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I first found Aveda when I went to a very nice hair salon, to treat myself before my wedding. The salon uses all the products, and Shampure is the 'all-rounder' that they tried on my hair. I have long hair, and sometimes struggled finding shampoo products that didn't leave my hair flat, dull or prone to breakage, but with Aveda these things seem to be a thing of the past.
I travel a lot with my job, and as a professional singer on stage for many nights in a row, my hair needs to look as good as it can look! I wash my hair every day (I know that people with long hair are recommended not to do this, but I feel like I need to in order to keep it looking its best), and Aveda Shampure is gentle enough for me to use every day. It doesn't foam up as much as other less expensive shampoos, which made me think that I wasn't using enough product for a wash to begin with, but I now think that it's because the shampoo contains less chemicals than others; it smells lovely, leaves your hair feeling silky but not coated with product residue, and adds shine, bounce and strength to my hair. I'm sure it would work like that for others!
It works well on a lot of hair types - quite a few people have tried the shampoo on my recommendation! - and it seems to help soften brittle hair, giving it strength and a much more healthy look; it's great for fine hair, as it doesn't make hair too flyaway or coat it in chemicals; and it's super for curly hair, as it is fresh, light and doesn't strip the hair of all its natural oils.
My hair is in a fairly normal condition, and it has stopped any breakage; I have very little hair breaking onto my brush. As it doesn't leave any residue, it lets you add other products without fear of 'overdoing' it - I use the Shampure conditioner, as well as Moroccan Oil and a blow dry spray from Tresemme - and my hair always smells good, all day. My husband notices if I run out of my Aveda as he can tell that my hair smells different!
If you need a light, fresh and reliable shampoo that is non-drying, non-heavy and smells delicious, that you can use every day even on long hair, this is a great one to try. Aveda do a nicely sized travel bottle of a lot of their products, so you can have a go and see what you think, as it is quite an expensive range..however, I do think it's a worthwhile buy, and there are a lot of people out there that can't do without it either. Ladies like to have their home comforts, home or away, and this is a great staple.
My hairdresser uses Aveda products in her salon, and so this is how I happened to come across their products. After leaving the salon I was never able to get shampoo that left my hair feeling, smelling and as managable as it did with Aveda and so I started buying the product first from my hairdresser and then from their online store (I found it cheaper here, as there was no mark up).
Firstly a little bit about Aveda - They produce purely natural, plant based hair care, skin care, makeup and general lifestyle products.
No chemicals are used in the products that can be harsh on your hair and skin - now I know a lot of people would probably say otherwise, but in my opinion and on my hair I can definately tell the difference, and my hair feels so much softer and cleaner after using their shampure.
I have always found that I do not need to use much to get a good lather and I have hair that goes just past my shoulders (so its not that my hair is short). Unless your hair needs a second lathering I only ever need to lather and rinse (never repeating) and my hair is clean and lovely.
I used to find with other shampoos that a slight greasy residue was left on my hair after washing, but have never had this problem with using Aveda. The smell is very pleasent, quite floral but subtle. I wash my hair every other day (as if I wash it every day it tends to go greasy) and it remains feeling fresh and smelling lovely until I wash it again.
The Shampoo can be used on any type of hair, and as it has no chemical is fine for coloured hair (I have highlights in mine and they stays looking bright.
At the time of writing the Aveda Shampure costs £10.50 for a 250ml bottle, which is a little expensive depending which brands you compare it to, however, I do find this can last me around 3 - 4 months (unlike other brands I have bought).
I have been using Aveda Shampure for around 4 years now and have no plans at all to switch to a new brand.
I first came across Aveda a few years ago, a by product of a mother who adored ordering rubbish from the QVC shopping channel. Shampure was among one of the first shampoos I tried, and it's still the one I keep going back to where other shampoos fail.
