“ Brand: Walls / Type: Ice Cream „
These ice creams are proper rank and I didn't like them at all. They are by Magnum and are called Mayan Mystica and that's a proper pretentious name anyway and doesn't reflect the ice cream at all I don't think.
It's cinnamon flavour chocolate ice cream that has got a crispy chocolate coating. The thing is that the chocolate ice cream isn't very good like in usual Magnums and it's got a bit of a sticky feel as I eat it. My fave ice cream is Ben & Jerrys and compared to that this Magnum tastes proper cheap because it's too solid and not creamy or airy.
The chocolate is quite dark and it cracks nice when you bite into it and melts good in my mouth. The chocolate is loads better than the ice cream and once I'd eaten all the chocolate off I didn't bother finishing all the ice cream because I thought it was too sticky and weird tasting.
The cinnamon flavour isn't strong enough and that sounds weird because I didn't like the cinnamon flavour anyway but I thought it was proper faint and that made it irritating because I knew it was there but couldn't always taste it that good.
I thought these Magnums were loads more sickly than other Magnums except for the white chocolate ones and they are much too sweet and I don't like white chocolate that much anyway. I only ate about ¾ of one and I think it's because the ice cream is so compacted on itself and is just so thick that I couldn't enjoy it.
It wasn't good at all and I was glad I only paid 99p for 3 in Cool Trader because the normal price of £3.00 is a proper rip off I reckon especially because it was the worst ice cream I've ever had.
I think I must be the only person in the world who doesn't generally enjoy a Magnum ice cream, I don't know what it is about them but I find the brand far too sickly to enjoy comfortably and very rarely buy them. However, my local grocer was selling packs of Magnum Mini's for the bargain price of 79p so I bought a packet of the new Mayan Mystica variety to try - knowing full well that if I didn't like them (as I probably wouldn't) then at least my granddaughters' would have something to munch on a little more sophisticated than Tesco Value Ice Lollies.
The Mayan Mystica Magnum is basically chocolate ice cream with a rich crisp chocolate coating, which makes it sound like any other Magnum on the market doesn't it? Only Magnum have added 'delicate spices' to this ice cream and it absolutely transforms the flavour.
Now, I'm in two minds as to what I really think about this ice cream. The spice used is blatantly cinnamon, this comes through in both the smell and taste of the Magnum and is absolutely divine. The chocolate coating is wonderfully rich, it melts beautifully in my mouth releasing a strong chocolate flavour into which has been infused the excellent cinnamon. I felt compelled to bite off all the chocolate first before savouring the chocolate ice cream inside, and in the end I was glad I chose to eat it this way as I wasn't keen on the actual ice cream at all.
It's just too claggy. I suspect some would call it creamy, but claggy is definitely the word I would use to describe it. It doesn't help that I'm not a big fan of chocolate ice cream in the first place, but this is such a heavy and sticky ice cream that I felt slightly sick within the first couple of bites of ice cream. The flavour is delicious, the chocolate ice cream isn't too strongly flavoured and the cinnamon really does come through well. There are other spices in there I'm sure but unfortunately the packet I bought was a clear wrapper with no ingredients list (hence the price) so I cannot possibly comment on what they were, I certainly couldn't pick out any other individual spices but behind the cinnamon there was definitely a nice blend of others.
The consistency of the ice cream is just much too heavy for me, and even the wonderful spiciness of the Magnum cannot entice me to eat another. The girls', as expected, love them though and have since munched through the remaining five ice creams so it ended up money well spent after all.
nb. I've just found out since writing this review that these have been available for almost two years, so much for new!
It is summer! Well, we have had more than two days of sunshine in a row - that has to be some sort of record, doesn't it?!
So, as summer is here, and I have bared my winter white legs for the first time, it is more than appropriate to be eating ice cream, and as summer is such a rarity, I am going to treat myself to good quality ice cream, rather than the value version.....so Magnums it is!
Magnums have been around a few years now, an upmarket version of the humble choc ice......sort of a big choc ice on a stick, at a big price. Individual Magnums frequently cost in the region of £1.50, even more at some places. But they are generally worth it - delicious ice cream, covered in a thick layer of chocolate. First marketed in their original guise - plain milk chocolate and vanilla ice-cream, (now called the Classic), a white chocolate one soon followed. Over the years, more versions have been introduced, including mint, almond, and caramel. I like the fact that in the vanilla icecream, you can see the black specks of the vanilla pod - makes it feel just a little bit more upmarket than bog standard choc-ices!
One of these newer varieties is the Mayan Mystica, and we treated ourselves to one each of these yesterday evening, to round off a nice day in the sun. The box describes these as "milk chocolate with delicate spice flavours"....hmm, interesting! I have to admit, that as my son brought the box in (they were his choice), I was a little disappointed, hoping he had brought the classic ones home......and I didn't really fancy spiced ice-cream....still, ice-cream is ice-cream, and I wasn't miffed enough to put it in the freezer for someone else to have later!
