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Avon Viva by Fergie Eau de Parfum

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2 Reviews

Brand: Avon / Type: Fragrance / Concentration: Eau de Parfum

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    2 Reviews
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    • More +
      23.09.2013 12:22
      Very helpful



      a pleasant scent but I dropped my bottle

      ~Viva Fergie~

      Released : Spring 2012.

      Fergie is a singer with the Black Eyed Peas. She has worked with Avon to release a collection of fragrances and today I will be discussing my views on 'Viva Fergie'. I have experience of all of the Fergie fragrances.

      This particular fragrance is an eau de parfum and is described as 'floral and fresh with captivating blends of cool herbs, fierce lavender and intriguing vetiver.


      I quite like the bottle design for Viva Fergie as it is different to the other Fergie fragrances that are available. The bottle is made from thick glass with a faceted appearance and has a V design on it. It is completed with a chunky lid. It looks simple and stylish but is quite heavy to carry around.


      Viva Fergie EDP can be purchased from your Avon rep or from www.avonshop.co.uk. A 50ml bottle retails at £15.00 but is currently reduced to £12.00.

      ~My Thoughts~

      I was given a bottle of Viva Fergie a few weeks ago but sadly no longer have it. Due to my clumsy nature, I managed to drop my bottle in the toilets at college and one of the chunky corners of glass snapped off resulting in the pretty lilac liquid to spilled all over the floor. On the upside, the toilets smelled nice all day but I glad that it wasn't a bottle of Chanel or Dior. Anyway, in the space of a few weeks, I got to experience this pleasant but not outstanding perfume.

      One or two sprays on my wrists and neck is more than enough to leave my skin scented. On initial application, there is quite a strong, cloud of scent which does have a cheap alcohol tinge to it. This aroma quickly subsides and leads the way to a lovely scent. I quite like the opening notes as it isn't your typical 'fruity top note' opening. It is fresh, crisp and clean with a herbal feel to it. It does come across as being quite unisex despite being aimed at women. I find the top notes to be very uplifting, aromatic and refreshing and I can sense a touch of mint nestled within a bed of cool, green herbs. It has a different approach from the usual fresh scents which come across as being citrusy.

      The top notes don't hang around long on my skin and as the scent develops, I notice other notes becoming noticeable. The heart of Viva Fergie isn't particularly impressive in my opinion. The lavender scent is there but it comes across as being very weak and could have been more appealing had it been layered and intensified with other fragrance notes. What is evident of the lavender is light and slightly powdery with a delicate sweetness lingering the background.

      The top and heart notes are short lived despite Viva Fergie opening up with quite an intense strength. After around two hours, the lavender has vanished along with the herby top notes. Viva Fergie proceeds to warm up on my skin but the lasting scent remains very close to my skin. I do like the scent that remains on my skin despite it lacking in strength. Vetiver is a fragrance note that I like and it smells lovely in Viva Fergie - sweet, warm with a natural, woody undertone. Sadly, the scent is all but gone after a further hour or so. It does seem to last a little longer on my clothes but I would expect a bit more longevity for an eau de parfum.

      ~Final Thoughts~

      I do like Viva Fergie as it smells natural and is the perfect scent for everyday use as it is clean and simple. The fragrance is let down by the strength and longevity. It won't appeal to all as the scent does have a unisex twist to it at first. It definitely wouldn't smell out of place on a man. I really wish I hadn't dropped my bottle of Viva Fergie as it is a pleasant scent but not particularly special. £12.00-£15.00 is about right for an Avon perfume of this quality. I personally prefer the other Fergie scents but this one does have appeal.

      Thanks for reading :)


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      • More +
        09.10.2012 16:27
        Very helpful
        1 Comment



        Delicate floral scents - Art Deco bottle if you like that type of thing. Not very strong.

        ===Why I Bought This===

        As I see the Avon catalogue regularly I decided to be a bit more adventurous and try some more of their new items, instead of sticking to ones I know and trust.
        This is a newly released fragrance so thought it worth trying - as Avon have a money back guarantee anyway for anything you do not like.

        ===The Brand===

        By Fergie.
        Manufactured by Avon under licence from Krystal Ball Productions Inc.
        If, like me, the only Fergie you know is the ex-Royal, the Fergie referred to is Stacey Ferguson, an internationally known singer, both as a solo artist and as lead vocalist with The Black Eyed Peas.
        This is the third fragrance Avon have done in connection with Fergie.
        Fergie's first two fragrances with Avon, Outspoken and Outspoken Intense were apparently hugely successful, Outspoken sold 1.5 million units on release, and Outspoken Intense sold 1.1 million units on release.

        ===The Product===

        Launched in the spring of 2012.

        "Viva is a fresh and unexpected fragrance that brings out the duality of a woman. Powerful, yet seductive, and living life by her own rules," described Fergie.

        The fragrance opens with green notes and continues to the combination of mint, lavender, spices and flowers, and ends up with the woody base of vetiver.

        'feminine, Empowered, Unconventional. A sexy contradiction of captiating coolherbs spiked with fierce lavender and intrigueing vitiver.'

        50 ml bottle of eau de perfum.
        Comes wrapped in cellophane.
        The box is Art Deco pattern of lilac and purple stripes in a fan shaped design - similar to the popular Art Deco sunburst designs..
        The box has an inner lining of white cardboard.
        The bottle is also Art Deco in design - made of clear glass with lavender coloured perfume.
        The bottle has a grey metallic looking elongated 'V' down the front and back of the bottle.
        The spray button on top is also dark grey and the bottle has a large oblong serrated/zig zag effect along the top of the transparent plastic lid.
        Made in Poland.
        Alcohol content 69.6% ethanol.


        Full price £15 - currently £12.

        Viva by Fergie is also available as 150 ml body lotion and 75 ml perfumed body spray.

        ===My Opinion===

        Well I am not going to be too complimentary about this perfume.
        To begin with I thought the bottle looked tacky and cheap in the catalogue - but in fact it was better when it actually arrived as the grey pattern down the front of the bottle is actually part of the bottle, whereas in the brochure it looks like a strip of cheap metal stuck on the front of the bottle.
        I was not too keen on the stopper either - though I can see it has been made to echo the design that is up the front of the bottle - my cap also squeaked when twisted - which is irritating.
        The box itself is well made though not especially attractive or classy looking.
        The perfume itself is a nice delicate lilac colour. If you particularly liked Art Deco items this bottle might suit you.
        This perfume is not especially strong or powerful for the full price.
        It is fairly delicate and floral, and to me is reminiscent of lots of Avon perfumes, many of which are much cheaper.
        It is not an unlikeable fragrance - being a sort of gently and light musky floral - probably mostly the lavender. However unless you put a few squirts on it is so delicate you might just as well be wearing perfumed body lotion. Fine if you like something very restrained - but for me for the price I would expect something with more power.
        Worth a try though as you can always return it.

        ===Star Rating===

        3 stars - ok I suppose but would not bother buying again.

        ===Would I Recommend?===

        Not really.




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