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Innocent Orange Juice

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14 Reviews

Manufacturer: Innocent / Type: Fruit Juice

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    14 Reviews
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      17.06.2013 17:46
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      Innocent orange juice

      Orange juice is my favourite thing to drink in the morning as it's lovely and refreshing and perfect to quench my thirst first thing in the morning. I always have a glass with breakfast and recently we've been drinking this lovely juice from Innocent.

      I love the Innocent range of smoothies that you can buy so when I saw that they also made orange juice I was really excited to try it.

      The juice comes in a plastic see through carton which is made to look like a juice carafe which I think is a very cool and good looking way of packaging the product, it looks like a good quality product and much more inviting than a normal boring cardboard carton. The juice carafe has a big smiley face on it like all of the Innocent products as it's their marketing and brand image so you know you are getting an Innocent product.

      I buy the smooth orange juice variety as I do not like the little bits of pulp in the orange juice with bits although you can buy a version with bits in. I find this orange juice lovely and smooth and extremely orangey and not at all processed tasting in any way. In fact, Innocent say that this juice is never ever from concentrate orange juice smooth and so you know that it is properly squeezed and not just a processed orange juice. According to the bottle there are 17 juicy oranges 100% squeezed into every bottle and you can really taste them. This juice is wonderful and fruity and you can tell they have used good quality oranges. It's also got a wonderful yellowy/orange vibrant colour to it that proper orange juice should have. The juice goes very quickly in our house as everyone likes to drink some.

      Innocent say that this juice, "is our most popular recipe. No peel, no bits, just the smoothest and tastiest juice we've ever made, we hope it brightens up your breakfast."

      We like to buy this juice in the big family size carafe which holds 1.35litres of juice. Per 100ml there are 41 calories which I don't think is too bad and remember you are getting one of your five a day with a nice big glass of this juice.

      The innocent promise - tastes good, does good.

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        20.09.2012 13:10
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        A gorgeous healthy orange juice

        I always think of innocent as a bit of a luxury brand and I wouldn't buy it on a regular basis mostly because I couldn't afford to but this week it was selling half price in Sainsburys so I felt it would simply be rude not to. I want to say a little bit about the brand innocent; firstly I really like the whole philosophy of the innocent brand they try to make products that don't harm the environment in anyway and are a firm believer of sustainability. With regards to the ingredients they source them from sustainable and ethical environments and they use minimum packaging which is recycled and recyclable. Not to mention the fact they donate 10% of there profits to charity and have supported numerous community projects around the world. Plus it's all natural and good for you. All in all if you are one of these people who want to make the world a better place through your shopping and consuming you really couldn't do better than buying innocent products but... for those of us on a budget all this good stuff comes at a price.

        ...The Packaging...
        The innocent orange juice has been completely repackaged since the photo on dooyoo was uploaded it no longer comes in cartons but rather snazzy clear plastic bottles. The fact there clear helps you to see exactly how much you've got left and you make sure you can get all the last bits out. You get 900ml of orange juice which really is only enough for 4 or 5 large glasses. The large green lid fits the bottle securely and is easy to remove and replace and has a helpful reminder sticker to "shake it up baby" before drinking this is particularly important because I went for the with bits version.

        The front of the bottle has on the label a juicy looking orange with a halo and simply the brand name innocent as the words "never ever from concentrate, orange juice with bits". One side of the label tells you a bit about all the good things innocent are doing and we discover that 25% of the carafe is made from recycled material and the whole bottle can be recycled. We also find out that the oranges are picked and squeezed in 24 hours and not sweetened. The back has an advertisement for one of there smoothie products. The final side gives us the nutritional information per 100ml (notably 42 kcal and 9.6g of carbohydrates of which 8.1g is sugars) just 150ml gives you one portion of your 5 a day and you also get the ingredients simply 11 oranges (no pips or peel). This side also has contact information on it.

        One teeny tiny thing that would aid the packaging is giving the percentages of the recommended daily allowance in the nutritional info, because one thing I like to see when looking at fruit juice is how much of daily sugar allowance is in one portion often its more than you think.

        ...The Product and The Taste...
        The product is a gorgeous sunshine yellow colour and is a little bit thicker than your usual fruit juice and you really have to make sure you shake it well to get all the bits from the bottom of the bottle into the glass. It easily pours out of the large lid. The use buy date isn't very long the bottle I brought would need to be used within 6 weeks of purchase and once open you're advised to keep refrigerated and consume within 4 days. To be honest ours didn't last 2 days it was that good.

