Coffee for me is a must especially first thing in the morning, at the weekends I often do filter coffee but during the week its plain old instant, recently we've been using Tesco Classic Rich Roast Coffee. It costs £2.75 for a 300g jar, its also available in de-caff if that's what you prefer.

The coffee is sold in a glass jar with a simple screw top lid, the label has recently had a bit of a face lift and shows a background of coffee beans with a red label which shows the Tesco logo and informs the customer that this is Classic Rich Roast Coffee.
The back of the label gives all the usual information you would expect to find on this type of product including preparation guide, a strength guide and a small paragraph about the product.

On opening the jar there is the usual foil paper across the top to keep the coffee fresh, the coffee is sold in granules rather than powder and in the jar actually smells quite strong to me. The granules do have a rich coffee aroma but not the lovely fresh pure coffee smell of filter coffee.

To make a cup of this Tesco recommend using 1-2 teaspoons of coffee, add hot, not boiling water and milk if you choose to. I personally find 1 teaspoon of the coffee granules is the right amount for me but this is just personal choice. Tesco Rich Roast is given a strength rating of 3 which is described as medium, I would agree with this, if you like your coffee strong this probably wouldn't pack enough punch and I think if you added more than 1 teaspoonful of granules the coffee would start to be slightly bitter.

Once made, a cup of Tesco Rich Roast makes a nice cup of coffee, it has quite a smooth flavour for an own brand instant and is in my opinion reasonably strong. I find it refreshing first thing and just the caffeine kick I need to get started.

If you buy instant coffee and are on a bit of a budget then I would certainly recommend trying this one, of course it doesn't have the smoothness of real coffee but at just £2.75 for 300g it offers a decent cup of coffee that will refresh and keep you going.