mmm (Guylian Chocolate Sea Shells)

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Product:	Guylian Chocolate Sea Shells
Date:	04/12/01 (74 review reads)
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Anyone like myself with a long memory for not very
useful or very interesting facts will remember the
above line from the advertising campaign for Boost
a few years ago, featuring Vic Reeves and Bob
Mortimer. But how many of you remember back a few
more years to the advertising campaign for ?New
Cadbury?s Biscuit Boost??

Very few people I have spoken to are aware of the
fact that biscuit used to be just one out of three
varieties of Boost you could buy. The original
one, which was actually based on coconut, came in
a red wrapper. Then, they brought out a peanut
version, the wrapper of which was brown. Finally,
in the late 80s or early 90s the blue biscuit one
was born. Shortly after this, both coconut and
peanut disappeared without a trace ? no great loss
for me as far as the peanut one was concerned, but
I was rather partial to the coconut variety!

Still, there?s no point dwelling on the past, so I
had better get on and tell you about Cadbury?s
Boost as it is today. I am not a big fan of
chocolate bars, they are something I can take or
leave, but if I am forced to have one due to a
lack of other food options (as I was at the
weeke
nd when I found myself in deepest Hackney
with no food ? but that?s another story!) Boost is
my favourite.

Boost costs between 25p and 30p depending on where
you buy it. The wrapper is predominantly blue with
white writing, gold trim, and I think there?s a
little bit of red in there too.

Having covered the packaging, I am going to work
from the inside out. The centre of a Boost is
extremely hard to describe. Various substances
turn up again and again in different chocolate
bars, albeit in different combinations. Whether it
be caramel, nougat, crisped rice, peanuts or
bubbly chocolate, I bet we could all name at least
two or three chocolate bars containing each of
those. Not so with Boost. The centre is definitely
unique! The best way I can describe its texture it
is similar to slightly overcooked fudge, where it
has crystalised and gone slightly powdery and
crumbly. As for the taste it has a mild chocolatey
flavour, but not particularly strong. In amongst
this centre are little round shortcake biscuits,
which are very light and crunchy, but not hard.
The centre is encased in a layer of fairly thick
(as opposed to runny!) caramel, an
d this in turn
is surrounded by a fairly thick (as opposed to
thin!) layer of Cadbury?s chocolate, which is, as
you have probably guessed, slightly rippled with a
flat underside.

Now, I normally like my chocolate straight from
the fridge, but with Boost I have a bit of a
dilemma. If you refridgerate it, then the
chocolate is lovely and cool and doesn?t melt, but
the caramel becomes quite hard and difficult to
bite, which can lead to the chocolate and the
filling crumbling everywhere and leaving a mess
behind! So, this is a matter of personal
preference: melty chocolate or messy lap ? you
decide!

I do enjoy the odd Boost now and again ? I just
wish they would bring back the coconut variety!
Additionally, in the same tradition as Crème Eggs
and Waggon Wheels, I am convinced that Cadbury?s
Boost is not as big as it used to be!!! Is nothing
sacred?!

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