“ Type: Loyalty Card „
I love to meet up with my mates for a cuppa and a cake at Costa Coffee. We have 2 near us so there's plenty of excuses to go. We often meet up once a week/fortnight for a good old chinwag and catch up. We love Costa as it has such a nice selection of drinks, snacks and cakes, which I do find more limited at its rival Starbucks. So as we were getting regulars me and my mates all opted in for the Costa Loyalty Card.
The card is a plastic credit card sized card, adorned in the Costa logo and in the red-ish Costa colours. It is free to pick up and you can start earning points straight away. You receive 5 points for every full £1 you spend. Each point is worth 1p, which may not seem a lot but it soon adds up.
If you register your card online you receive 100 bonus points and will often get emails offering you double points at certain times so they soon rack up. You can get an app on Iphone's as well to keep you up to date with your points total.
When you use your card at Costa your points total appears on the bottom of the till receipt as well.
Once you have enough points you can use these to buy anything off the Menu to the points value - so around 500 points is enough for a small coffee and muffin.
We found that after 6 months of adding our points up we all had around £10 worth on our cards, so enjoyed a free Costa lunch one day as a treat.
You can't beat getting something for nothing!
It's always nice when out shopping to put your bags down for a while and have a coffee and a natter and maybe a slice of cake as well. So it made sense for me to get a Costa Coffee Reward Card as I go there a lot and be rewarded you my loyalty with the odd free coffee and cake.
The card is free, simply pick one up at your local Costa Coffee, register your details on line and away you go. Everytime you order a coffee, show your card as you pay, which will be swiped and the points added. The card is the same size as a normal credit card and so easily fits into your purse.
Every month you will receive an email telling you exactly how many points you have on your card and what if anything you can get, you'll need about 200 before you can get a normal Americano, that's a black coffee for those not accustomed to coffee shop lingo. They also have various promotion on, when you have to register your card and you will receive double points when you visit between certain dates. It quite simple, you just click through on a link and it's done, none of that rummaging through your purse to find the card because you need the number.
You'll also earn points not just from buying coffees, but from everything that they sell, from packets of crisps to paninis, to their iced lemonades.
What's not to love about a free coffee?
A word of caution though, a lot of motorway services now have Costa Coffee shops in them, but not all of them will give you reward points. Some will have signes up stating this, whilst other don't.
Dooyoo - Costa Coffee Club
Launched in Spring 2012. Costa made it's debut in the loyalty world. Costa is now the most offering out of all loyalty cards as customers can earn 5 points for every £1 spent and will receive an extra 100 points for activating their card meaning a beneficial boost towards a free cuppa.
Unfortunately as with many other loyalty cards, customers can only receive points with every full pound spent.
In addition most (if not then probably all) of the purchases I've recently made at Costa cost under the threshold of an extra 5 points, and to be quite honest I did feel persuaded to buy another cheap item just for my total bill to reach the next pound up and receive an extra 5 points and I'm pretty sure many other customers would do the same.
As far as redeeming is concerned, points can be redeemed in order to purchase an item or two in the shop but disappointingly all the points have to be redeemed in order to purchase something and so part payments cannot be made.
Also you can't claim points if you forget or EVEN lose your card.
In terms of earning points for buying refreshments, with Boots and Holland & Barrett coming behind with 4 points for every £1 spent, I don't think that Costa comes anywhere near to being as good or even better than any of these retailers.
To conclude, I would only recommend this loyalty card to anyone that visits Costa Coffee frequently but I must say their attempt was a good idea as many similar retailers such as EAT. and Pret a manger don't have a loyalty service.
Costa coffee club card is perfect for anyone who regularly goes to Costa, or even anyone who only goes occasionally. The card is free afterall!
You can pick it up at most Costa stores but you have to register it online before you can use it. Currently, when you register your card, you get 100 introductory bonus points so you will be well on your way to redeeming something at Costa.
Points are very easily picked up. For a small latte, you can earn about 10 points. Once your points balance reaches approx 200, there are usually a nice variety of food and drink that you can claim using those points.
The card itself is a plum colour with the Costa name and logo on the front. It's not the most interesting of cards but it's the points that matter!
Your points balance can be checked whenever you want my logging into your own online account. They will send you regular emails to update you on your points balance and also any special offers that they have coming up.
What have you got to lose?
I live right by a Costa Coffee shop which is incredibly bad for the bank balance, however thanks to the costa coffee club card I can ease the guilt of my coffee addiction by earning loyalty points.
The cards can be picked up in any costa shop and when you register them online you get 100 bonus points, which is equivalent to one pound to spend in store. You can then earn points on any food or drink purchase, at a rate of 5 points per full pound spent. This is effectively a 5% cashback rate for purchases which I think is great. In addition to this, I regularly get emails which are informing me about promotions etc instore and if I click a link it registers me for double points on all points earned that month which is great. Another great email I got was for a free coffee, I clicked the links and they simply added the points to my card!
You cannot use your points as part payment, you must have the full amount of points on your card to cover the cost of your food or drink which does mean it can take longer to see the fruits of your labour so to speak! I think if you are even the occasional coffee drinker it is worth picking up this card, it doesn't cost anything to join and it is a good loyalty scheme.
The full details can be found on the Costa website, where details are also given for helpline numbers for any queries you may have.
I love Costa coffee and so am happy they have launched this card and would thoroughly recommend you all go and register too!