Product Type: DKNY fragrances
Newest Review: ... the box itself is a neutral colour with a brown rectangle on the front that says pure DKNY. I like that it is minimal as it is almost intri... more
Easy Day Wear
DKNY Pure Eau de Parfum
Member Name: topsyturvy
DKNY Pure Eau de Parfum
Advantages: easy to wear, fresh
Disadvantages: nothing exciting
Coming up to the summer months, I want a fresh casual fragrance that I can wear day to day that isn't too overpowering but is easy to wear. I had received a sample of this DKNY Pure and up until having 'Be Delicious' by DKNY I hadn't tried any other scents by them. This is why I was quite curious to see what this was like as I usually like their fragrances as they are casual but special at the same time. Being called 'Pure' it does give off the idea that it is quite neutral and not too heavy which is what I was hoping it would be and was going for the name.
This fragrance was launched in 2010 and I only received a sample recently but the bottle isn't really eye catching it is almost pure just like the name implies. It looks like a light bulb the bottle to me hanging upside down as it is a spherical shaped bottle and has no colour to it so it is really quite simple. It has a silver lid to it and the box itself is a neutral colour with a brown rectangle on the front that says pure DKNY. I like that it is minimal as it is almost intriguing as the bottle gives no clues about the scent.
With this scent, I wasn't sure of the obvious notes that create this scent as it isn't all obvious. Not being specific but as a general initial feeling I found this to be a fresh, floral scent and at times almost quite sweet and light. It comes across as a very feminine scent which is what I really like and it just seems quite casual and easy to wear. This fragrance is one I find easy to wear day to day and it is a great daytime fragrance because it isn't too much of a statement scent and not too bold but it is noticeable.
Pure DKNY is made up first of all of base notes of transparent jasmine, freesia and lush orchid which is where I picked up mainly on the floral notes. For the heart notes, these are made up of ugandan vanilla, white amber and creamy sandalwood where the sweetness is also picked up from. Lastly, the top notes are dew-on-petals accord, lotus flower and bulgarian rose where again you get your floral notes from. There is a good mix of notes in here and they create quite a mild but beautiful fragrance.
When wearing this fragrance, I find that I only need one or two sprays to make it go on properly. It doesn't really fade all that much when it has gone on, it mutes down ever so slightly but still keeps apparent. The fragrance does have a really good staying power and I never really need to reapply my perfume when I wear this out. If I wear this to work in the morning, I will still be able to notice that I am wearing this by the end of the working day if not longer as it has that good a staying power.
With this perfume, I do really like it but in some ways wouldn't give it a full five star rating because I feel it is nothing spectacular and unique. To get a full star rating a perfume has to offer something different and as much as I like Pure DKNY I feel it is quite a safe scent and isn't edgy enough to make me adore it. The fact that I wear it to work more than anywhere says that it is really quite an easy to wear scent, it is ideal for any woman looking for a sweet, casual, daytime scent and that is exactly what I'd recommend it for.
If you want to buy this fragrance you can from all department stores or places like eBay where you may get a bargain. Theperfumeshop's website sell the 30ml EDP for £34.50 and the 50ml EDP for £47.50. Lastly the 100ml EDP is £66.50 which isn't cheap but it is reasonable for this size of EDP.
The official Pure DKNY website is http://www.dkny.com/fragrance/shop-by-category/pur e/.
Summary: a casual daytime scent by DKNY
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