** Emporio Armani Diamonds - Eau de Parfum **

Giorgio Armani was born on July 11, 1934 in the town of Piacenza in Italy. Armani originally studied medicine, but he changed this study to photography. After graduating, he moved to Milan where he worked as window dresser at a large department store to get started. Through many detours he opened his first atelier in 1974, he releases his first men's collection with his name on it and in 1975 opened his first store in Milan. And it is a success, after his first store in Milan, he opened more shops and builds an empire on which jeans and T-shirts are no longer simple, but a lifestyle. After a while he attaches his name to men and women's fragrances.

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In 2007 Armani came with this one on the market and the first time is tried it out must be over a year ago. I first time I tried I liked it from the beginning. It isn't an overpowering fragrance and more flowery while I normally like more the spicier fragrances. The ingredients are: lychee, raspberry, blueberry, gourmand, rose, lily of the valley, vanilla, cedar and amber. It really has a warm scent in the beginning but becomes fresher when it settles down.

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The scent of this eau de parfum is sweet but not overpowering and perfect for a night out! It is transparent in color and looks like water. The bottle is shaped like a diamond and is made of glass. In the middle of the bottle is the Emporio Armani logo engraved and it looks quite simple, but elegant. The bottle has a rectangular silver metal spray which has the brand name, product name and ingredients. It is available in 30, 50 and 100ml.

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Now I'm not a fan of floral scents, but this is really delicious. Especially after some ten minutes, the warm scents of the wood seem to emerge. The fragrance is sweet yet a bit spicy. It's a very subtle scent which I like and it last about 4 hours. A great scent that comes at a price of 30 pounds for 30ml.