Lush, my favourite store, recently released a number of new fragrances under the Gorilla Perfume name. These look, smell and sound very different to other perfumes from both Lush and other brands, with unusual ingredients and concepts, and I was very intrigued when I heard about them. To coincide with the launch of the new fragrances, Lush opened a temporary gallery space in east London. I visited this gallery and had a memorable experience. The fragrances were displayed as works of art, with pictures or sets used to represent the perfumes. Simon Constantine, head perfumer at Lush, has stated that he wants to develop the concept of perfume as an art form, like painting or music, and I feel that he has met with success here. The new perfumes come in bottles of different sizes and shapes, and look like old apothecary bottles displayed in-store. Testers of the perfumes are available, and I''ve tried The Voice of Reason a few times now. ***Bottle*** Unlike other Lush perfumes, which come in standardised black bottles, the new fragrances come in clear glass bottles of all different shapes and sizes. I really like these bottles as they are unusual and attractive. The perfume itself is a rich brown shade while the label has a picture in black and white of what I assume are two poets. ***The Fragrance*** The Voice of Reason was inspired by the beat generation of poets, including such figures as William Burroughs and Leonard Cohen. It was designed to evoke clubs, cigarettes and coffee shops. Suitable for vegans, the fragrance contains sandalwood oil for a woody, masculine note, buddah wood oil for a spicy aspect, and rose oil for a more floral note. ***My Experience*** I won''t beat around the bush. This smelled of barbecue sauce. It smelled of barbecue sauce when it was in the bottle and it smelled of barbecue sauce on my wrist. The smell of barbecue sauce remained for the entire time the perfume lasted on my skin, which was a good few hours. Over time, the smoky aspect to the fragrance came out more, the only resemblance the scent bore to the description. Maybe I''m just unlucky, and this smells better on other people. I liked the sound of this, so I was rather disappointed. It isn''t that I dislike barbecue sauce, but I''d rather not smell of it ? and if I did want to smell like a condiment, it would be much cheaper to grab a bottle of sauce and smear it over myself! ***Price and Availability*** The Voice of Reason is widely available in Lush stores and via the website. It comes in a range of sizes ranging from 7g (GBP20) to 92g (GBP100). It is the most expensive of the new perfumes, even more so than Hellstone and The Devil''s Nightcap. Needless to say, I won''t be purchasing! ***Conclusion*** I liked the concept behind this fragrance, but it smelled of barbecue sauce. Enough said.
Lush - Voice of Reason perfume
Lush have recently created a new series of wonderfully different perfumes and although sadly, this means many of the older ones will no longer be available, it does mean we get new lovely scents to enjoy.
This was not one of the first perfumes in the new range that I tried but I now own four and am saving for others and this one is one of the ones I really like and have on my list. I am wearing it as I write this and have had it on since around 10am this morning and now it is about 8.30pm and I can still smell it really well on my inner wrist wear I tried it in Lush this morning.
My initial reaction was that this was a very different scent and the sort I love with smoky earthy aromas and an interesting mix that I think Lush do so well. Having enjoyed this several times over the last few months I have grown to love it.
Initially you do get a blast of deep smokiness with leathery creaminess but then it becomes more sandalwood and exotically academic. It smells like a warm library with leather chairs and a big open wood fore.
"Inspired by the beat generation and the spoken word comes literary figures like; William Burroughs and Neal Cassady and bards like Gil Scott Heron and Leonard Cohen at street corners, basement clubs and claustrophobic coffee shops. With the strong aroma of French Gitane cigarettes and espresso...sandalwood and the tonka bean are major ingredients.."
A COMMENT ON LUSH WEBSITE SAYS
" The Voice of Reason was growlingly gorgeous and bowled me over again, my skin shuddered all over and I felt momentarily lost in darkness. My eyes felt heavy and my skin seemed to pull smoke from the air and roll it across my surfaces. It is powerful reactive stuff, this fragrance, a woozy, barbequed genie in a damn fine bourbon-soaked bottle. That reeking of cold bonfire as you move in and out of doors on November 5th, eyes stinging, hair full of stars and dirty night. Inspired by the Beat Generation: Kerouac, the porno visionary Burroughs, Gil Scott Heron, and the tar-pit rumblings of Leonard Cohen, The Voice of Reason is smoke incarnate. Devil's breath, exhaled through jazz trumpets and wrapped in sin. Huge doses of my beloved tonka bean and sandalwood ebb and flow on the skin, making the drydown one sensual slide into sweet sweet embers. It smells filthy too; I realised that the other day as I wore it out to meet a friend who leaned in and inhaled my throat like a starved vampire. Dirty smoke. Who could ask for more? "
I love descriptions like these as they really give the perfume character and interest beyond the wonderful scents.
This new range is not presented in the plain black bottles that we are used to in Lush perfumes. These are in clear square bottles and some are round classic bottles depending on the size of the perfume inside. The labels are quite different; this one is green and black. The main picture is of two men, one looks like he has an old style afro hair cut and it is just black and white and simple. The name of the perfume is in black text above the picture. It is sort of retro cartoon style with just black and white colours and certainly very different from the plain black ones of the original perfumes. They look a bit like mini liqueur bottles or old fashioned apothecary bottles to me.
