Reward?????? (Sainsbury's Reward Card)

Member Name: deanne

Product:	Sainsbury's Reward Card
Date:	05/12/00 (134 review reads)
Rating:

Advantages: none

Disadvantages: a false reward

I have been shopping at Merton Savacentre for almost 10 years now.

It has a massive car park and has spaces for parents with children close to the entrance.

It has several franchises from Adams to Mothercare.

It sells everthing from egg cups to microwaves.

This is the reason I use it.

I find it extremely expensive.

The reward scheme use to give £2.50 for every 250 points you had collected.

About a year ago they decided to change it to 'double points'.... however, for 500 reward points you still only received £2.50!!! They either think you are a complete thicko, or just dont really care what you, their customer, thinks.

Lets remember that to get 2 points, you need to spend £1. So obviously, to get your whoopee £2.50....you would need to have spent £250.00.

We spend on average about £500.00 a month, so over the year we have 'gained' £60.00 in reward. 1%.

For a customer spending £6,000.00 pounds a year, I think this is quite an insult.

I am also of the belief that there is no such thing as a 'free lunch' and that Sainsburys 'recoup' through price increase.

We save the points up for Christmas, and whilst a whopping £60.00 is handy, I would rather be rewarded with low prices or value for money at the least, throughout the whole year.

Also, another thing that really annoys me is when they offer 'buy 2/3 and get an extra 50 points'...what about the pensioners that have trouble finding the money for 1 item let alone 2 or 3.

Perhaps if Sainsburys PR department really wanted to do good for pensioners and themselves (publicity)...they should give pensioners extra rewards fullstop. Maybe 4 points per £1 spent. Lets face it, they can afford it, and who in their right mind would object...(ie, other customers).

Another thing that annoys me is when they offer 'new customers' a bonus of '1,0
00 points' just for joining up.

In this instance, surely they should give the same to existing customers who have spent thousands and thousands with them already?

Summary: