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Sainsburys 'Diet' Blue Bolt Energy Drink

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7 Reviews

Manufacturer: Sainsbury's / Type: Energy Drink

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    7 Reviews
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      25.11.2012 14:31
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      not bad as a product

      Blue Bolt is essentially the same sort of drink as the more well known energy drinks such as Red Bull. The taste is fairly similar and the kick is similar as well. However, the only major difference would be the design on the can with Blue Bolt being a silver and blue can with a bolt on it rather than the red bulls that are displayed on Red Bull cans.

      Blue Bolt is described as a "carbonated mixed fruit flavour stimulation drink with added taurine and caffeine" on the can or bottle. In my opinion I would say this is an accurate description. It doesn't really leave much to the imagination as it is pretty much exactly what it says. I wouldn't say it tastes overly fruity but anyone familiar with the classic Red Bull would know what I mean when I say it just tastes like a typical energy drink.

      For anyone with a sensitivity to caffeine, I would recommend avoiding this drink as there is 30mg of caffeine per 100ml of drink which is fairly high, although slightly less than the 32mg of caffeine found in Red Bull. On the can it states the above and that it should not be given to people under the age of 16, pregnant or breastfeeding women or people with heart disease.

      Blue Bolt can be found in cans (250ml) and in bottles (1 litre) in Sainsbury's supermarkets. The cans are generally on offer at 3 cans for £1 and the bottles are about £1 each. The cans and bottles are both mainly a grey/silver colour with blue writing on them. They have a blue lightning bolt across the front beneath a little information about the produc including where it is from and what it is. In my opinion, the packaging is quite well designed because it gives me the impression that it would give me a lot more energy after using it. It looks like it could represent electricity with the bolt and the colours. I feel that yellow could also have done this but in my opinion yellow would be difficult colour to make easily visible on the can and therefore I think their choice is probably the best one. The bottles have a thin plastic sheet wrapped around them with all of the detail about the product on it. This can easily be removed as the glue holding it in place isn't overly strong in my opinion.


      In terms of whether the drink works as an energy drink, I think that it works okay. I find that it does make me feel more awake if I drink it, at least for the next hour or so. Normally the only time I will use one of these energy drinks is if I have to stay late at college or need to get more work done in the evenings and I find that as long as I drink them when I am getting tired, it makes me feel more awake. If I use it when I'm not particularly tired however I don't tend to feel much more awake. As the only time I personally use it would be as a way to wake me up when I'm getting tired and need to concentrate more I feel that this is fine but if you wish to use it as a physical aid before going out running or something like that I feel that it wouldn't be the best sort of energy drink to use.

      As for the taste, I feel that it has that typical energy drink taste. It doesn't taste unique or anything like that but in my opinion this doesn't really detract from the product. I feel that it is a perfectly good energy drink that tastes as I feel that it should do and does what it should as well so therefore for me it is a good product. If you don't like typical energy drinks though, then I wouldn't bother trying this one in the hope of it being different. It simply isn't.

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      06.03.2010 22:23
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      Keeps you going for the same amount of time as a litre of petrol, for the same price.

      This drink reminds me of a product that it is regularly mixed with: Vodka. When drinking vodka you think to yourself "I can't taste or smell this, it's having no effect!" until 14 hours later when you wake up in the middle of a roundabout. Blue Bolt will trick you into drinking virtually the whole bottle before you begin to feel any effect at all at which point, all of a sudden, you get a massive caffeine rush.

      This is useful if you are averse to recreational drugs and are looking for something to give you an off-the-shelf high. However, most of us who buy this are doing so because our body is telling us to sleep and our brain is telling us we still have a lot to do. Unfortunately it is next to impossible to write an essay, give evidence in a trial or do whatever else you have to do when you are shaking with energy and your mind is attempting to do so much that it is, in fact, doing nothing. Trying to think becomes like trying to fit 1 million letters into a postbox - you won't get them in and even if you do they won't be processed before they become irrelevant.

      In what is possibly the most misleading phrase since "I am not a crook", Blue Bolt makes the bold the claim that the drink is "mixed fruit flavour". I am not sure which fruits you would have to mix to achieve this flavour, and the ingredients do not shed any light on this, but I wouldn't put them in a fruit salad. Having said this, energy drinks such as Blue Bolt do grow on you. When your brain begins to associate the energetic taste with an energetic feeling it soon tricks you into thinking it is as delicious a beverage as a cool beer. Which is another example of a drink which tricks you into thinking it tastes nice.

