Debenhams, well our local Robert Dyas had just closed and there isn't a Debenhams within a sensible distance and, finding no other supermarkets that stocked this I had to resort to an online hunt. Firebox.com stock it at £6.99 for 2 bars but that is expensive if you find you don't like it. Further hunting found it on various gift sites from £3.00 a bar but then you had to pay postage on top so as a last resort I tried Amazon and Ebay. Amazon had varying prices, but again totalled over £4.00 for a single bar so Ebay was my last resort. I found it on Auction starting at 99p with £1.20 postage and placed a maximum bid for £1.70, I simply was not prepared to pay over £3 to try this. To my surprise I won it for £1.50 in the end, I say I was surprised as there were several bars listed and not one had gone for under £3.50. All this effort for one bar of chocolate, so was it worth it?
Packaging and first impressions
2 Days later it arrived. The packaging is premium looking, fairly plain, black, sturdy cardboard with the Marmite logo very prominent and 'Very Peculiar Milk Chocolate' emblazoned across the front above a brief description of the expected taste and a tantalising picture of milk chocolate curls. I did think this package was quite thin for a 100g bar of chocolate and of course, on opening, it was even thinner (approximately 5mm, half a centimetre, the whole bar is indented with 2cm squares). The yellow foil inner wrapping had very peculiar written all over it, so confident were they that this was going to be a strange taste experience, and on opening this you are met with a distinct whiff of Marmite, so was their confidence justified?
The taste test.
My first impression of the taste of this chocolate is that it is remarkably similar to Galaxy, it does have that gorgeous, creamy, melty, indulgence to it. But what of the Marmite I hear you cry? Well it is there, just, I think - but you don't actually taste it until after you have eaten it. I let the square of chocolate melt on my tongue and noticed a very, very slight grainy texture and crushed these fine grains around my mouth with my tongue. That is what released the Marmite flavour, but, don't expect a lot. If you didn't know this was Marmite flavoured chocolate then you really wouldn't recognise the taste, it is very, very subtle. I tried this both at room temperature and then later after it had been refrigerated and found that you could pick up the Marmite taste more after refrigeration. Overall, taste wise, really creamy, really tasty but not enough Marmite for my taste buds, so not anything to write home about in all honesty.
This is made by Kim and Miller Uk, who seem to specialise in unique food products, according to their web site. I looked at the calorie count in this bar and it is not for the faint hearted - 540kcal per 100g bar, the worrying thing is that it is tasty enough for me to devour in one sitting, but I have been very good and nibble at a square when the fancy takes me. The ingredients in this are what amused me the most, amongst your normal cocoa butter, whole milk, soya etc. they have listed Onion powder, Garlic powder and Celery flavouring. If I am honest, had I looked at the ingredients before buying then I probably wouldn't have bothered - but who does that anyway?
For those with allergies etc. there is the standard warning about containing nuts, milk, soya and Celery, so common sense should prevail.
So there you have it, Marmite flavoured chocolate, deliciously creamy, but not enouugh Marmite and certainly not worth the premium price tag. So not very Peculiar at all then!
Marmite - dark in colour, dark in nature. Surely the uniting of Marmite with confectionary should be with DARK chocolate. These were the first few thoughts that flew through me mind whilst the bar of Very Peculiar Marmite chocolate made it's way around the office for everyone to take a segment and try, someone had it left over from Christmas. "MILK chocolate?!" I read on the label as it landed on my desk. Marmite have been branching out it seems, mixing it's products with Babybel-style cheese, nuts, rice cakes, break sticks and crisps. All savory items. But chocolate, and sweet, milk chocolate at that. My thoughts were not convinced. I tasted, the Marmite taste was not too strong, any stronger and I fear that this taste combination would not work at all. As the Marmite flavour is light, I'm glad to report, it does work, I would not be able to scoff it down as I do with regular chocolate but it's nice in small pieces and is morish.
Marmite: supposedly you love it or hate it. I, however, am one of those 'very peculiar' people who are indifferent to the taste of it. I don't dislike it and would eat it on toast or in a sandwich if somebody served it up to me, but at the same time I wouldn't go out of my way to buy it.
However, when I saw a bar of 'very peculiar' Marmite chocolate in Selfridges' food hall, I felt that I had to give it a try. I'm no chocolate snob and am perfectly happy with a Kitkat or a bar of Dairy Milk Fruit and Nut, so I was a little apprehensive about spending £2.99 on a 100g bar of chocolate that I probably wouldn't even like. Nonetheless, I figured I might give it a go.
The chocolate comes in a package in Marmite's signature colours of black and yellow. The packaging is emblazoned with the words 'very peculiar', which I felt was a very apt phrase for this product, both before and after tasting the chocolate itself. The outer packaging is made of thin card, and the chocolate is foil-wrapped within this, helping to keep the chocolate fresh.
When you unwrap the chocolate from its foil casing, there is a noticeably strong aroma emanating from it. If I hadn't known that marmite flavouring had been added to the chocolate I wouldn't have recognised it; but you can tell that the chocolate has been given a savoury twist. The bar itself is divided into easily-snappable thin squares, which in my opinion are an ideal size for those wanting to try out this 'very peculiar' chocolate.