THE NOTES AND SCENT
The new perfumes Lush has just brought out are quite strong and this is one of the stronger ones. It is a knock you over scent , a Marmite sort of smell and it does last a good long time on me. It is a really smoky heavy atmospheric scent and reminds me of leather chairs, wood fires and shelves full of old leather bound books with a creamy sweetness that flits in and out. 'Voice of Reason' is quite strong and initially smelling it in the bottle I was interested but not hooked. This is definitely one that takes over your interest and becomes far more worthwhile after some time on the skin and keep smelling it as it develops and changes as it really is wonderful, quite unisex, and not in the least feminine yet I really love it.
The label says it has: sandalwood , Buddah Wood oil, rose oil, coumarin and a few others. Obviously the two woody oils give the woody, smokiness although sandalwood is a really lovely sweet smelling wood that reminds me of India every time I smell it.
To help give you an idea of the scents within:
The fragrance of sandalwood essential oil is woody yet aromatic like a spice market sort of sweet, warm and woody and one of my favourite scents of all time.
Buddha Wood oil is the one that really gives this perfume its smokiness as this oil extracted from a tree in Australia gives a very strong woody aroma with 'meaty and leathery smoky' notes. This oil is created by steam distillation of the logs, and this gives a heavy dark red coloured.
Rose oil absolute from the damask rose is a true rose scent and is also good for skin and yet another uplifting and feel good scent. In this perfume it gives the more feminine sweet, lighter notes.
Coumarin is tonka bean which gives a creamy sweet slightly vanillary note and in this case softens the smokiness.
Geraniol is found in rose oil, palmarosa oil, and many other essential oils. It has a rose-like scent and in this perfume adds the lighter sweeter floral notes.
Benzyl cinnamate according to the Lush website "is a crystalline material with a heavy and persistent aroma. It is found in essential oils, including chamomile, lavender, geranium, lemongrass, benzoin, rose, tagetes and lemon myrtle." It gives a heavy creamy note to perfumes.
Citral has a strong, fresh odour of lemon peel.This will lift the perfume and give the hints of light freshness.
Eugenol has the same odour as clove and indeed makes up 85% of clove oil. This gives the aromatic notes and more exotic spicy hints.
Citronellol has a sweet, rose-like odour and is found in essential oils like rose, geranium, neroli, chamomile, tagetes, lemongrass, basil and lavender.It is added to sweeten the fragrance so that is is not too dry and smoky.
Farnesol also found in natural essential oils like rose, palmarossa,neroli and ylang ylang and has the aroma of violets so giving the floral note to this perfume.
I absolutely love this perfume now that I have tried it a few times. It is atmospheric and smoky , a bit like the scent of a loving Dad or Grandad with his tobacco and pipe sitting by the fire. It is evocative and yet also has hints of sweetness like a nice tobacco . It is a warm cosy sort of smell and a true feel good smell. As well as using this as a perfume the lady in Lush suggested dropping some on a warm radiator and then the room becomes filled with the lovely scent and it carries right into the room.
As a perfume I find this wonderfully smoky yet cosy, sweet and comfortable. It changes as I am wearing it and even as I sniff from one time to the next it flits back and forth between the smokier scent and the sweeter slightly spicy notes of the sandalwood and essential oil ingredients with floral contributions.
I love the new Lush perfumes. There isn't one I don't love but they are not for everyone. My daughter likes fresher lighter scents and most of these are deeper and heavier than she enjoys. This one she is not so keen on.
The majority of these new perfumes are perfumes rather than eau de toilettes and as such they really last well on both me and my clothes. They are oil based with lots of essential oils and as such have great lasting quality and good sillage as well. They also need to be worn on the skin to test them. Sniffing the bottle does not do the trick and even putting them on cardboard is not the same as they develop on you and change according to your skin chemistry it seems as they smell different on different people.
PRICES AND SIZES
There are five sizes available but save up as this is not a cheap perfume as it contains expensive oils. The smallest size is 7g for £20, then £40 for 25g or 28g ( not sure what the difference is here but one might come with a dropper. 43G with cost you £50 and 46g for £60 but if you are really lucky and can afford this then the 92g costs £100. I am rather hoping to buy the small bottle in the next few months as I have now tested it at least six times and have truly fallen for this one. This is as you can see one of the more expensive ones in the new range.
Everyone has commented on this smells on me today. Many complemented me but others did just ask what it was so obviously they were less keen but I did know from this that it has great lasting quality and sillage too. It lasted on my coat inner sleeve for well over a week and makes my wrist smells wonderful whenever I put my coat on to go out!
If you are near a Lush shop and you are a fan then I urge you to go in and try their new perfumes. Put some on then go and walk around before you start to sniff the perfume on you. That way it has a chance to develop and you are not trying to pick the scent from everything else in Lush. Wear it for a day and you will see it becomes quite changeable. It is such a wonderful scent and suitable for both male and female wearers I would say .It is different and one you should try and wear before buying as it smell different on different people.
Just in case you were wondering sillage is how much fragrance follows you or is left in the room when or after you are in it and this perfume has great sillage qualities.
Thank for reading. This review may be posted on other sites under my same user name.