      In terms of price you cant argue. It costs around £1 for a litre which is fairly reasonable in comparison to the rest of the energy drink market. Red Bull for example retails at £1.10 for 250ml, making it over 4 times as expensive. However considering that this is roughly the same price as a litre of petrol - which I imagine takes more effort to find, extract, transport and sell - it is still a bit of a rip off.

      Maybe the "mixed fruits" are very rare or something.

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      25.11.2009 12:17
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      Poor Tasting Energy Drink.

      Sainsburys Diet Blue Bolt is an energy drink that claims to stimulate body & mind & speed up your metabolism.

      It is a 250ml can which is blue, red & silver in colour and each 100ml contains 30mg of caffeine. One can is apparently the equivalent of one cup of decent coffee. This contains just 2mg per 100ml less caffeine than the branded equivalent, Red Bull.

      Once you open the can it has quite an overpowering smell which is almost a little fruity and then once you have your first taste it's very sweet and after you've finished the can you might find that you are left with a slight after taste and if you smell the breathe of somebody who has been drinking an energy drink you will find there is a very distinctive smell. This is a little too sweet for me and had a horrible after taste that was quite chemical like. This is nowhere near as tasty as Red Bull but then it is around 1/3 of the price so I wouldn't be expecting an exact match in taste. There is just something about the taste that I couldn't quite put my finger on like an ingredient that shouldn't be there perhaps it is because it has fruit & vegetable extract so I am picking up the taste of something that I don't like.

      Diet Blue Bolt can be purchased from Sainsburys stores or www.sainsburys.co.uk in single cans or multipacks which will help you save a little money.

      Quite a few people I know use Red Bull as a mixer with Vodka and other spirits and while I have done this in the past and quite enjoyed it I would not recommend it with this drink unless you were using a premium vodka as I am sure the offish taste of this with the taste of cheap spirits would be even more disgusting and nasty.

      I would definitely advise not drinking this regularly as it is quite strong and does contain taurine and caffeine and if you suffer a sensitivity to either of these ingredients then definitely avoid this drink. Too many of these drinks will mean that you'll have yourself the strangest hangover ever in the morning! You will feel strangely alert but still feel like rubbish at the same time, definitely not an enjoyable experience.

      There are just 5 calories per can and just a trace of sugar & salt which is fantastic if you are looking for a diet drink but because of the horrible taste I was not even able to finish the entire can and it was just a waste of money.

      I am rating this product 2/5 as while I didn't finish a whole can it was a bareable taste and I am sure that some people would like it. Also the price is cheap which is what it's about sometimes!

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      11.09.2009 20:19
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      Much Better Out There

      I drink quite a lot of tea and coffee as a bit of a pick me up during the day. However sometimes I find that I can get a bit fed up consuming these after a while and as a result have recently been trying some of the energy drinks loaded with caffeine that are currently available on the market. I vaguely remember at one stage the only available product in this category for a long time was red bull and I used to remember how shocked I was to discover the huge variation in price from store to store when purchasing this particular item which could set you back as much as £1.49 a can depending on where it was purchased. Recently there seems to have been a kind of energy drink revolution with all of the major retailers getting in on the act and producing their own versions of this product. I have tried many different types and have actually found the cheaper they are the better they taste however that of course is my own opinion and these things are definitely an acquired taste. Asda and Morrisons do particularly nice versions for which they only charge £1 for four cans so extremely competitively priced. I now avoid the expensive branded items and opt for the stores own makes instead. I have recently discovered shopping in Sainsbury's and while looking for my energy drinks I discovered a new version which I had not tried before which was slightly more expensive however nothing ventured nothing gained and I popped a couple of tins in with my shopping. It is this product that I will review now. To give it its full title Sainsbury's blue bolt high impact stimulation drink for mind and body which cost 39p for 250mls.

      This drink comes in the slim tin cans associated with most of the energy drinks I have come across. They are a metallic silver and blue colour with a ring pull opening. There is a prominent blue lightening bolt across the front. Each can lists product ingredients and nutritional information. It also comes with a safety warning so it is advised to ensure that you check the product against any possible allergies or sensitivities that you may have before consumption.