And now the most important thing: the taste and texture of the chocolate. As I said, whilst I don't actively dislike Marmite, I'm not a huge fan of it. However, I was pleasantly surprised by the taste of this chocolate. The overwhelming taste is of chocolate, but it has a nice subtle kick of recognisable Marmite flavour. I was slightly worried that it would leave me with the taste of Marmite in my mouth after eating the chocolate, but this wasn't the case. The chocolate has a lovely texture; it's incredibly creamy and really melts in your mouth. I prefer my chocolate melted so I melted a little bit of this chocolate to sample and enjoyed it more - melting it seems to make the Marmitey kick even more subtle and I really enjoyed eating it this way.
So overall, I was pretty impressed with this chocolate. However, now it's time for the million dollar question: would I buy it again? The answer is yes and no. At £2.99 for 100g, it's pretty pricey and I wouldn't buy it for myself for general eating as I know I could get my favourite types of chocolate (Cadburys etc) for a cheaper price. However, I'd definitely buy it again as a present, perhaps for somebody who likes to try exotic new foods, or for a die-hard Marmite fan.
Yes, this chocolate is indeed 'very peculiar'; but it's peculiar in a good way and I'd recommend giving it a try.
I am told that I am a hard guy to buy for, so I usually end up with lots of little presents that I neither want nor need and this bar of chocolate definitely falls into that category.
Because Marmite is never on the menu in our house, I was only too happy to offer this round the family. In fact, I made them taste it.
It comes in a sexy black cardboard wrapping and the 100g chocolate bar is sealed in foil on the inside. It is this foil that keeps the smell in - a smell which is noticeably strong on opening but which soon fades once the packet is open.
Unsurprisingly, there was still some left after 3 days because none of us really liked it and certainly not enough to rush out and buy it again. So, in our book it has gimmicky value only.
The cardboard outer wrapping states that the product has a hint of marmite indulgence and is a perplexing treat that bewilders the taste buds. Well, so much for the Marketing Speak, the reality is that Marmite and chocolate are two flavours which simply don't belong together.
It's 98% Milk Chocolate and only 2% Marmite, so although you can certainly smell and taste the Marmite, it isn't strong. My taste buds weren't bewildered; they were just singularly unimpressed.
Those who try and like this should be aware of the fact that a 100g bar contains no fewer than 540 calories which is certainly on the high side.
Very Peculiar Milk chocolate is made by Kimm and Miller of Bedford
***MARMITE VERY PECULIAR CHOCOLATE***
My mum first read in the paper that they had bought out chocolate with a hint of marmite and I was looking forwards to trying it. I didn't go out looking for the chocolate, but I happened to come across this in Robert Dyas when I was looking for something else and I couldn't resist buying it. This is a milk chocolate with a hint of marmite indulgence that bewilders taste buds. I did think that this might be a strange combination of marmite and chocolate but seeing as I'm a huge fan or marmite I couldn't resist giving the chocolate a try.
I have only seen this available to buy in Robert Dyas and it cost's £2.99 for one bar but is currently on offer in their stores for 2 for £5.00, how-ever I'm not sure how long this is on offer for. I haven't seen this is any local shops or supermarkets as of yet.
The chocolate comes in a black cardboard packaging and on the front it has the marmite logo with the words 'Very Peculiar' written in large letters in a grey colour. It states that the milk chocolate has a hint of marmite that bewilders the taste buds. There is also a picture of chocolate curls on the bottom on the packaging. The bar comes in one size which is 100g. On the back of the packaging is a list of ingredients, nutritional information and contact details including their website which is www.marmite.co.uk. When you open the cardboard wrapper the chocolate is then sealed again in foil packaging which is a pale yellow colour with the words 'Very Peculiar' written over the front and back of the wrapper in a grey colour.
When you open the foil wrapper and take a sniff you can smell chocolate but also a slight hint of marmite as well. It does smell strange but also smells quite tempting as well. The chocolate looks like a normal chocolate bar, but slightly thinner. The bar is cut into small squares which you can easily break off. Looking at the chocolate bar you wouldn't know that there was any marmite in it unless of course you smell it and then you will notice that it does smell a bit strange.
When I first put this in my mouth I can immediately taste the marmite on my tongue. As the chocolate starts to melt on my tongue this combines with the marmite and tastes slightly strange. The texture of the chocolate is very smooth and melts on your tongue. The chocolate itself is lovely and quite creamy, but this taste soon disappears as the slight taste of marmite fills your mouth. After finishing the chocolate there is a slight after-taste which is mainly chocolate, how-ever you can taste a small hint of marmite left on your tongue. This does taste quite strange and I personally wouldn't eat chunk after chunk as I'm not sure if I like the chocolate that much.
I love marmite and have tried lots of the products with marmite in including the crisps, breadsticks, rice cakes and other products. When I saw this I just had to try it and seeing as the bars were on offer I thought I would get 2 bars instead of one. This definitely isn't one of my favourite chocolate bars and yes it does taste 'Very Peculiar', so the name of the chocolate bar is perfect. I wouldn't choose this chocolate bar over something else as it just doesn't match up to other chocolate bars. My mum hated this and thought it tasted disgusting. I agree that it's very different and it's nice to try different things every now and again but I don't think I will buy this again unless I am craving something 'Very Peculiar'!
(Review is also on ciao)