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Aveda's Blue Malva conditioner was sitting minding its own business on my best friend's bathroom shelf when I walked in to have a shower. Not having my own conditioner, I boldly helped myself to a squeeze from the tube. The colour is amazing. It is sort of a light lavender colour, slightly blueish. It isn't what I expected, and I looked at it anxiously before lathering it on to my hair. I sniffed it - a delicate herbal aroma, understated enough that it rinses out well and doesn't smell too pungent afterwards. Unlike many conditioners, this one is not too thick. Just a small amount went a long way - which is lucky, because once I got out of the shower I found out how expensive it was. This conditioner is intended for blonde hair, but mine is more light brown with ash-blonde/copper bits. It still worked wonders, making the copper bits richer and less brassy. It rinsed out well, not leaving any residue. The next day my hair was still clean-looking, whereas many conditioners make it heavy or greasy. I would definitely consider buying this, although some Aveda products have not suited my hair. The only downside is price - all Aveda products are quite expensive. Still, you can be reassured that they are good quality. And there is a certain pleasure in buying expensive luxuries for oneself, and making yourself feel valuable enough to spend money on yourself. It is unlike most conditioners and I liked it very much. But, like with all haircare products, whether it suits your particular hair type or not is quite hit and miss. Since this is too expensive to buy on a whim if it isn't perfect, I suggest that you go and buy a (much cheaper!) small sample tube of this. It goes quite a long way anyway, and you can see if it suits you.
I get my hair coloured every eight weeks at my hairdressers and inbetween visits this conditioner is my SOS product. It disguises my roots and replenishes any fading ends. It comes in many different colours (Madder Root which gives a red tone, Black Malva which enriches dark colours etc). And it does actually change the colour of your hair, I've seen it used to create temporary streaks in light shades of hair. Clove is predominantly for brunettes, my shade is a chestnut brown with blonde highlights. When used, it gives a rich depthness and a beautiful shine and doesn't leave a build up on the hair. I've always had quite fine hair and have always needed volumising shampoos and conditioners, but when I use this conditioner in conjuction with the Clove shampoo I find it as good as any specific volumising product I've tried. I personally love Aveda products, but even I think the price of this is a little steep, however not steep enough to put me off because I truly believe it's worth it. I do seem to get through the conditoner pretty rapidly though, 200g is a bit meesly for the price you're paying, I'd prefer to pay a little more for a larger tube! The best place for prices, is yet again QVC, I pay £27.50 for two 200g tubes. It's also available from HQhair.com for £16.00 per tube, and Selfridges and Aveda salons for £17.00 per 200g tube. It may seem pricey but once you try it you really won't want to use anything else.
I asked my Mum to get me some of this next time she passed the shop. I'd heard it was excellent for enriching red, brunette and black hair, left it shiny, tangle free and smelling dreamy. I couldn't understand it when she came back and gave me the tube of conditioner with a face like thunder. I looked at the receipt and soon discovered why... it cost £17. Seventeen whole pounds for a conditioner! I ask you! Of course I had to give her the money, and she asked me if I was going to use it on my hair or spread it on canapés and pretend it was caviar... Such a dry wit, my mother. I wanted to smother this all over once I smelt it, but remembering the price I squeezed a teeny tiny amount, such as a fairy would sneer at, onto my hand and tentatively rubbed it into my hair. I was desperate not to lose a drop (it's luckily very thick and gloopy) because it pained me to think how much it cost and that it was all going to be washed down the drain anyway... I should warn you that this does indeed add colour to your hair. You're supposed to leave it on for about 5 minutes, but I like to leave it on for about half an hour to get a more intense colour. It will not colour your hair as if you were using a hair dye, it's more subtle than that; but it is very useful for 'topping up' colour between dying. People with dark hair should only use this; there are other conditioners in the range for blondes or those with lighter coloured hair. I should also warn you that it adds colour to just about everything else, too! Hands, towels, previously sparkling white tiles and bath suites.... Be careful where you put your hands after using this. Wash them immediately and make sure to smear a bit of Vaseline or greasy moisturiser around your hairline and at the back of your neck...unless of course you like that 'I haven't washed for a very long time' look. So yes, this is very nice, it adds shine a lovely depth of
colour. You don't need very much (and thank god for that!) each time you use it, and there are smaller sizes available (my mum got me the largest, 225g, the smallest is 50g). Just don't use white towels to dry your hair afterwards!
If you have blonde or grey hair and you want to get rid of brassy or yellow tones this is an absolute must. Not only is it highly effective at correcting colour, but it's also an excellent conditioner too. I have very white blonde hair that, like most blonde, can get yellowish - which i do not like one little bit. Before I discovered Blue Malva my solution was to attack it, once again, with the bleach. Now I just use this and hey-presto! nasty yellowing bits are gone. I must admit I don't follow the directions on the pack (but then I rarely do with anything) - I usually kleave this on for an hour or two, or even overnight. Not that I would recommend that anyone did this without trying it the 'proper' way first, I would hasten to add. Although this does add colour, it does it through plant extracts. There's no chemicals so no damage to hair, no re-growth etc. I usually suggest that anyone trying one of these for the first time has some Aveda Detoxifying shampoo to hand - then if you don't like the effect you can always wash it away. The conditioner moisturises rather than restructures. So someone with very bleached hair or highlights (this is great for brightening up highlights by the way) would need an additional, protein-based conditioner to perhaps alternate with the Blue Malva. Oh - and if you're lucky enough to be going to America, or know someone who is, pick this up over there. It's half the price it is here