        This really is the important bit and I have to say its taste lived up to expectations. It tasted very much like how you would expect orange juice to taste. It tasted sweet but not artificially sweet and had a lovely citrus flavour to it. This is actually one of few orange juice's that I think actually tastes like oranges and is a great juice to have at breakfast time when you're a bit sleepy and need a gentle wake up. I think it's best served chilled and I wouldn't serve it with ice or lemon or anything extra as the taste is perfect on its own. I haven't tried using this juice as a mixer as I think its too good to waste although I imagine it would make some yummy cocktails.

        ...Value for Money...
        As I've already hinted this product is well worth the buy if you're trying to save the world whilst consuming but this bottle retails usually between £1.98 (Asda) and £2.19 (Sainsburys, Waitrose and Tesco) which for me is just far too much money to regularly be spending on fruit juice, no matter how good it is. But as an occasional treat when it's offer I think its worth the money I paid £1.09 for my bottle from Sainsburys.

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        01.09.2012 17:59
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        A really tasty juice

        I really like fruit juices but because I buy quite a lot I usually like to shop around and buy whatever is on offer as long as I like the sound of it. I noticed the Innocent juices on a half price offer in Tesco this week, so I bought the apple and raspberry juice as well as the orange juice which I am reviewing today. I paid £1.09 for each bottle, which seemed good value as they were even cheaper than the Tesco own ones, which were on 2 for £3.

        This orange juice comes in two varieties, either smooth or with bits. I normally like both of these orange juice styles and I decided to get the one with bits.

        The juice comes in a clear bottle with a screw top. I don't really have much preference as to whether a juice comes in a bottle or carton, but I suppose the plus with this is that you can easily see how much is left. The bottle has a lot of London 2012 Olympics branding on it, as Innocent was a sponsor, so this is probably the reason they are reduced now that the Olympics are over. The bottle states "never ever from concentrate". I don't mind occasionally drinking juice from concentrate, but I do prefer non-concentrate if possible as it does taste fresher, so this is a plus.

        The one thing which I would criticise about this bottle is that it only contains 900 ml, whereas 1 litre is standard for most other juices. I think this is a bit sneaky of Innocent, as the bottle is not that much smaller that you would really notice. I think they should make it a standard 1 litre size.

        As far as the taste goes, there is nothing I can criticise about this juice. It tastes very refreshing and nice, with an authentic orange flavour and does not taste artificial or chemically at all, because it is just made with freshly squeezed oranges and no added sweetener. The bits give it a bit more thickness but they are not too large or too noticeable. I really enjoy this drink.

        The nutritional information is provided on the bottle, in quite small letters, so it took a few moments to find it. We are told 100 ml contains 42 calories. For me, a normal glass size is about 250 ml, so each serving would contain about 105 calories. This is similar to most fruit juices and not too bad, but I do try to limit how much of this I drink as there would be a lot of calories in it if the whole bottle was drunk within a day (which I could easily do, as it tastes so nice!)

        Overall I would definitely recommend it while on offer, but at full price I don't think I would get it regularly as I would normally be able to find another nice juice cheaper which actually contains the full 1 litre rather than Innocent's slightly stingy 900 ml.

        The apple and raspberry one was also lovely and really refreshing but that is not available on Dooyoo to review.

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          13.06.2012 14:18
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          Delicious

          My family buy different types of orange juice when we're shopping, depending on what's on offer. I opened the fridge earlier today and found a large bottle of Innocent orange juice.
          Innocent is a company that's been around for a few years now, they're probably more recognizable for their smoothies but they've also brought out a range of fruit juices. Their juice is not from concentrate, so it's more natural.

          Today I'm going to be reviewing Innocent orange juice with bits, although it's also available without. It comes in a large 900ml bottle (although I've seen bigger 1.5 litre 'family packs'). The bottle is clear plastic, and square shaped at the bottom, but it goes round shaped at the top so the lid is a circle shaped. I know that sounds a bit weird, but I can't think of any other way to describe the shape. The lid is quite wide and this makes it difficult to pour into other bottles without it spilling everywhere. But I normally just pour it into a glass, so it's fine.

          Straight out the fridge, this juice is nice. It's not got any of that overwhelming sourness you get from cheaper orange juices, it's sweet, juicy and refreshing with just the right amount of tartness for balance. It can leave an aftertaste which lingers in the mouth for a while, though. It tastes like the more 'expensive' orange juices I've tried, and he RRP is around the £2 mark, but it can often be found for £1 at my local supermarkets, or on a buy-1-get-1-free or 3-for-2 offer.