The first thing to note about this shampoo is that it's clear rather than cloudy, and therefore is good for cleansing your hair of pollution and product. It only needs one lather unless you're the kind of person who uses lots of product, if this is the case, do a second lather (you'll notice this foams up more than the first).
It has a pleasant, herbal sort of fragrance and it cleans without adding weight or silicone like cheaper alternatives. It's great for all types of hair so good to have in the house for the whole family and can be used every day. It's also very gentle on the scalp, and I don't get any irritation at all, even though I have quite a sensitive scalp.
==Value for money==
Compared with most premium shampoos, this is relatively inexpensive, especially on sites such as LookFantastic which sell it at very reasonable prices. Considering you'll be able to use it on any hair daily if you wish, it's a good backup shampoo to have alongside other products you might use. If you buy a litre bottle, you'll find your money goes a long way as you don't need a huge amount.
==What it does to my hair==
I've always been an Aveda fan and I find Shampure is a good no-nonsense choice to swap in between other products (or use regularly) to clear out all the gunk left behind from other products and pollution that the hair attracts on a daily basis. It definitely leaves my hair very manageable and as someone with combination hair, it's a good choice.
Thoroughly worth the money and pretty inexpensive if you get the litre bottle or buy it at the right places - suitable for almost every hair type.
the bottle looks exactly like it does in the picture it comes in a off-white plastic (partly recycled) bottle with a flip top lid for the 50ml and 250ml bottle and you can buy a dispenser for an extra 99p for the litre size bottles..as its almost impossible to use without a dispenser i think its a bit cheeky to have to pay for it! anyhow the 50ml is £3, the 250 ml is £9 and the litre bottle is 26pounds which actually works out the cheapest/ml and it does last an awful long time.
The shampoo claims to contain 25 essential oils including lavender, coriander, rosemary, orange and morikue protein..extracted from brazilian nuts.. and it does smell gorgeous maybe not instantly but if you take the time to inhale the aromas while lathering you will notice the various smells for the smell of coriander and lavender and lemon/orange smell stuck out the most and its quite luxurious treat in the shower expecially after a long stressful day/night.
The shampoo itself lathers extremely well and you will only need about a 10p worth of shampoo for short-shoulder length hair and twice as much for longer hair so despte being pricey it does last a long long time.
Now the first time I used this shampoo I was 15 and I was staying over at my auntie's house at the time I hated it as the smell was strange (it is an aquired taste type thing i suppose) and it left my hair feeling dry and frizzy afterwards. However I used it again after having my hair chemically straightened and coloured and it made a world of difference. It left my hair silky soft and nourished and the scalp felt really cleansed but not at all tight as if it had all the oils removed....
After a little research I think this is down to the morikue protein. While protein shampoo's and conditoners are essential in restsructoring the hair shaft after chemical treatment it can on natural hair cause it to split and in fact damage the hair?!?! For this reason I would suggest only people with chemically processed and coloured hair to use this shampoo. As it is a clarifying cleanser you may also want to use a colour protect or moistursing shampoo along side this.
While I do switch brands..currently using tigi brunette goddess I always find myself coming back to aveda's shampure whether its the smell Iv since become addicted to or the fact my hair feels soo clean yet nourished I don't know.
Aveda's shampure conditioner is simply gorgeous! It (fairly obviously) complements the shampure shampoo wonderfully.
I think it provides great value for money. This is because I have very long hair and only need to use a really small amount. The conditioner leaves your hair feeling silky, soft and smelling divine. Importantly your hair does not have that heavy feeling that some other conditioners leave. This means your hair does not get as greasy as with some other products I've used.
Aveda is an ethical company and it is great to know that your favourite hair care products are actually GOOD for the environment. The ingredients are natural, the packaging recyclable and the products are not tested on animals.
Ultimately I am convinced that by using high quality hair care products, which for me is Aveda's shampure range, I believe you get less split ends, meaning you do not need to get your hair cut quite so often. And therefore this product is definitely good value for money.
