* Prices may differ from that shown
Me and energy drinks have had a turbulent relationship. As a cook with a super hectic lifestyle, they have, over the years, become a necessary evil. Necessary to cope with the early mornings, later nights and the co-joining hours either side - evil; headaches, caffeine crashes, toothache, (usually) pricey, plus the long term health risks of replacing a decent nights sleep with a can of sugary chemicals are not great.
With the negatives in mind I have tried to move to more herbal tea and a few less caffeine injections over the past year of so, only dipping my tongue into the murky world of energy drinks when a bout of work fed sleep deprivations calls. My usual tipple of choice when it comes to kick starting a painfully early start is Red Bull - but I've worked my way through the lot, and they all have one thing in common; never really that nice. Some are nicer than others, but usually the chemical/sugar packed undertone shines through most of these drinks strong - any kind of flavouring only ever partially masking.
So, over the past few weeks I've had a telling time workwise with lots of long shifts, late nights and covering staff left right and centre. Its fair to say I needed to call on caffeine on more than a few occasions, and due to Red Bull being a little steep (especially bang in the middle of the month, with payday but a blip on the horizon) I started picking up this Euro Shopper Energy Drink from my local newsagent.
The price was the first big plus here - at only 35p a can - you can get roughly 4 cans for the price of one Red Bull can. The first place to note this value price point is in the packaging - its no where near as appealing as the price with a very cheap looking aesthetic. Bulky red print on the plain silver can with the 'Euro Shopper' logo on the front of the can, its stylised to look a little sporty but this doesn't really land very well. If you didn't know better, the packaging would put you off - it gives the impression of cheap and nasty, and just looking at it you'd imagine it would taste nastier than usual. The packaging comes with the usual warnings (not for those sensitive to caffeine, pregnant) as well as the expected ingredients and nutritional information.
When you open a can, you get the hiss as with any fizzy drink but also the distinctive calling card of an energy drink - a strong chemical whiff. Red Bull for me is the benchmark - I can smell a can of that being opened in another room, and this is pretty strong (I have a can open on the table, I can smell it from here) with it smelling very sugary. Tastewise its not to bad - similar to sugar free Red Bull, a little flat and although the ingredients list 'flavouring' its rightly most of the way down the list - being very much in the background, nothing prominent here flavour wise. Its hard to put your finger on what taste they are trying to recreate, but its like a vague caramel berry concoction, but the overwhelming taste is sugar. You can taste in you teeth, fillings - you'll soon find out if you have cavities because a swig of this will let you know. That said, its not to bad. Provided its chilled (drinking this warm is like drinking a burp) its fairly easy to chug a can down, not exactly thirst quenching but OK. Its mild enough in its mix of flavours with nothing here is too obviously abrasive.
So; the important bit - does it work? Yes, it does. So much so I'd say this is great value for money. It perks you up within minutes, assuming the sugary taste hasn't you livened you up already, after 5 minutes of so it will start wakening your sense. After a can of this I feel awake, more aware and a bit more ready for the day. How I would expect after an energy drink. I'd say its not as intense as Red Bull, but its up there among the fair sized servings of wide eye juice. As with all caffeine products the hit never lasts, and this wears off a little quicker than you'd like - about 2-3 hours for me but the dip isn't too bad, with Red Bull I get a fairly sizeable crash - but this is a bit more of a slow let down. However, at only 35p a can having another hit is not that pricey. Personally, I find I will never need more than a couple of these - more than 3 or so will leave me feeling a little too gittery after a while, so for 70p its still cheaper than most energy drinks out there and not to bad.
Overall, I would say this is definitely worth the 35p and if you're looking for a little pick-me-up, don't be put off by the cheap look of this product - it does more than you would expect.
I have a regular purchaser of these cans, i purchased oneon friday the 29th of may and opened it to drink it and it was full of ants. I contacted the supplier and was just brushed of with alot of rubbish. I am now taken it further with having to get the enviromental health in as they said they wont recall the batch as there had to be over 20 reports of this. Which i think is terrible. SO BUY AT YOU OWN COST.
... oh, no, wait, it doesn't. That's because Euro Shopper Energy drink makes no grand claims such as 'it gives you wings!'. The important bit of the can is the part that reads '35p' because at that price it's a heck of a lot cheaper than Red Bull. Plus, it means that shops can't sell the drink for way over the RRP. I've seen Red Bull being sold for up to £1.50 in places!
Euroshopper's Energy Drink is also virtually indistinguishable from Red Bull, and tastes great. That's not to say all energy drinks taste as good - I've had some energy drinks that tasted really foul. It's good for a quick sugar/energy boost, though I can't say I've felt hugely revitalized after drinking it. If you drink a few in a row you might see some effect but I wouldn't recommend it since the can contains three times the amount of caffeine as a can of coke/pepsi!
One thing the can doesn't mention is whether it's vegetarian or not - since Taurine, one of the ingredients of the drink, can be made from bull's intestines. No, really. I emailed Euro Shopper and was advised that, thankfully, the Taurine is artificial and it's therefore veggie friendly. At 35p you can't go wrong, and it's great with vodka too.
Downsides? The only one I can think of is that kids can afford to buy this stuff and might end up going a little hyper at home.