          The bottle has a cute label with the innocent logo and 'not from concentrate' typed underneath. It also has information about how the juice is made, and how many oranges went in to the bottle (11). As well as this, it has a phone number incase you have any complaints or questions, and tips for the best temperature for chilling the juice itself. Once opened, the bottle should be drunk within four days, that's no problem in our house but might be if you live alone.

          Nutritional info is as follows:
          Per 100ml serving
          42 calories
          trace of fat
          trace of salt
          22mg vitamin C

          This juice is pasteurized.


          You can find out more about the company innocent by visiting www.facebook.com/innocentdrinks , or tweeting them at @innocentdrinks .

          Overall I enjoyed this juice, and it will be one that we will continue to buy.

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          14.12.2011 22:02
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          Wouldn't buy it for myself

          I was recently sent a carafe of Innocent orange juice as a free add-on to my shopping. I've just finished it, so have now drunk 900ml of the stuff. Checking the Ocado website, it normally sells for £1.99 a bottle, but is currently 3 for £5.

          They call it a 'carafe' but it is just a rather attractive bottle. It's a square bottle with a wide lip and big lid, which would make it difficult to pour into anything narrow, such as a sports bottle or if you want to dilute it for toddlers.

          The juice comes in both 'bits' and 'no bits' varieties, and I had the 'no bits' variety.

          As all Innocent products, the ingredients list is comprehensive, claiming to contain the squeezed juice of 12 oranges and nothing else. That's very reassuring, and it's interesting to know how many oranges, but it's more useful to see the exact proportions of fruit in multi-fruit drinks.

          What about the taste? Well, it is orangey, but it tastes really cheap to me. I'm sure I wouldn't be able to pick it out from a taste test of economy orange juices. I think that's because it's pasteurised rather than being fresh.

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          29.11.2011 01:01

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          If its on special offer and you want to splurge, go for it, but otherwise just buy a cheaper brand

          Innocent is obviously a well-established brand, well known for the high quality of its products. As I am signed up to the innocent newsletters, I get vouchers though occasionally. A couple of months ago I got one for £1.00 off a 1 litre bottle of orange juice, so I used it to buy the "with bits" variety.

          Don't get me wrong, it was very tasty juice, but at the end of the day, orange juice is orange juice however you package it. For me, the only thing that distinguished it from other brands is, firstly the brand name, and secondly, the actual carton. Like with all other innocent products, there are always little things to read and puzzles do. These are great, but not enough to justify the extra price.

          Even with the voucher, it still cost me about another £1.50 extra. Without the voucher that makes it £2.50 - and for £3.50 you can get 4 litres of Tesco own brand juice (not the value range, but the standard range). There is no way that I can justify the price, for what is, essentially, just orange juice.

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          19.11.2011 09:56
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          A lovely drink

          My son used to be brilliant at eating fruit and vegetables of all kinds really when he was younger but as he has grown older he has become a typical child who isn't all that fond on anything that is "good" for you. Of course I do still give him vegetables and fruit but I am always looking for ways to boost his intake and so when I spotted innocent orange juice on the shelves in Tesco I decided to give it a go.

          I immediately liked the look of the bottle in which the orange juice comes in. It is clear plastic with a curved neck which makes it really easy to hold when you are getting it in and out of the fridge as well as when you are pouring it. The bottle features a chunky blue lid as well as a creamy coloured label which has a picture of a whole orange and then a segment next to it as well as the innocent brand name. The bottle looks modern, fresh and it is certainly something which I am happy to have in my fridge but obviously the contents are much more important here.

          The orange juice can be bought in both smooth and juicy bits varieties as far as I am aware. I always buy the smooth variety because my son doesn't like bits in his drinks! What I love about this product is that as it is an innocent product it is not made from any concentrates and is made from eleven oranges which have been squeezed to make the juice. As this juice is not made from concentrates a glass of this in the morning actually contributes to one of my sons five a day which I think is excellent as he likes the drink and it is setting him off to a good start as far as I am concerned.

          The orange juice drink is really lovely. You can taste the sweetness of the oranges yet it has that zesty tang to it as well which is really nice. You can certainly tell the difference in taste between this and the cheaper from concentrate juices on the market. This drink needs to be kept in the fridge and it does taste better straight from the fridge I find rather than if you have left it sitting around for a while but it is still nice after a while. You need to use the drink within four days of opening really and each bottle has a best before date on the neck of the bottle. My son and I have sometimes used it after the four days but not much more than that as I am a bit funny about things like that.