If, like me, you have fine hair and find that shampoo + conditioner + styling product makes your hair go limp, try this shampoo. It's quite rich so doesn't dry out your hair, even if your hair has a tendency to be dry like mine, so you can get away with not using a conditioner. Also it smells heavenly and you don't need to use very much - so although it's quite expensive to buy it's actually great value for money because a bottle lasts for ages. The best styling product to use afterwards if you suffer from the frizzies is Aveda Elixir (although I suppose that technically, it's a conditioner) which is very light, smells wonderful and won't make your hair feel sticky or crunchy when dry, like so many products do.
I started using Shampure when I used to stay with my Partner's Parents. There was always a big bottle of it by the bath and after a few uses of it I decided to buy some for myself. Shampure always left my hair feeling really, really soft and smelling wonderful. I've used 2 large bottles over the last year, but have now stopped using it. According to my hairdresser Shampure is really meant for colour-treated or damaged hair - although the bottle doesn't mention this. My hair is neither, but is really, really fine and the extra protein in Shampure was (according to the hairdresser) adding to my flyaway, fine hair problems. I bought Shampure in the large bottles as this is much better value, although it does mean that you need to buy a travel bottle for holidays, as taking a litre with you is a bit extreme :-) I paid £23 for a large bottle from the Aveda shop (we're lucky enough to have one in Brighton) and even with washing my hair every day, that lasted for about 6 months.
Have you ever fancied washing your hair with an aroma-therapeutic blend of twenty five pure flower and plant essences? Well, if you use Aveda's best selling shampoo "Shampure" then this is exactly what you will be doing. I am a big fan of the Aveda range of shampoos and conditioners and, since I was introduced to Shampure a few years ago, it has become one of my favourite haircare products. ~~ Background For those of you unfamiliar with the company, Aveda is based in America and is the manufacturer of a premier range of salon quality products and exclusive blends. They work on the principles of "Aromacology" which is "The art and science of pure flower and plant essences" and are very environmentally friendly and aware. They are constantly trying to reduce the amount of synthetics and petrochemicals used in their packaging and products and use a high percentage of naturally occurring plant and flower extracts. Although here in the UK, Aveda are best known for manufacturing haircare products, they also have a wide range of skin and bodycare, make-up and even vitamins to help promote a healthy body and lifestyle. ~~ Why is Shampure so special? Along with some other premium brands, Aveda have manufactured a shampoo which can be used on all hair types - dry and brittle; greasy; fine; out-of-condition or normal to name a few. Shampure contains Coconut Oil rather than a detergent to produce the lather and also has plant proteins to replace the moisture as it cleanses the impurities and grime from the surface of the hair. As it is protein enriched, with regular use it can strengthen hair and make it less susceptible to breaking and splitting. Aveda do not used petrochemicals in their haircare products and so Shampure will not coat the hair in silicon-type substances and thus won't give it a greasy sheen or make it feel lank and unwashed after a few hours. <
br> Some of the ingredients in Shampure's unique blend include: rosemary, lavender, aloe vera, avocado and ylang ylang and it has a wonderful aroma. Personally it reminds me of a mixture of cherry with a hint of lemon but it is a fragrance that is quite difficult to describe. ~~ Can it be used for those with sensitive skin or flaky scalp? For those of you with a sensitive scalp, ingredients such as Aloe Vera help to calm it down and thus few reactions should occur (however as each person reacts differently then it is always worth doing a patch test first if you have allergies or extremely sensitive skin). As it does not irritate the scalp, it should not over-stimulate it and for those with greasy hair, shouldn't lead to more secretion of sebum to the roots of the hair. If you have a flaky scalp this may be due to a number of things, one of which could be a fungal infection that may need treatment with a medical shampoo. Shampure is safe to use on this but, as it doesn't have any anti-fungal agents, it may not clear it up and thus medical help and a specific anti-fungal shampoo (eg from the doctor or pharmacist) may be needed. However, if the flaky scalp is due to a sensitivity to another shampoo, then you may find that after using Shampure a few times then this might help clear it as there are fewer synthetic ingredients used in this than in other formulations which you might find in your local chemist or supermarket. ~~ If it is such a wonder product then it must be expensive? Well, yes, I have to admit that the Aveda range is on the expensive side when you compare it to the shampoos that you find in your local Boots or Superdrug. It is available to buy in selected House of Fraser, Debenham's and Fenwick stores around the country. You can also buy it from QVC (Sky Digital Channel 630) and the website Look Fantastic (www.lookfantastic.com). Prices vary but expect to p
