Product Type: Hugo Boss fragrances
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A Superb Scented Spray From The Staggeringly Successful Hugo Boss
Hugo Just Different Eau de Toilette
Member Name: chrisbriers567
Hugo Just Different Eau de Toilette
Date: 04/10/12, updated on 04/10/12 (98 review reads)
Advantages: Natural fragrance that is ideal and up-market.
Disadvantages: The bottle is not transparent so difficult to check how much you have left. Quite expensive.
Hugo Boss has a reputation for quality in the competitive men's fragrance industry, having been founded in 1924 they very much cater for the luxury end of the market. It strikes me that although Hugo Boss retails it's products in about 110 countries around the world, everyone wants to be associated with the quality that the brand is synonymous for. The facts and figures for the company are staggering; the profit levels sit at £148,000,000 in one year during a time of severe of global recession. The evidence suggests that the company are certainly during something right, so are they?
The Just Different fragrance certainly has to live up to considerable expectations as it is the long term replacement to the original Hugo Boss Man which has been the industry benchmark for the last sixteen years. The marketing states that it is 'unconventional' but has a 'confident style' and I must say that I can find no reason to doubt this, the scent is subtle and refreshing. I always think that if a men's fragrance is too powerful and strong then it can come over as a bit cheap and as though you are trying too hard to get noticed, Just Different does not fall fowl of this simple rule. As an experiment I decided to put equal amounts of this and one of the latest Lynx products on at the same time just to see if it was drowned out but I am pleased to report that although it was not as strong, it was still detectable, which is good to know as Lynx is the strongest fragrance that I use (the things I do in the name of product reviews!). The box states that it is 'a vibrant fragrance with a cool twist to inspire whatever you do', this leaves me a bit cold to be honest because the 'whatever you do' seems a bit cliché and too similar to the mass of cheaper products that engulf today's market, it is almost as though it is trying not to alienate young or old but in an attempt to do this it has not exactly made the brand stand out.
With regard to the all important smell the top note is apparently 'ice cold mint', it is a correct claim that mint is detectable and the fragrance is cool but I am not sure I would go as far as to say that it is 'ice cold'. When it is applied to the skin you do not get a sense that it is a cold fragrance and it certainly didn't cause me to shiver as 'ice cold' would have you believe. On the other hand I guess that 'ice cold mint' sounds better than just mint. The heart notes of the spray are described as 'basil and freesia' which are two smells that are the epitome of the great outdoors and everything natural. The prevailing scent of the two is undoubtedly the freesia and it is the one that will last the longest. I personally like the smell as it is a bit different from the typical lemon and orange smells that are so common. The freesia makes the fragrance seem less as though it has been made in a factory and more as though it was bottled up with wild ingredients, even if it was made in a factory! The base note is Cashmeran and I have to confess that before looking it up I had no idea of what it was, according to the internet it is a 'musky scent' that is designed to evoke the feel of cashmere, this left me rather more confused than I was originally but I honestly don't believe that it adds anything to the fragrance, then again I guess it is only a base note. The scent is not the longest lasting of all those on the market but I guess it is designed for evenings rather that everyday so that does not seem to be an issue for me. On average I would say that it lasts around 6-8 hours. All in all the different scents come together to form a natural and comforting scent that most of all reminds me of the countryside, this is always comforting after a long day in the town.
They say that first impressions are everything when it comes to making a product stand out amongst so many others nowadays. The box for the Just Different fragrance is concise and not cluttered without being lavish and extravagant. I would almost go as far as to say that the box is efficient and businesslike in it's presentation. The front of the box features an outline of the bottle for the spray which is a slightly lighter shade of black to the rest of the black, the outline of the bottle is white which makes it noticeable and stand out. The range of Hugo Boss products that eau de toilette is from is the Hugo range and this is clearly displayed about two thirds of way down the front of the box. The logo is large enough to easily be able to read and is set on a red background with black text which quickly drew my attention. A small banner underneath the Hugo logo states that the product is called Just Different and this has a white background. The back of the box is once again black but this time it has grey writing on it although there is some red that is at the top centre and states the website which is www.hugo.com. Details included on the back are all of the scents that I have previously mentioned as well as the ingredients. Hugo Boss do deserve credit for the fact that the contact details for the company are included as well as the made in the UK information that I believe adds credibility to the product and gives a sense of quality as many cheaper sprays do not give details of where they are made. The actual box is made from very strong and high-quality cardboard which makes it ideal for long distance transportation if it has been bought in duty free in a different country.
The 100ml bottle is distinctive and I am convinced that I have never seen another product with a similar design. For some reason that I cannot comprehend why the bottle is black and you cannot actually see what is inside or more importantly how much product is left. I think that it is ridiculous to not make it transparent because how can you tell when you are getting towards the end and need to buy a new bottle; I am left playing a guessing game and often find myself shaking the bottle to try to find out how much is left. The Hugo logo is once again displayed and it is in red which fits with the red and black colour scheme. The cap of the spray is a plastic screw top and is very easy to open, however it not possible to lose the top as it is attached to the bottle by a 7cm long piece of fabric, in my opinion this is a great idea that separates this product from the mass of product on the market. The cap is very effective at stopping any leakage although it is still possible to smell a scent when the cap is on, but no more than usual.
Now comes the painful bit, how much it costs to buy! I am sad to report that there are no nice surprises to produce here, the standard price fluctuates between £30 - £40 for the 100ml bottle that I am reviewing. Amazon retail the spray at £29-45 while if it is bought from Hugo Boss then be prepared to pay a staggering £48-00! If you haven't passed out and are still reading it is possible to order a sample from the company so that may be worth doing if you like to try before you buy, and with such a big cost it is a good idea to make sure that you like it. The website also has a snazzy marketing video that is nothing special, all it shows is a man staring into a bottle and turning it around, not all that convincing.
Ingredients: alcohol denat, water, parfum, ethylhexyl methoxycinnamate, diethylamino hydroxybenzoyl hexyl benzoate, bht, limonene, linalool, butylphenyl methylpropional, geraniol, alpha-isomethyl ionone, citral, citronellol coumarin and eugenol.
Overall, this is certainly a key player at the luxury end of the market and it has a lovely scent but I question the extravagant price tag. Personally I would willingly pay between £25-£35 but I would make it last, it is not an everyday product. The chic and stylish presentation makes it ideal as a gift if you require something in that price range. At the end of the day the most important factor has to be how it smells and it passes that test easily!
This review may also appear on Ciao under the username chrisbriers567.
Summary: A superb scented spray for thos with deep pockets!
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