          As expected this drink is going to cost you more than those that are made from concentrate and a 900ml bottle costs around £2.00 but I have noticed that in both Asda and Tesco there are regularly offers on them such as two for three pounds or three for a fiver for example which makes the cost slightly better. I do really like this product because it is a good drink for my son and I to have in the morning with breakfast and I would certainly say to give it a go.

          Nutritional information per 100ml

          43 kcal
          0.7g Protein
          9.8g Carbohydrates
          0.3g Fibre
          0.01g Sodium
          18mg Vitamin C (30% RDA)

          Thank you for reading my review!

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            08.08.2011 16:58
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            A deliciously fresh and natural orange juice with nothing added or altered.

            Trying to squeeze your five portions or fruit and vegetables into your day can seem absolutely impossible, and a bit of a chore. I have been trying to eat and drink a little healthier lately, and realised that I could easily get one of those portions daily by drinking a glass of orange juice with my breakfast. I've been a fan of the Innocent brand since trying their smoothies and veg pots, so when I came across their fresh fruit juices I just had to try them! Ever since that first delicious sip of their smooth orange juice, I knew I would have absolutely no problem getting my five a day underway!

            Innocent are a company that believe in producing and selling only natural, delicious, 'as close to nature as possible' products that use no artificial anything. You won't find any additives, flavourings, preservatives or colourings in their products - just fresh fruit and vegetables that have been lovingly turned into wonderfully yummy goodies. Innocent sell a range of smoothies, juices, veg pots and fruit tubes - all of which are simply full of natural goodness. If you're looking for something good to eat or drink that will make your insides happy and help you on your way to your five a day - Innocent are there to help!

            This delicious 'Innocent Orange Juice' is definitely becoming easier to find, as it is now stocked in all the large supermarkets. You can purchase this delicious juice from Asda, Tesco, Morrisons, Sainsbury's, Waitrose and Ocado. The carafes of juice can be found in the chiller section of the supermarkets along with all the other fresh fruit juices available for purchase.

            Innocent produce two different types of orange juice, both of which contain the same 100% natural, freshly squeezed orange juice, but with a slight difference. The first type of orange juice Innocent sell is 'with bits'. This orange juice contains juicy bits of orange flesh for those that love a bit of texture to their morning glass of the sunny stuff. The other type of 'Innocent Orange Juice' is a smooth version, made to quench the fruity thirst of those of us who absolutely despise having 'bits' in our orange juice. I cannot even bring myself to drink any sort of juice that has 'bits' so I'm absolutely over the moon that Innocent produce a smooth juice to fulfil my needs.

            When it comes to having all bases covered, Innocent are right there with their juices on the topic of size too! The 'Innocent Orange Juice' comes in three different sizes, a family size 1.35litre jumbo bottle, a 900ml size bottle and a single serving 330ml bottle. The three different sizes allow you to pick and choose which product is best for your own needs. I personally have been purchasing the 900ml bottle as there is only me in my household that drinks orange juice daily. The 900ml bottle will give you 6 servings of 150ml. The family size 1.35ltr bottle will give you 9 servings of 150ml.

            In comparison to some of the other orange juices readily available in supermarkets, this 'Innocent Orange Juice' can seem a little on the expensive size. The large family size 1.35ltr bottle will cost you around the £2.68 mark, meaning a 150ml serving will cost around 30p. The 900ml bottle is priced at £1.99, making a 150ml serving cost around 33p. The smaller, single serving 330ml bottle is priced at around £1.10. Although the juice is quite a bit pricier than other juices, I imagine this is because of the freshness and quality of the product itself. I would rather pay the extra to get a fresh, natural, excellent quality juice than pay less for an artificial, from concentrate, factory made orange juice. It is worth keeping an eye out for these juices being on multibuy offers, as they usually are - two of the family size bottles can be picked up for £4.50 and two of the 900ml bottles can be purchased for £3 when on offer in supermarkets. It is worth stocking up, if you can, when the offers are running, as this juice becomes wildly popular when it is being sold for cheaper than usual!