**What Walls say about Magum Mayan Mystica**
"In the Mayan culture, chocolate was referred to as the food of the Gods. It was first prepared as a beverage flavoured with spices like cinnamon, pepper, nutmeg, chilli and sometimes honey and dried flowers. To bring you a new Magnum chocolate experience we searched these ancient Mayan traditions and the original chocolate recipes known as Liquid Gold to create a magical Magnum chocolate recipe: Decadent chocolate ice cream, coated with Milk Chocolate blended with warm notes of cinnamon, honey and nutmeg flavours"
Well, it would have been rude not to try it, wouldn't it - after they have made all that effort to create something suitable for the Gods.....?
So, on opening the packet, it looks very much like a classic magnum - thick milk chocolate covering the whole thing - the ingredients state that 25% of the product is chocolate - so that gives you an idea of the thickness of the stuff. And when you bite into it, it cracks beautifully! Hold your hand underneath though, to catch any bits that drop off - this is too good to waste!
Once you bite into it, though, you start to experience a whole new ice-cream experience. The ice-cream is chocolatey, but not like chocolate ice-cream, if that makes any sense at all! It really is lovely and cinnamonny, and the nutmeg really comes through. Think of the difference between apple pie without cinnamon and nutmeg, and apple pie with cinnamon and nutmeg, and you will start to get an idea of what you are going to get here.
The flavours are very delicate, but definitely noticeable. They really do come through the chocolate without being overpowering - this is a delicious ice-cream, there is no denying it!
I was expecting a bit of a let down, but what I got was a delicious taste of exotic spices - warming and comforting yet with all the yumminess of ice-cream on a summer's evening! I would like to be able to buy a tub of the ice-cream itself, and have it melting on apple crumble.......drool, drool......!
So, if you want something a little different, give these a go - we paid £2.80 for a box of three from our local village supermarket, but you are likely to be able to get them much cheaper or on offer in larger supermarkets. But be warned, once in your house, they are unlikely to last long!
Nutritionwise - urm, well, of course they are laden with calories and fat - 282 calories and 18g of fat per Magnum......on the other hand, because it is summer, you will be eating loads of salad won't you, which will more than offset the extra calories consumed.
I'd seen two new Magnum's advertised recently - Chocolate and Caramel and Almonds Magnum Temptations which are the new 2009 range of the popular ice-cream lolly - and was keen to taste them. Hearing the bells of 'Greensleeves' ringing out from an ice-cream van the other day I rushed out and asked about the Magnums. The vendor told me these other kind were the newest Magnum they stocked and shoved two of these Magnum Mayan Mystica's into my hand.
Mayan Mystica's were actually new in 2008 and were launched with an advertising campaign starring Desperate Housewife Eva Longoria. I remember the sexy advert but the description of the ice-cream never really appealed to me much. It is described as having "delicate spice flavours". The word 'spice' makes me think of hot, tongue tingling, onion-esque vegetable type foods. The idea of a spicey ice-cream was definately off-putting! However, I'd bought these ice-creams so I figured I may as well try them.
The ice-cream comes in a gold and orange wrapper - rather like an Aztec ingot! Printed on the wrapper are orange coloured Aztec designs with the words "Mayan Inspired" enblazoned on the front. There is also a picture of a Temple of Gold which really makes me think of decadence and of exotic treats.
Magnum ice-cream bar lollies have a distinctive tear shaped design. They have a thick spatula shaped stick which is easy to hold. The outside of the ice-cream is coated in thick milk chocolate. The quality of the chocolate is very good. It has a creamy cocoa taste and is non-waxy like many ice-cream bars are. The thick crisp shell is lovely to bite into and the chocolate breaks off into manageable chunks.
Inside the Mayan Mystica the ice-cream is actually milk chocolate flavoured combined with 'spice' flavours. I didn't need to check the ingredients to know that one of the added spices must be cinnamon. Infact, this is the overriding taste which is very strong. I actually become immune to the flavour after a while and the other spice, nutmeg, is allowed to come through a little. The nutmeg is definately overpowered by the cinnamon though. There are also slight hints of honey flavour and I would say that the ice-cream consistency seems to be soft and runny as if blended with a honey substance. The flavours go together brilliantly. It is ultra sweet though and important that you like the taste of cinnamon.
I was very surprised by the sweet, sophisticated and unique flavour of the ice-cream. I can honestly say that I haven't tasted another ice-cream quite like it. The 'spice; flavours are nothing like I imagined they would be - the important word in the description being 'delicate'. I am not even that partial to ice-cream but this Magnum could change my view on that! I think that the company's marketing campaign was quite clever, associating this ice-cream with the treasures of the Mayan culture. It is definately an individual and special ice-cream.
Ingredients are provided on pack and contain: several e-numbers including E471, E 442, E476, E410, E407. Also contains soya. There are 282 calories per bar with 18g of fat, which is actually quite a lot.
I would definately recommend this Magnum to anyone who wants to experience the taste of a what seems like a designer ice-cream!
Check out the Walls website for more information about the Magnum range:
The mysteries of the Mayans embodied in an ice lolly.