The Chunky just got funky! (Nestle Kit Kat Chunky)

Member Name: evelyndunton

Product:	Nestle Kit Kat Chunky
Date:	06/09/09 (268 review reads)
Rating:

Advantages: Delicious

Disadvantages: Probably very high in calories

I love Kit Kats and when I saw the advert on the side of a bus for the new Kit Kat Chunky Caramel I knew I had to try one. The combination of chocolate and caramel is always good for me.

I believe the chunky caramel has replaced the chunky peanut butter - a good move as far as I am concerned, as I hate peanut butter!

Kit Kat was first developed as a four-finger wafer crisp, initially launched in London and the South East in September 1935 as 'Rowntree's Chocolate Crisp' and re-named two years later as KitKat Chocolate Crisp. It became Kit Kat after the Second World War. No one is sure where the name KitKat came from but it's thought the famous Kit Kat Club of the 1920s had some influence. Within two years of launch Kit Kat was established as Rowntree's leading product, a position that it has maintained ever since. During the war, Kit Kat was portrayed as a valuable wartime food and advertising described the brand as "What active people need".

For most of its life, KitKat has appeared in a red and white wrapper. It did, however, change to a blue wrapper in 1945, when it was produced with a plain chocolate covering due to shortages of milk after the war. This blue livery was withdrawn in 1947 when the standard milk chocolate KitKat was reintroduced. KitKat was first advertised on TV back in 1957 and had its first colour advert in 1967. Famous adverts include the 'Dancing Panda' in 1987 and the 'Have a Break' adverts in the 90's. KitKat is produced at the Nestlé Rowntree Factory and in 2004 a massive 39,000 tonnes of KitKat were sold - that's 107 tonnes a day!

Nestlé is hoping to cash in on a 34% sales uplift for its Kit Kat Chunky brand with a new caramel variant.

Kit Kat Chunky Caramel, supported by a £7m media campaign, will replace the now-de-listed peanut variant and will sit alongside the original Chunky.

Kit Kat Chunky Caramel arrived on shelves on 10 August.

This new Kit Kat comes wrapped in gold foil with the red Kit Kat logo on the front, on unwrapping the packing, which incidentally has no nutritional information on it apart from the fact that the recommended calorie intake for an adult is 2000 Kcal, I assume that the calorie content of this new bar is high, you find a bar of delicious chocolate with the Kit Kat logo branded onto it. Bite into the bar and there is crisp wafer with a caramel creamy topping covered in milk chocolate. The caramel is not soft like a Cadbury's caramel bar but more like soft fudge with a butterscotch toffee flavour and the wafer is crunchy.

The combination of the soft fudge, the crispy wafers deliciously covered in milk chocolate make this chunky very moreish and I definitely think the best Kit Kat yet! :o)

Summary: The best Kit Kat yet