      If you are not particularly fond of a sour taste or fizzy drinks then I suggest that this is a product that should be avoided however I have to say I love this type of drink hence my fascination of trying various versions. The drink is basically a carbonated mixed fruit flavour stimulation drink with added taurine and caffeine. This is where the warning comes into force as there is definitely a lot of caffeine contained within 30mg/100ml. This particular item is relatively similar to others I have tried however unfortunately I found it a little weak tasting without that added zing that you expect from an energy drink. I mentioned previously that I like sour tasting drinks however this one tasted a little bit strange as if it had been lying around for a while and in fact had lost some of its fizz. Unfortunately I wasn't overly keen on the fruit flavour either and I have trouble in describing the actual taste. Unfortunately there is no clue either on the product ingredients as to what fruit has been used in its manufacture apart from fruit and vegetable extract so it really could be anything!!! In addition there is an odd aftertaste which reminded me of coconut. I also found that it wasn't particularly great as a pick me up either and found no particular benefit. unfortunately I will be reverting back to coffee if this was the only other drink alternative on offer. Overall verdict slightly disappointing and a product that will be remaining on the shelves from now on there are much better and cheaper versions out there and I will be sticking to them in future.

      Nutritional Info Per 100ml

      Energy 178 kj
      Protein Trace
      Sugar 10.0g
      Fat Trace
      Fibre Trace
      Salt Trace
      Caffeine 30mg/100ml


      Please be advised that this particular drink is not recommended for children and those with caffeine sensitivity. It requires to be stored in a cool dry place and for best results it should be consumed chilled. The can is recyclable and the product is suitable for vegetarians. For more information on this product.

      www.sainsburys.co.uk

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      16.08.2009 14:01
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      .

      I tried this for the first time just right now, and I have to say I am not that impressed by it. I tend to drink Energy Drinks most days, especially work days. Today i'm not working, but since I am just up - late night last night, and needing a drink of Juice, this Can is much colder feeling than my unopened bottle of Juice. Although the picture has a Bottle on display, I am reviewing the Can, and i've not seen the bottle in the shop.

      The brands I normally buy is Asda's, Tesco, or Emerge which is also sold in Asda. I do like the Original Red Bull, but that is so expensive compared to the Supermarket brand ones. This 250ml can cost me 37p from Sainsbury's, and it used to cost 44p.

      The can design is alright. It is a slim line can, just like the other Energy Drinks on sale. It is silver coloured and has a Jagged Blue Bolt down the middle of it. The Sainsbury's writing is quite large and in red, so it stands out alright against the blue. On the front of the can it states that this is a high impact stimulation for mind and body and it contains taurine and caffeine. The caffeine content is 30mg/100ml, which I think is in all Energy drinks.

      When I opened this I found it wasn't that fizzy and I thought it tasted a bit Bubble gum like. It is the same light orange colour as the other drinks, but I just didn't seem to have that normal zing to it. It smelt a little similar though.

      Although I am undecided that these really wake you up and such, I just felt I got a kind of sour taste in my mouth, and I knew at that point I would stick to the other brands and leave this one in the shop.

      Follows the same format, but seems to get it wrong.

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      04.08.2009 16:45
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      ..

      Now and then I like the odd energy drink, not to actually give me energy but just because I fancy one as a refreshing drink. I hate paying ridiculous prices though for the likes of Red Bull so I try and buy cheaper versions but ones which taste very similar - although I never can find a similar drink. Blue Bolt is one I bought before from Sainsburys, as it is Sainsburys very own energy drink. I often before going out drink Vodka and Redbull too, to try make my nights out cheaper but if buying actual Redbull it tends to make my night quite expensive so that's the main reason I bought Sainsburys Blue Bolt. You can either buy it in the original or diet version, I've bought both and to be honest notice no difference in either.

      You can either buy it in cans or 1 litre bottles, I bought the 1 litre bottle for just 94p. They are silver/grey plastic bottles with a blue screw off cap on top. A blue bolt shoots down the front of the bottle and we are told it is Sainsbury's Blue Bolt - high impact stimulation for mind and body. The bottle says it contains 'taurine and caffeine and it is best served chilled. On the back we are told that this drink is a 'carbonated mixed fruit flavour stimulation drink with added taurine and caffiene. These drinks are also suitable for vegetarians and vegans.

