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Maxima Supermarkets

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Maxima is a Lithuanian supermarket chain, as well as, the biggest retail chain in the Baltics.

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      05.09.2009 12:34
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      Yeah, its not too bad

      Maxima is the cheapest and the most common of all the supermarkets in Lithuania. The chain, which was originally called VP Market (English translation) is the most powerful chain in terms of buying power and throwing their weight around - the result is that they have good deals in their stores and you will find all the basic goods you need.

      The chain is split up into five categories: Maxima X, Maxima XX, Maxima XXX, Hyper Maxima and Maxima Baze.

      The lower the X rating, the less you range you have available. Maxima Xs are called "local stores" because they have all the things you need for normal cooking and living - vegetables, fruit, meat, flour, sugar, bread, dairy products, toiletries, etc. The range increases until you get to Maxima Baze where you can buy most product categories such as sports equipment, clothes, food, whitegoods and so on. They also have a cafe inside the store.

      Whats good about Maxima is that it has cheap goods and it also sells basic goods under its own brand "Optima Linija" for things like sugar and flour and milk, where there is no room for quality deviation.

      Whats bad about Maxima is that it lacks exotic or international products -- this is a shop for locals who live the local lifestyle. If you want something else, you will have to go somewhere else.

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