“ Manufacturer: Trident / Type: Chewing Gum „
It's funny how a brand can be brought up to almost a premium level almost over night on release, and, almost as swiftly it can be a bargain bucket product. It was only a few years ago that the Trident Chewing gum had been retailing at around 60p for a 9 tab packet, almost from release the product had been thought of by it's producers as the top dog in a market run almost solely by Wrigley. Now however the gum regularly retails for 40p (still more than most on the market) though with some shopping around (in B & M) it's possible to buy for wonderfully value price of 5 p in the lemon flavour for 9 tabs.
Created by the wonderful minds at Cadbury Trebor Basset the gum was given a hard sugar free coating with a liquid based centre of whatever the flavour was (in this case lemon). This was immediately a successful gimmick differing it's self from the market leaders and given Cadbury's strong backing the gum rocketed in sales and became the fad of the times. The gum coming in a coloured sleeve (this one in particular is yellow) with a 9 tab blister pack inside, they were a more intelligent looking gum than the normal ones.
So onto the actual gum, the first problem was getting it out of the pack, which seemed tougher than usual, though when finally out it looked like other "tab" chewing gums. In the mouth the shell is easily broken and the liquid quickly allows the lemon to hit your mouth as you chew the liquid and the gum into one wonderfully tasting clump of lemon and mint. The taste of lemon is strong enough but yet not over powering and makes a great "first taste" for the gum, before fading (after surprisingly long) into the "default" gum mint taste. The gum it's self feels rather like a kids gum in your mouth (the penny bubbly gums) as opposed to a top class premium gum like most of Wrigley's gums do which makes it in turn feel cheaper than it's major rival.
After a while the lemon of the liquid gives away and the sweetness goes, but at the same time the mint taste kicks in giving the gum a surprisingly longer lasting taste than you'd have expected, a rather clever idea that prolongs not only the single pieces but the packet as a whole.
By now rather amused that a whimsical purchase for such a cheap price had managed to turn into one of the best 5p's spent in a long time, it didn't take long to realise that the gum could well be about to go back up in price to 30p or 40p a pack. Stocking up is going to be needed, as this could be incredibly clever penetration pricing by Cadburys, or it could be that B & M are selling it as a loss leader a the product is still full price elsewhere. At the price it's easy to see how some people could become "chewers" after starting as it's a delightful product that's dirty cheap.
Of course despite really liking it, it's not the greatest gum of all time, the mint isn't the freshest, the gum it's self is rather low quality and the packaging would likely be the reason for the large RRP. However as much as it doesn't seem like a premier gum, the flavours together lasted well towards and hour, highly amazing when you consider the price.
Nutritional information (per 100g... which is odd as we never get told how much is in a single pack)
68.3g Carbohydrates (all of which are polyols no sugar)
0.3g fat (0.1g saturates)
Though why does gum have any of this? Are Cadbury's telling us to eat it?
As can be seen the gum contains no sugar, though this means it does contain those ingredients some are wary of such as Aspartame, Acesulfame K as sweetners. The gum is also not suitable for vegetarians (it contains Gelatine) and it also contains a course of Phenylalanine.
More worrying yet however is the inclusion of 6 E numbers (161b, 171, 422, 466, 903, 1518-for those wanting to know) which may not be what your wanting to give to your kids.
Additionally the packaging states it contains "A wet lemony smack in the mouth" and that the ingredients sound "bonkers". It also warns that there may be traces of nuts and sesame seeds.
Final warning: Excessive consumption of gum will make you and toilet paper become good friends, so please don't forget that it can have a laxative effect...and if you're going to abuse it, for the sake of those you live with, stock up on toilet roll.
I picked a pack of Trident Fresh Cool Lemon Flavour up earlier this week in the supermarket. I was at the end of my supermarket sweep esque (I throw everthing not available in France into my trolley) visit to asda which happens everytime I'm home when I spotted this chewing gum. I'm a huge fan of anything lemon flavoured so decided to give it a go.
The chewing gum comes in a blister pack style packet which is covered by a cardboard sleeve. There are 9 pieces of chewing gum in each pack and they are all kept very fresh by the foil packaging. The package is yellow, obviously to emphasise the lemon flavour, and very eye-catching. Everything about the design seems to say fresh and summery which makes the product very appealing.
The first thing I should say is that if you aren't a lemon fan then I would strongly recommend you give these a miss. The chewing gum has a liquid centre so after the first bite your mouth is filled with a fantastic taste of lemon. The added mint flavour means that the flavour is not sour at all but merely fresh and cool as promised on the packet.Another excellent point is that the flavour genuinely does last without becoming stale or balnd. I find this a rarity in chewing gum so this is a great find. Yet as I said the flavour is quite pronouced which I like but others may not. The combination of lemon and mint works really well especially in liquid form as you really do get a rush of flavour.
Normally the chewing gum costs 50p a packet which is probably a little expensive for what is essentially 9 pieces of gum. However, I bought mine for just 9p which is obviously a bargain and, in my eyes, great value for a great product.
This chewing gum ticks all the boxes with great flavour, long lasting taste and as an added bonus it is also sugarfree. I'll definitely be buying this again.
I was shopping the other day in superdrug and in a clearance bin I found lots of these packs of chewing gum at only 10p per pack. I bought them because they were so cheap just to try as I have tried lots of the other trident gums in the past and like most of them.
You get 8 in a blister type pack which at their usual price of around 50p does seem quite expensive.
When you bite into them you get a rush of the lemon juice type of substance inside the chewing gum which for me was too much. It did taste slightly of lemon, but the first thought I had was of menthol gum such as airwaves, it wasnt very pleasant. After around a minute of chewing the menthol taste disapears and leaves you with a very nice lemon flavour which for me is strange in a chewing gum but you do get used to it and it is quite nice. Usually I would just buy mint chewing gum and onl buy other flavours if i had to, but I think for people who prefer fruit flavoured gum then this would probably be something that you would like.