      I have to say this drink almost smells and tastes exactly the same it has a tangy sweet fruity aroma which can definitely be tasted too. It is quite fizzy too, although it begins quite fizzy it doesn't half go flat quickly. It leaves a sort of film in my mouth and a taste which lasts until the next day if drinking before a night out, it leaves my mouth feeling quite acidic and metal like too - as if I've sucked on a spoon, not that I do that everyday lol. The tangy film thats left coating my mouth makes me even more thirsty than what I start off feeling in the beginning. As for it being fruity, well it does have a sweet taste to it but I can't pick out any particular fruits really so don't mistake this for a refreshing fruit drink.

      As for giving me energy? Well no it doesn't not even the slightest boost in fact. I would definitely rather pay hefty prices for my redbull to go with my vodka than keep buying this. It is really disapointing that it leaves my mouth feeling so groggy and thick. If drinking as a mixer it doesn't seem to hide the vodka's bitterness either which is what Redbull does slightly.

      The only similarity it has with Redbull is the colour but even that isn't the same, Redbull to me looks like pee whereas Blue Bolt looks like watered down pee - not attractive lol!

      Each 250ml serving contains;
      105cals
      fat trace
      salt trace

      To be honest I wouldn't reccomend this to anybody, the thick, sickly film it leaves around your mouth is vile and the taste isn't all that great to begin with. The fizziness to it isn't pleasant and when it turns flat within a short space of time it tastes worse. I'll stick to Redbull from now on!

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        08.07.2009 22:41
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        Not for me this one as it tastes a bit all round cheap!

        Anyone who regularly reads my reviews will by now know I am a lover of energy drinks. Having had an eating disorder I relied on them really as I felt they helped up my calorie intake and boost my very poor energy levels.

        Now however I've booted the eating disorder up the bum and I eat and drink normally (hence this being a 'diet' product) and I go the gym most days and work me bum off to eat pretty much whatever I want to sort of thing lol.

        I tend to drink alot of water through my work outs or isotonic drinks but prior to a work out I usually have an energy drink of some variety on route and one when I come out. I think it's just a mind thing really and a bit of a habit but I really enjoy them too!

        The Packaging....

        Well this drink is available in a grey plastic 1L bottle (priced 94p)with the same labelling on it as the can. I always opt to buy cans wherever possible for freshness and in my case I like to drink them on the go (priced at 34p each). So my can is mainly silver with a 'bolt' of bright blue lightning on the front and in red, white and dark blue writing I'm told it is Sainsbury's 'Diet' Blue Bolt High Impact Stimulation For Mind & Body and that it's best served chilled and is suitable for Vegetarians and Vegans. On the back of the can I'm told a bit about the product, nutritional information, ingredients, storage instructions and safety advice is all given as well as contact details being given for Sainsbury's, the aluminium symbol and size being stated (250ml as it's the can remember) and finally there is a bar-code on there. It's a nice enough can in design and I like the robust and sturdy ring pull to the top of it and all round it's ok and functional.

        A Bit About The Product According To The Back Of The Can....

        Carbonated low calorie mixed fruit flavour stimulation drink with taurine, caffeine and sweetener.

        High caffeine content 30mg/100ml.

        The Taste Test....

        Well the drink itself is almost clear in colour and very sparkly opposed to fizzy and it doesn't go flat immediately or anything like that. It has a fruity aroma to it that matches a fruity slightly sour taste and I'm sure hidden in their somewhere is the taste of coconut. I can't put my fingers on the flavours really as in what it's exactly meant to be but I can detect rather alot of sweeteners in this which do leave a weird slightly tinny after-taste once drank. It is refreshing when drinking it but because of the sweeteners it contains that it leaves on the pallette, for me, it leaves me rather thirsty!

        Does It Work Though?....

        For me, no. I expected it to give me an energy boost due to the high caffeine content but I feel through a lack of real sugar it was held back from giving me any kind of buzz. Yes it tasted ok if nothing really special but all round, this drink didn't tick any boxes for me..sadly!

        Nutritional Information Per 250ml....

        Energy: 5 Kcal
        Fat: Trace
        Salt: Trace

        Exclusive to Sainsbury's.

        This review is also posted on Ciao under this same username.

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