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When you buy a Sony product you know you're in for a good purchase, and this is mainly due to Sony's obsession with testing and re-testing their devices to destruction and beyond. It seems to me that they are constantly thinking about the consumer and how they would feel owning that - but it does seem to help by having the multi-million pound budget and multi-national established, trusted brand name they own!
I came across this little 'Sony Pocket Bit 8 GB' USB memory stick several months back after realising I was in need of a portable storage device with more than the frankly perfetic 2 GB memory unit mine had in place at the time. Now, to begin with, it has been in my general understanding that all USB sticks are pritty much the same, so how could Sony possibly improve on this one?
The following are additonal features utilised by the Sony Pocket Bit 8 GB:
- It has a stylish exterior with a mixture of black/grey and orange plastic.
- It has the ability to 'hide' the metal USB-port connecting component inside its own shell (like a tortoise!) with the use of a satisfying spring-loaded part hidden inside.
- It has a discrete, minimalistic orange LED at the end of the device (inside the orange plastic) which flashes when the USB is connecting to a computer, or when data is actively transfering from device to computer or computer to device.
- It has a hook which can be used to attach a chord to be worn round the neck (which some devices don't have).
Now these additions don't seem to be too necesary with regards to the devices overall performance. but if you think about it, having the ability to hide the most vital part to the memory stick, its USB connector, inside the plastic shell means it is far less likely to be broken off - a great product safety addition!
Similarly, the LED light (which a lot of USB stick alternatives don't have) can be used to show when the device is connected and recieving data ahead of what ever information a computer could produce (regarding the area).
Perhaps the greatest advantage of having one of these USB sticks over other alternatives however, is its 8 GB memory which can be used to store thousands of documents, photos, videos and audios safely, securely and portably. The only issue with the large memory space is the chance that crippling viruses could be carried from computer to computer without the user ever finding them amongst the mound of transported data - be careful!
Overall then, this Sony device has managed to prove its self more innovative than other products in an area of the technology market that many would find impossible to improve! Well done Sony, 10/10 product here.