Product Type: Coca-Cola Soft Drink
Newest Review: ... introduced me to Coca Cola that I knew what I was missing. I have loved the stuff since the first drink. The best drink on a cold day... more
Coka Cola a brand everybody knows
Member Name: laurenthornton
Advantages: Taste's great
Disadvantages: Not really a healthy drink
Coka cola is a soft drink which has been around for a long time,infact the original version was launched in 1886,and it was inventor John Pemberton who invented it,Coka Cola has dominated the soft drink
market throughout the 20th century.
There has been a lot of different versions made since it first started all those years ago,such as Cherry Coke,Diet Coke,Coka Cola Vanilla,Coka Cola Zero and many many others.
It is produced by the Coka Cola company of Atlanta,Georgia and when it first came to be it was supposed to be made as a patent medicine until Coka Cola was bought out by business man Asa Griggs Andler,who had a whole different direction and agenda for this product.
Coka Cola is now sold in every country around the world but not in Cuba and North Korea and is without a doubt up there competing as one of the most valuable brands around,it is in fact a 67 billion dollar,global empire which goes back over a hundred years and is steeped in history.
The reason why Coka Cola is so popular and has dominated its rivals for so long is not just down to the taste,it is down to marketing and it is a fact that the Coka Cola company has its own lab for study and research on shopping Psychology,where they study the shopping habits of the general public in order to stay ahead in the market.
One of there tactics is to get the consumer to associate good and happy times with the Coka Cola label as to get this brand stuck deeply into the consumers memory,they do this by spending lots of money on
publicity and have catchy labels,different shaped bottles and have certainly had some catchy adverts over the years,even father Christmas on telly is always drinking a Cola and Coka Cola has even sponsored
the world cup in 2010.
In 1983 Coke Cola's sale's were down and this was due to a new rival,Pepsi which at the time was hitting coke's profits by selling it for cheaper,for the same price you would get twice as much Pepsi and this lead to the Coka Cola company changing the formula and trying to make it better but this back fired and there was a publc out cry of unhappy customers,so much so they gave in and changed the formula back,
although Coka Cola refuse to change there bottle size,just the shape.
It is true that in recent years Coke's demand has slid quite a lot,especially in America which is its biggest market,this is due to a new wave in people buying energy drinks and other new popular products available and it has been scrutinized and under pressure for being a unhealthy drink and is being blamed in the aid of America's obesity problems,but the Coka Cola company stands firmly by that this is not a unhealthy drink and if people drink it in moderation is perfectly healthy.
This drink is really refreshing and great tasting,I think it tastes much better ice cold but can also be enjoyed at other temperatures,this is a drink that really goes down fantastic with a meal and I always buy a can of Coke to go with a meal when out eating,but I will admit the high level's of sugar do stop me personally drinking this drink from day to day but I did drink it most days as a youngster.
Another reason why Coke is so popular is that it is a fantastic mixer for alcohol,many people for a long long time have mixed this carbonated drink with there alcohol,weather it be Vodka,Brandy or Whisky,a
couple of ice cubes and some Coke and you have yourself a lovely alcoholic drink.
Coka Cola has been with us for a long time and people love it,I am sure everybody has tried this drink by now but if you haven't I certainly recommend it.
Summary: A tasty drink which is steeped in history