Product Type: Technika digital cameras
Newest Review: ... and a flashbulb above the lens. It has a mere 14MB internal memory, but takes SD and SDHC cards. Rather than conventional commercial batte... more
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Technika SH-7065 7MP
Member Name: Nepenthe
Technika SH-7065 7MP
Advantages: Rechargeable lithium-ion battery, looks nice (from a distance_
Disadvantages: Poor photo quality, feels cheap, no optical zoom
The Technika SH-7065 is part of Tesco's Technika brand of consumer electronics, ranging from TVs to radios, and including a wide range of cameras. It's a budget camera, retailing originally for around £45. There are some things in life on which you can economise and get much the same quality, but electronics has not historically been one of them. Does the Technika SH-7065 break the mould, or is it another false economy?
The SH-7065 is a nice-looking black plastic camera, with a cover that slides back from the 4x "zoom" (non-extending) lens. It has a 2.36" TFT screen on the reverse for viewfinding and reviewing photos, controls for shooting modes, reviewing, and zooming, and a flashbulb above the lens. It has a mere 14MB internal memory, but takes SD and SDHC cards. Rather than conventional commercial batteries, the camera runs on a rechargeable lithium-ion battery, similar to a phone battery. The camera comes with a lanyard, USB connection, mains charging cable, and instruction manuals, although they aren't very detailed.
The camera has several shooting modes - night, sport, portrait, and so on - and also the ability to manually adjust ISO, white balance, and so on. However, not very much fine-tuning is available, with only a limited number of presets of white balance.
The camera takes pictures up to 7 megapixels, but they aren't of a very crisp, clear quality, even when on the highest quality setting. The camera has a tendency to focus wrongly, blurring the subject of your photograph. There's no apparent way to adjust the focus manually. It also lacks effective image stabilising - if there's the slightest movement in the frame while the shutter is open, you'll be left with an unsightly motion blur.
The camera sits lightly in the hand, which, combined with the thin plastic body, makes it feel quite cheap - you can tell that this is a supermarket own-brand camera.
The camera keeps digital picture order format files, which are little text files listing which photographs are to be printed from the camera - thus, you can print directly from the camera, without copying the photographs first to a computer. This is a nice touch, but something of a gimmick.
When printed, even at a high DPI, the photos seem all the more blurry than they do on screen. For a camera that shoots (pun not intended) for the general consumer market, the holiday-album baby-growing-up pets-doing-silly-things market, it'd be expected that the photos wouldn't be so low-quality that they deteriorate into blobs when printed, even at a high DPI - but they are.
The sole practical use I can think of for this camera is perhaps as a first camera for a child. The photo quality is unremittingly awful, and the internal memory is truly criminal. It also feels tacky and plasticky, and doesn't have an extending lens, something that almost all point and shoots today manage to include. Sorry, Tesco, but your foray into photography hasn't impressed me; I award this camera a two out of five.
Summary: A budget camera that feels like a budget camera
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