            The packaging for this 'Innocent Orange Juice' is pretty unique and definitely eye-catching, which makes it easy to find amongst all the other orange juices which are mainly packaged in cardboard cartons or regular shaped bottles. Not only is their packaging good looking, but each of their bottles are made from 25% recycled plastic and is also recyclable once you have finished slurping the contents. Innocent sell their orange juice in a plastic bottle-like container which they call a 'carafe'. Each carafe is a rounded oblong shape at the bottom which tapers up into a thinner 'neck'. The carafes are made from a clear plastic so you can see the sunny orange product inside and have a different coloured cap and label on each type of juice so you can distinguish clearly between the two. The 'smooth' juice has a blue cap with a blue colour scheme to the labels and the 'with bits' juice has a green cap and colour scheme to its labels. The front of the carafe label shows the Innocent logo with a picture of an orange and states the type of juice it is. The back and sides of the label give information about Innocent, the ingredients in the product, the nutritional information and a picture of a type of animal (my last carafe had a picture of a bear) with a humorous caption.

            As soon as you lay eyes on this 'Innocent Orange Juice' on the supermarket shelves you can see the wonderfully golden orange colour enticing you from within. On first look I just though that this was the colour of the bottle, but the bottles are made from a clear plastic to showcase the wonderfully bright juice within. Once you pour yourself a glass of this 'Innocent Orange Juice' you will be surprised to see that the juice stays true to form & is as golden and sunny in the glass as it is inside the container. It's refreshing to find a product that looks appetising without any artificial help and looks as good as it tastes!

            The smell of this 'Innocent Orange Juice' is apparent as soon as the lid is unscrewed. This juice has a fresh, distinct orange scent without any of the added sickly sweetness that comes with cheaper or from concentrate juices. I do find with some of the cheaper or less 'natural' juices that they have an artificial scent about them, overpoweringly sweet and chemically. This 'Innocent Orange Juice' avoids all of that, being fresh and inviting to the nose and having a 'real' orange scent - a little sweet, a little tart, a lot refreshing!

            When it comes to taste, this 'Innocent Orange Juice' outshines all the rest. I have tried many different types and brands of orange juice, from the painfully expensive to the ridiculously cheap, and this 'Innocent Orange Juice' is the best. If you're looking for an orange juice that is as close to squeezing and crushing oranges to obtain the juice with your own bare hands - this is it! Innocent have done all the hard work for you so that you can enjoy the simple, fresh, deliciously natural taste of their orange juice without any additives, preservatives, colourings or other meddling things. The juice has a fresh orange taste that is sweet and tart, exactly like it is from a fresh orange. If you haven't tasted the real juice from an orange before you may be surprised that is isn't as sweet as you have been used to from your other shop bought orange juice. Cheaper and 'from concentrate' juices use sugar and sweeteners to improve the flavour of their juice, but Innocent do not. Innocent use 100% fresh orange juice in their juice products, so you can be sure that you are tasting the real deal. This 'Innocent Orange Juice' is natural tasting with a distinct orange flavour which is both sweet and tart, a smooth texture in the mouth and a refreshing experience for your taste buds!

            In my opinion, Innocent juice is the best you can buy. Yes this product is expensive compared to some of the other orange juices you can buy from the same supermarkets, but I'd rather pay the extra to know that my juice has not been altered in any way. By buying this 'Innocent Orange Juice' you can be sure that the juice you are drinking is 100% natural with no additives, colourings or extra nasties, and has never been re-made from concentrate. This juice is the freshest, smoothest, most delicious orange juice I have ever had the pleasure of drinking and I would certainly recommend it to everyone. I've gone through a good half a dozen bottles of this orange juice in the past couple of months and have never had any problems with it. The juice may taste every so slightly different from bottle to bottle but this is only to be expected as the oranges change with the seasons. I can imagine some people may not like the juice as they are used to drinking the artificially sweetened, made from concentrate juice that is much cheaper to purchase in the supermarkets, but this 'Innocent Orange Juice' is the real deal - 100% orange with no alterations. I've tried plenty of different orange juices in the past, even having the terrible, sugary sweet, made from concentrate juice from time to time, and tasting this 'Innocent Orange Juice' for the first time was a real surprise to find that oranges do not taste so sugary! If you want to taste the most natural, freshest, close to nature, most delicious orange juice that you can buy without squeezing it yourself by hand, then get out there and buy this 'Innocent Orange Juice'. I honestly cannot recommend this product enough!

