asdas own cereal bars (Asda Fruit & Grain Cinammon and Apple cereal bars)

Member Name: takeachance

Product:	Asda Fruit & Grain Cinammon and Apple cereal bars
Date:	25/11/08 (90 review reads)
Rating:

Advantages: cheap

Disadvantages: too sweet, too crumbly, not a patch on leading brands

So as the 'credit crunch' dominates the news it's only to be expected that we all look to save a few pennies where we can.
This is how the Asda Fruit and Grain Bar Variety Pack found its way in my shopping trolley.
The Kelloggs nutri grain bars are usually part of my weekly shop as I keep one in my handbag whilst out and about with my daughter to stop me impulse buying sweets when were out and about.They usually cost around the £2 mark for 8 bars so when I saw this ASDA variety pack along the shelf at £2.18 for 18 bars there was no way I wasnt going to try them!
The Variety box contains 18 individually wrapped bars. 6 x apple and cinnamon, 6 x blueberry, 6 x strawberry.
The box itself is colourful and eyecatching and the picture of the cereal bars on the front are mouthwatering.
The logo on the front 'A whole bowlful of cereal goodness on the go' is appealing as is the ' with added vitamins and iron' and the '1/4 daily calcium healthier for your bones'
In fact on paper so far these bars are the bees knees!

On opening the box though things for me go downhill.
The individual packaging although bright is to me cheap looking. Bright green/ purple/ red depending on flavour with the words 'ASDA fruit and grain' in large white print. Those of you who make packed lunch for their 'branded' darlings will understand when I say theyre not really the thing to be seen with in your lunch box..
OK so the packaging doesn't really matter does it ? No perhaps not if the product was to die for but personally for me they are far too sweet. Alot sweeter than my usual brand and alot crumblier and |I found that all 3 flavours left me with a nasty almost saccharin-like aftertaste.

The nutritional information differs slightly for each flavour but approx per bar as follows:

calories 128
protein 1.5g
carbohydrate 24g of which sugars 12.4g
fat 2.8g of which saturates 0.7g
fibre 1.7g

contain gluten, wheat, oats and egg
may contain traces of nuts and / or seeds

Yes they were alot cheaper and yes my 4 year old will still eat them but no I wont be buying them again.

Summary: Good for the money but in my opinion not worth the saving for taste