Unlike the mint type of chewing gum which lasts for a few minutes before you end up chewing on what seems like blue tack, this keeps its flavour for a very long time. It takes about 30minutes for me to walk home from town and the gum still had flavour when I got home, I only got rid of it because I was bored of chewing.
I do find with all of the packaging for trident tat it isnt the easiest of gums to carry around with you, the pack is quite large and bulky compared to chewing gum strips, but I suppose you would know this before buying so would just accept it anyway.
Overall despite not normally buying fruit gum I would buy this again but only if I found it cheap, I think for 50p(ish) it is too expensive and bulky. I cant fault how long the flavour lasts though, more than anything else ive had before.
When it comes to chewing gum I'm a real fan of the stuff and can usually be found chewing, snoring or yakking away! My gob likes to run away with me that's always been my problem! The other day whilst I was out on my stock up and buy a load of gum mission I saw these reduced from the usual price of 59p reduced to 29p (in my local Nisa shop) and decided to try them out, although I'd never heard of lemon flavoured gum before lol so I was a bit wary I can tell you that much! lol
Lemon coloured 'sleeve' with yellowy coloured bubbles on it. On the front in black and green writing I'm told it's Sugarfree Trident 'Fresh Coool Lemon flavour' and that it contains 9 gums. On the back of the sleeve I'm again told what they are, contact details for Cadbury Trebor basett are given (the manufacturer of Trident products), nutritional information, ingredients and allergy advice are listed as is a warning about eating to much maybe causing laxative effects, the best before date is clearly stamped on as is the recycle symbol displayed and finally there is a bar-code on there. Nice, bright packaging this is and the gums are lined up in rows of 3 in a foil tray the gums easily pop out of.
They kind of reminded me of Lockets in flavour at first! Lovely!!! Eating lockets when I was a kid cos I had a cold was the best part of being bed bound and off school lol. I wasn't allowed sweets and lockets became the next best thing! to me lol.
The gums themselves are white, quite thick and sort of an oblong shape. The outside of the gum is hard(ish) and you crunch through the kind of sugared white coating and the centre of the gum is alot softer with a small amount of lemon flavoured liquid in there to the centre of them.
These gums are simply wonderful and not at all what I expected! The lemon flavour in the gums is recognisable and natural and the gum gives a slight menthol kick to the proceedings. Put it this way you can certainly breath easier during and after chewing these but don't get me wrong they are mild as well and won't blow your head off if your out and about on a cold day say and a gust of wind hits you! I hope you understand that lol.
The flavours entwine well, the gum is soft enough to chew for hours and I find the flavour within this to stay in my mouth for about for a good hour although initially stronger in flavour at the beginning.
I don't know who thought of fresh lemon flavouring in a chewing gum but it really is nice. Pleasantly sweet, not too citrusy or zingy this is really nice and that's it really lol. makes breath smell nice, is lovely in flavour and is basically a joy to chew gum and me...I'm off to treat myself to more of these whilst they're still on offer!
Usually found at about 59p a pack and very worth the money in my opinion!
I am pretty boring normally when it comes to chewing gum; I tend to stick to peppermint Extra, or Airwaves if I'm feeling a bit adventurous! However when I saw these a few months back in my local Home Bargains store for the bargain price of 10p a pack I decided to give them a try. And i'm pleased that I did!
I found the flavour of these very pleasant; the lemon flavour is not too strong and not bitter or tangy at all; they are actually quite sweet. What really impressed me about this gum though is that the flavour lasts so much longer than some other brands, e.g. Wrigley's Extra.
This particular flavour doesn't seem to be as widely available as some of the other flavours in the extensive Trident range; they don't sell it at my local Tesco Extra which sells everything but the kitchen sink! However I spotted it on sale in my local Co-op for 53p which I personally think is quite expensive for 9 pieces of chewing gum. I fully intend to stock up on it if it's still available the next time I visit Home Bargains!
There are two other flavours in the Trident Fresh range: peppermint and spearmint. Trident also have a New "Sweet Kicks" flavour, Chocolate Mint, which sounds quite bizarre but I think is well worth a try!
The full Trident range of chewing gums is available on their website:
which also has some fun games and occasional competitions.
UPDATE: Although I found this gum to be very tasty and enjoyable I (naively) didn't realise that it contains bovine gelatine, which as a vegetarian I'm really not supposed to eat...
Well I was in Home Bargain last week and they had these Trident Fresh Cool Lemon Flavour Chewies for only 10p a pack. They had a similar offer in the Autumn with the Raspberry and Peach flavour. Few people know that the Trident gum has been going since 1960, however it was only introduced to the UK in 1997, by Cadbury Schwepps. In my day and age Wriggleys used to be the main chewie manufacturer but I hardly ever see their chewies today.
Okay back on topic a little. What can you expect from the product. Well to start off this flavour is in a bright yellow box . It is also a new flavour - and the packet confirms this will NEW emblazoned across the front. It is also keen to point out that the gum is Sugar Free. This what I particularly like about gum these days. Also as always gum produces saliva which is good for your teeth.
In each pack there are 9 pellet type chewies. Each hard on the outside but with a liquid centre. When I say hard it is actually quite easy to bite into and you will very quickly come to the lemon flavour. I personally enjoyed the experience - good job really because I bought 20 packets - but I got a mixed reception from others in my family. My eldest referred to it as washing up liquid. I personally just felt it tasted nice and fresh and would certainly buy it again but not at the 40p I've seen it selling for in some shops. Problem is with this pellet gum is that I never think one pellet is ever enough. I always need at least 4-5 to get a good chew.