            Ingredients:
            900ml - 11 juicy oranges (100% orange juice)
            Family size 1.35ltr - 17 juicy oranges (100% orange juice)
            Single serve 330ml carafette - 4 juicy oranges (100% orange juice)

            Nutritional Information per 100ml:
            Energy: 184 kJ (43 Kcal)
            Carbohydrate: 9.9g
            Carbohydrate (of which sugars): 7.8g
            Fat: trace
            Fat (of which saturates): trace
            Fibre: 0.3g
            Protein: 0.8g
            Sodium: trace

            **Also posted on Ciao under the username little_feets88 **

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              14.05.2011 23:27
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              Nice taste from a trusted brand. Too expensive.

              I usually don't buy from the innocent brand as they are very expensive. We drink alot of orange in our house 5-6 bottles a week so the cartons just arent enough for us and would end up spending a fortune. A few months ago the 900ml carafe was on sale for trial price of £1. So we bought 6. (It now costs around £3.) You can find them in the chillers at at Morrisons.

              We only buy 100% orange which this is. The carafe itself is a very attracive shape. Its a large chunky square bottle that tapers at the top and has a really big green lid. My baby LOVES playing with the empty bottle screwing and unscrewing the top which is big enough that it can't fit in her mouth. We also use them to store kitchen goods.
              It is made of clear plastic so you can see the yummy juice inside. The label decribes the product and packaging in true Innocent style. And there is also a photo of a gorilla or fish with a witty caption, which adds a bit of fun.

              The first time I had the juice it was sweet and delicious. It tasted so fresh and had lots of juicy bits in. When I had it a few months later it contained less bits and didn't taste as sweet. So this shows that it only contains oranges and no sweeteners. And depends on what season the oranges are from.

              I would recommend this juice to anybody but don't be put off if one batch isn't as good as another. However it is very expensive for a bottle of juice when you can get just as good elsewhere for alot less.

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              15.03.2011 11:02

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              Bought a bottle of new innocent orange juice last week after seeing the new television advert. I have bought the smoothies many times before so wanted to try out the juice offer of this brand.I wasnt that keen on it if i am really honest, not really sure what this fuss is all about with this particular drink and had read some really good reviews on here. Strong packaging and nice advert too but the actually juice is not as nice as freshly squeezed versions of supermarket own brands, which are cheaper too. I have bought supermarket freshly squeezed orange juice from Sainsburys and Waitrose in the past and the fresh taste of the oranges is alot better.

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              09.03.2011 02:50
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              You might like it, you might not

              Innocent have relaunched this juice in a new clear 900ml carafe, I wasn't actually aware it came in cartons until I logged onto this site. To promote it they made a nice relaxing advert for it, complete with a Patrick Stewart voiceover, telling how it's never concentrated or sweetend - and exactly as planned it sucked me in. Firstly though I went on the website, and for shaking a virtual tree, you can win prizes. On my first shake I won a £1 off coupon to print out! So I was well chuffed with myself and looking forward to buying some. It's lucky I stayed on the website because I found out it's not available at ASDA, which is where I normally shop. Disappointingly my local Tesco didn't stock it, but I eventually found a measley supply of it available in Morrisons. It was stored amongst the refridgerated juices, smoothies etc.

              It was £1.99 for a 900ml carafe, or I think 2 for £3 - though I just bought one for now. Ideally I wanted to try the Apple Juice variety as it looked completely different to the average concentrated Apple juice, however none of this was available. The orange juice comes in 2 options, either 'smooth' or 'with bits', drinks with bits in them make me gag so it was smooth all the way for me. There's a handy little sticker on the lid/rim saying what kind it is to try and prevent you buying the wrong kind.

              It's very nice to look at, I almost didn't want to open it! It is a very vibrant and smooth orange colour, then there is a picture of an ape looking for mud on the side as well as a few facts about how they make it. They say they use 11 oranges to make one bottle of the juice, and that it's squeezed straight from the fruit - no concentrating, freezing, watering or sweetening is involved. The bottle confuses me somewhat, and I'm very tempted to call the banana phone to find out the answer. One carafe provides 6 x 150ml portions of juice, meaning it provides 6 daily fruit portions. Yet the packaging also advises that it should be drunk within 4 days of opening, so how you can manage to get 6 daily portions out of it when you threw it away 2 days ago is something I can't get my head around. Before serving, I think you are meant to shake it though I'm not totally sure, it says on two different places "Shake it up baby" anyway, so interpret that as you will!

