More Silver than Gold (Tesco Gold Coffee)

Member Name: Smokindave

Product:	Tesco Gold Coffee
Date:	16/09/09 (80 review reads)
Rating:

Advantages: Good all round coffee, great value

Disadvantages: Nothing special

I have rated a couple of coffee related products since starting on here, so it will come as no surprise to you that I like my coffee. After settling into a happy routine of alternating between Tassimo pods and Nescafe Alta Rica I had to go and upset the apple cart by buying something different; Tesco Gold Freeze dried coffee.

So starting with the packaging, Tesco have gone down the tried and tested route of disguising their Gold coffee like just about every other brand out there; a brown label, a picture of some coffee beans and Gold writing. Interestingly there are the words serving suggestion next to the coffee beans, which I think would be quite challenging as this is freeze dried dried coffee and not beans! Other points of interest are that the coffee is suitable for vegetarians and has a strength of 3 (medium).

So what does breaking the seal reveal? Well not a lot really. Yes there is a pleasant enough coffee aroma, but nothing to compare with the Nescafe Alta Rica, still at least there is a smell. So onto the taste; one heaped single teaspoon for me and plenty of milk, with the added boiling water reveal a quick to dissolve drink. The taste is pleasant if not exciting, smooth, without the unpleasant aftertaste sometimes found with the cheaper brands. I find that while I never get blown away by the taste, I do end up drinking every drop.

Tesco Gold 100g jars can be purchased from, you guessed it, Tesco stores and are currently at the excellent price of £1.29 (10 pence off until 5th October). I think that I will probably continue to buy Tesco Gold coffee as it tastes okay and my preferred instant brand isn't on offer at the moment. So in summary; an above average coffee for a below average price, good enough to offer work colleagues and casual friends alike. If I was being generous I would offer 3.5 stars, but I can't so it gets 3.

Summary: An above average good value instant coffee