Euro Shopper energy drinks can be bought in 250ml cans for 35p, they have been this price for a good few years now and I'm quite surprised that the price hasn't increased yet. I first encountered Euro Shopper products when they began selling them at the village shop that I used to work in; they are now widely available and seem to be the local shopkeepers' answer to Tesco's Value range, or Sainsburys' Basics range.
Euro Shopper sell everything from Coffee to washing powder; I've tried many products from the range and most of them are quite good quality and very reasonably priced.
Euro Shopper's energy drink fits in well with the brand as it is a nice product at a very competitive price.
If you haven't tried an energy drink before, I should probably tell you that they are best served cold. They taste absolutely awful when served at room temperature. When you open the can you will see that the drink is a pale yellow colour; it looks very sweet and artificial, which it is really!
It is very bubbly, and you can tell this when you take a sip; it really tickles the taste buds and has a very sweet, sugary taste. A couple of sips of this really kills sugar cravings!
I like the taste of (most) energy drinks, although it is an acquired taste as they are very artificial tasting and really quite different to most other drinks on the market. They are too sweet for some people, but if you have a sweet tooth then you may like the taste and it may ease cravings for sweet foods.
As for the energy aspect, it does wake you up a little and make you feel a little more 'alive', but everyone is different so I cannot say what it would do for you. I have a stupidly high tolerance level for caffeine so it doesn't affect me as much, but if you don't have it very often then you may end up as high as a kite, lol!
One word of warning though, do not drink it after 5pm (earlier, if you are planning on an early night). It may not seem to affect you too much during the day, but you can feel the effects of it at night when you lie awake in bed for hours unable to sleep!
Overall, I enjoy this drink. It is sweet and refreshing and really does wake you up a little when you need it. I am put off by the fact that it isn't sugar free though, and as such probably don't buy it as often as I would buy a sugar free version.
I thought it was about time i reviewed Euro Shopper Energy Drink.
I work night shift and have to stay awake all night from 8pm to 8am. I am not a night time person and i really struggle with working nights. I usually manage untill it hits 2 am and im ready to pass out! I have tried many pick me ups! pro plus, many people swear by it but it had no effect on me. I find energy drinks keep me going. I like red bull but its far to expensive at £1.49 per can.
I found this euro energy drink in my local spar shop, It costs £0.35. I was expecting it to taste horrid but i gave it ago anyway.
The can is a good size 250mls. Its has a very basic design, its silver,red and white in colour. Has ingredients on the back of the can. Normal ring pull opening.
The energy drink tastes very good to my surprise, it tastes very similar to red bull. I have tried many cheap versions before but its the closest match to red bull i have came across. I found no nasty aftertaste. It tastes better served chilled in my opinion. It has just the right amount of caffeine 32mg per 100mls To give me a boost and make me a bit more alert. Red bull has higher amounts of caffeine but this can be dangerous.
Carbonated water, sugar,glucose-fructose syrup, acidity regulators, citric acid, sodium citrate,taurine (0.38%), glucurtonlactone (0.23%), flavouring, colour (alkali-sulphate caramel), caffeine, inositital, vitamin B2,B3,B5,B6 and B12.
Its only 45 cals per 100mls. Which is quite good compared to other energy drinks. I also did not know it contained vitamins until i looked at the ingredients. You cant really complain about anything about this drink.
I highly recommend this to people who like energy drinks and want a good quality cheap alternative!
When it comes to energy drinks it's always worth trying new ones, just to see how good they are, and to see if Red Bull's reign at the top is likely to ever come to an end. For 35p Euro shopper are selling their "Energy Drink Energy" (or at least that's what the can says) in 250ml cans with a silver, white and red can with a rather boring design. However it's not the can that really matters but the rink inside which is what matters, containing 31mg/100ml of Caffeine and also containing Taurine it's an energy drink that many may wish to avoid.
Though not having the explosive pop when the can opens like some similar drinks, it has a recognizable taste, oddly it seems like a combination of both soap and Red Bull, almost as if someone had poured a lot of Red Bull into soapy water and canned it. Thankfully it's the Red Bull taste that kicks in first before leaving you with a slightly soapy tasting mouth. So it's not the nicest tasting energy drink (Red Devil still takes that honour) though it's also not the worst, the plain tasting ones which just taste rather dull are much worse. The drinks 31mg/100ml caffeine content is far from the strongest drink out there though the drink has enough strength to it to help you stay up it won't really do the same job as some of the concentrated energy "shot" drinks that have started to become popular. So this isn't going to be the best wake up it's a much "better" drink than the very high content drinks that could well have some sort of negative effects.
Nutritional Information (per 100ml)
Vitamin B2 0.66mg
Vitamin B3 7.2mg
Vitamin B5 2.4mg
Vitamin B6 0.8mg
Vitamin B12 0.4µg
Overall the drink isn't the nicest tasting or the strongest energy drink, but it is one of the cheapest ones and has a good solid combination of vitamins in it which make it more attractive than some of the alternatives. Though the drink isn't the easiest to find funnily Euro shopper are (at the time of this being published) offering a free can in the UK if you go onto their official website (http://www.euroshopperenergydrink.co.uk/) they E-mail you the voucher pretty swiftly so you don't even need to spend the 35p to buy one. Try it for free then get yourself another can if you like the taste, can't say fairer than that.