              On to the taste, and this is where I was disappointed. I was expecting to experience something completely different, like how orange juice tastes when it's made properly. But... it just tasted like any cheap 44p a carton, supermarket own brand concentrated produce. Give me it in a blind taste test along with a concentrated carton and I don't think I could tell them apart. Given that the cheap equivalents still provide a daily fruit portion, and both are high in natural sugars I don't see much point in the Innocent juice, except for the knowledge that what you're drinking is a lot more 'pure'. I have just finished the last of it, don't get me wrong it was nice, and the knowing that it's not made from processed gunk is nice, but it was very underwhelming. It is very refreshing to drink, though I couldn't managed more than 1 glass in a sitting as the taste would become too much.

              I think the Apple Juice will be a lot nicer so will be trying that if and when I can find it, I've tried 'Copella' Apple Juice before and that is like a completely different drink to cartons of juice, maybe this is what I was expecting of the orange juice.

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                01.03.2010 14:58
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                10/10

                Also on ciao under same username.


                I've always struggled with getting my five a day because I am so fussy when it comes to fruit and vegetables but I always like to start the morning off with a cold drink. I try and drink alot of water but I have sensitive teeth and no one likes warm water! So I opt for a more fruity juice.

                Recently whilst shopping we found an offer on the Innocent juice range, I've not actually seen these cartons before so I will assume they're fairly new. It's one of the nicest, freshest and smoothest orange juice drinks I've had since tesco's blue and white striped cartons.

                Packaging

                The juice is in a common sized white carton, with a picture of an orange under a halo and the words Innocent orange juice underneath. The carton has a screw plastic lid on top and the entire packaging is widely recycled. (It says so on the carton)

                Variety

                So far I have only seen the orange juice range but it comes either with or without the pulp. I always opt for the smooth version and my fiance the 'with bits' version so the offer was quite good for us as it had both included in the offer. Currently the offer in the co-op is 2 cartons for £3.
                Price

                Whilst this is on offer I would not class this as value juice, or 'cheap' at all but looking at the prices of the other innocent foods range it seems to fit in.

                Taste and Smell

                The 'no bits' juice tastes very smooth but it has a nice texture so you can tell it is freshly squeezed and made with 'real' oranges rather than just from concentrate. The smell is very appealing and not too strong. What I really like about this is the flavour as it is very orangey yet not with the same amount of acidic kick you get with some other juices.
                Summary

                This is a juice I would buy again, its tasty and great in the morning. It's also packed with nutrients and alot vitamin C. I like this best in the morning or with an evening meal as it acts as a nice refreshing drink.


                I also like the extra things on the carton instead of concentrating on other information rather than lots of advertising. It has a variety of illistrations and information like how many oranges per carton and a few funny remarks. It also has the contact information for unhappy customers or people that want to rant and rave to innocent about the juice and the innocent promise. On the back of my carton is a small comment saying 'hello, we like our orange juice because it tastes very, very good. But there's no need to bang on about it, so here's a picture of a terrified squirrel to help pass the time.'

                Little quirks like these make for an interesting product!

                Nurtrional Information

                The carton is 1 litre in size and below is the nutrional information of 250ml which is the recomended serving size.Energy - 498KJ (117kcal)
                Protein - 1.8g
                Carbohydrate (of which sugars - naturally found in fruit) 26,8g
                Fat - 0.3g
                Fibre - 0.5mg
                Sodium - 5mg
                Vitamin C - 88mg (145% RDA)

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                • More +
                  16.09.2009 10:40
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                  Top-class fresh orange juice, with or without bits

                  While I like the 'Innocent' brand range of fruit juice and smoothie drinks in principle, I think that £3 a carton (and if memory serves, a litre of their strawberry and banana smoothie drink currently retails at about £2.89) is far too much to pay for a fruit drink that, erm, doesn't have any alcohol in it.

                  They did, however have an 'Innocent' product in the marked-down for quick sale section at Tesco's yeterday and so I bought a litre of their orange juice with bits in it for the knock-down price of £1.39. Ordinarily a single carton like this would've set me back £1.89, though Tesco are currently running a 'buy two cartons for three quid' offer.

                  Initially I wasn't sure about the el-cheapo-looking mainly white, cardboard / tetrapack packaging that the Innocent drink came in; I do occasionally buy 'premuim' citrus drinks from supermarkets (mainly when they're marked down in price, obviously) and for this much money I would usually expect my drink to come in a slightly heavy-duty clear plastic rounded bottle with a posh 'Finest' label on it; one of those ones with a gold-plastic screw-cap that has surprisingly good tread on it, that seems almost robust enough for you to consider keeping longer-term and refilling with other stuff. (But it's a silly preference on balance because the Innocent packaging did the job perfectly well and I never do end up keeping and reusing those sorts of bottles anyway.)

