Definitely not a sweet you could eat inbetween meals, without ruining your appetite (Nestlé Yorkie Bar)

Member Name: paulie1975

Product:	Nestlé Yorkie Bar
Date:	25/07/09 (91 review reads)
Rating:

Advantages: Lovely milk Chocolatey flavour, tastes great with tea, and in your ice cream

Disadvantages: It is incredibly unhealthy

When I was little my Uncle's favourite chocolate bar was the Yorkie and he drove a truck, and I thought that the chocolate bars were a specific part of the truck drivers uniform, having seen the old adverts it was associated with a big chocolate bar for big beefy guys.

A more recent and in my mind ill advised ad campaign during the early 2000's advised that the Yorkie bar was not for girls and its jokes seemed to imply that it shouldn't be eaten by Women, well i'm no Theo Paphitis but even I can see that by barring half of your sales demographic your really not onto a winner in the marketing and sales stakes.

I was under the misapprehension Yorkie had realised the error of their ways but I bought a bar the other day and there is a sign on it saying 'Not for Girls' and a picture of a female symbol with a bar through it. Again i'm not claiming to be an expert here but I would imagine females do make up the majority of chocolate consumers in this country and can't believe this campaign is still active, but hey I guess they must sell a fair few or some bright marketer may have realised the flaw in their sales strategy by now.

Onto the chocolate, the idea of the advertising is because a Yorkie bar is made up of 5 very large thick slabs of chocolate, each slab is easily a mouthfull and it is a filling and very corrupting bar.

The bar is wrapped in a dark blue foil wrapper with the yellow word 'YORKIE' in big lettering with the O having a sign barring women, again not sure about that but hey, it looks good and is an easily recognisable brand. The foil keeps the bar lovely and fresh.

I bought the original milk chocolate kind but you can also get Raisin, biscuit and apparently White Chocolate Yorkies although i've missed these, the bar is made by Nestle one of the most popular brands and is available from all decent newsagents, minimarts and supermarkets.

The bar is 68g and is made up of milk chocolate, sugar and cocoa generally, it is quite high maintenance in the calorie department packing 367 calories into a bar, this is 18% of your recommended calories in a day so eating 5 of these would constitute all the food you could eat in a day, having said that if you ate 5 of these in a day, firstly I take my hat off to you and secondly I doubt you'd eat much else anyway.

The chocolate is seductively simple, for all the masculine talk of it being a toy for boys and not for girls, its simply a large lump of lovely milk chocolate that melts in your mouth leaving a lovely gooey taste, the sugar and cocoa do mean it does get quite sickly and I find one bar with a cup of tea could easily replace lunch as its so filling, it isn't something to eat quickly as each chunk takes a while to enjoy and devour, it provides 31% of your recommended daily allowance of fat too, so the three messages i'd like you to take away with you are:

1)Its not just for men, if it were would we then have to make the distinction between macho men and metrosexuals as my nan is a lot tougher than me and could definitely beat me in an arm wrestle so manliness doesn't always equal being tough.

2)) If your on a diet, your probably best avoiding this except on very special splurges as it really is a filling, fatty sweet piece of chocolate that does a lot more harm than good to the svelte new look you've been trying to develop over the last 6 months.

3)Yep its unhealthy, its advertising is a bit patronising but it tastes great with a cup of tea.

45p from any good stockist, don't buy too many or you'll need to get a bigger sofa.

Summary: Definitely not a sweet you could eat inbetween meals, without ruining your appetite