                  The real relevation with this stuff was that the quality of the orange juice inside was - even considering that what I bought was on the cusp of passing its sell by date - absolutely outstanding. Compared to the other premium bransds of orange juice I've been buying lately this was head-and-shoulders above all the rest; in comparison, the bottle of 'Tesco Finest' orange juice I had most recently was for example acrid and harsh-tasting, with an unpleasantly bitter tang of orange oil / zest. The Innocent drink on the other hand tasted like it'd just been squeezed from actual, real oranges - and it tasted as if the oranges used to make it had been gently squeezed, at that - rather than being wrung out in desperation for the extraction of every last drop of liquid. The Innocent juice's texture was smooth and nicely-flowing, and the 'bits' of fruit, rather than being fibrous and liable to clog your mouth slipped down nicely and were very drinkable. Probably because there were fewer 'bits' overall, they also seemed 'suspended' in the drink more effectively than you find with other, orange-pulp-heavy brands; so it wasn't necessary to shake the bottle violently to distribute them from a settled layer at the bottom.

                  I'd give this product 10/10 for quality of the product, and even the price - considering the current Tesco two for £3 offer, would not be too much of a deterrent against my buying this again.

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                    26.01.2009 21:10
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                    Pure Orange Juice made by Innocent the smoothie makers

                    I enjoy a glass of orange juice with my breakfast in the morning and for many years have drank Tropicana because its my favourite tasting orange juice and its made purely from fresh orange juice and not from concentrate. My husband recently came back from shopping with a different orange juice to try so I thought it was the perfect opportunity to try something new. It had been on special offer but normally retails for around £1.84.

                    The juice comes in a cardboard carton or to be precise a Tetra Pak and can be recycled. It holds one litre. The carton has a screw top lid at the top which allows you to pour easily and cleanly and then replace the lid to keep the juice fresh and also prevents spills. There is a picture of an orange on the front with a little halo above it obviously trying to illustrate that it is innocent. It also says "no bits" as my orange juice is the smooth one.

                    The juice is made by Innocent who are well known for their successful smoothies but have just recently branched out into juices. The back of the carton explains that they have been making orange juice for years to put into their smoothies and felt that they should let the orange juice get into the limelight itself or as they put it "set the world's finest orange juice free to pursue its solo career. Sort of like when Justin left NSYNC except with oranges."

                    So what makes Innocent OJ better than anybody elses. Well they claim that they find the best oranges from around the world and squeeze them daily rather than just buying one kind of orange and hoping they taste good. They say that their orange juice can change in taste depending on the oranges, sometimes it might be sweeter or it might be sharper.

                    Approx 12 oranges have been squeezed into one carton of juice, Innocent state that sometimes it can be more than 12 if the best tasting oranges are smaller. There is nothing else added to the juice, its 100% orange juice.

                    The juice should be kept refrigerated and once opened should be used with 4 days.

                    Nutritionally, a 250ml glass of orange juice contains -

                    Calories - 120 kcal
                    Sugars - 22.5 g (these are sugars found naturally in the oranges)
                    Vitamin C - 104% of your RDA

                    The orange juice looks like you would expect a glass of orange juice to look, it smells unsurprisingly enough of oranges! The taste is really nice too, it tastes a little bit sweeter than my usual Tropicana orange juice. I can't say that I prefer one to the other, I guess I am used to Tropicana having drank it for many years but this Innocent juice was a nice change. Because they both taste nice and both are 100% orange juice and at normal retail price cost around the same amount I would probably choose which one was on offer at the time and therefore cheapest.

                    I like Innocent products, they are pure and they are also good fun. The people that make them seem to have a good ethos and also a good sense of humour. If you read the packaging there are always little funny comments or pictures. They also have a bit of the carton that says "want to talk oranges?" and then goes on to say that they sit in their offices talking about this and if you need to talk you can phone them or call into their offices "there's a glass of juice here with your name on it." If I didn't live so far away I might be tempted to pop in just to check! (only kidding, I am not that obsessed with OJ!). They are also a company that cares and 10% of their profits go to charitable causes which they say are mainly funding developmental projects in the areas where they get their fruit from. You can find out more about this by visiting www.innocentfoundation.org. Along with their charitable projects they also try to get their oranges from ethically accredited plantations working alongside the Rainforest Alliance.

                    I liked this orange juice, it tastes nice and comes from a good responsible company. I would buy it again but only if it was cheaper than my usual Tropicana Orange Juice.

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