ay £6.50-£7.50 for a 250ml bottle. You may also be able to get a 50ml trial size for around £2 from some of the department stores mentioned above. As you can see, it is significantly more expensive than other shampoos on the market, but I have personally found that once you have tried it and like it, then it is worthwhile buying the Salon Size bottle (one litre) which costs around £21-£22. By purchasing this size, it can actually work out more economical in the long run when you compare it on a "price per 100ml basis" as it means that 100ml only costs £2.10 when you buy this size. Comparing this to regular brands of shampoo which may cost £2.99 -£3.99 for a bottle (150-250ml) means that Shampure compares well. However, not everyone is willing to pay this for a shampoo so it might be worth looking out for sales or special offers or, if you are in one of the department stores and ask the assistant nicely, they might give you a sample to use for one or two washes so that you can try it out before committing yourself to a big bottle. ~~ Does it really work? Well, I can only speak for myself and my mother who both use it but we are very pleased with the results achieved. This was the first Aveda shampoo that I purchased and, after only using it for a few weeks I found my hair to be much softer, shinier and brighter looking. Although my hair was out-of-condition with plenty of split ends, my hairdresser noticed an improvement in the overall condition of my hair, especially at the roots - and this was from using Shampure in combination with my ordinary conditioner. Nowadays, I also use an Aveda conditioner and, although I still dye my hair every so often and use heated styling products, it is still in great condition and I have very few problems with split ends. Now I'm not saying that if you buy this shampoo you will get the hair of your dreams, just that both myself and my mother had great res
ults with it and the rest of the Aveda range. We both have pretty thick, strong hair and perhaps we were just lucky that Shampure (and an Aveda conditioner) was able to bring it back to a manageable state but it certainly worked for both of us. ~~ Why should I buy it? If you feel that your hair is in need of that extra boost or perhaps you find that your old shampoo is not doing it's job properly then you might want to buy a small trial size to see if it makes a difference. Perhaps if you are going somewhere special and want to look your best, then investing in a salon quality shampoo might make your hair look that little bit more special. Or maybe you just want an all purpose shampoo that every member of the family (including young children) can use regardless of their hair type. As I've said before, a one litre salon size costs around £21 and I purchased my last bottle about six months ago. Although I probably only use it twice a week (I like to use other Aveda shampoos as well), there still isn't any sign of reaching the end of it and thus, for me, the large size works out to be very good value for money. I would say that for a family of four it will probably last around four or five months. This seems quite a long time but you only need a small amount to get a lather - even if you have long hair like I have. ~~ Conclusion I cannot praise this product enough as I personally have seen a difference in my hair since I have been using it. Although expensive, I do feel that it is worth it and would recommend it to anyone. And as it says in the bottle, it truly is "above and beyond shampoo". For more information: Aveda UK 7 Munton Road London SE15 1PR Tel: 020 74101600 (for details of stockists around the country) # www.aveda.com (for explanations about the range of products. Based in USA)
# www.lookfantastic.com (sell a variety of products) # QVC channel 630 on Sky Digital (Note: Aveda products are not available on QVC's website).
I started using Aveda shampoos about five years ago when I was pregnant and my hair had become a like a greasy floor mop. The first time I used it my hair was left soft silky and shiny, but so what almost every time I try a new shampoo it works the first time. That is where the difference between Aveda and other shampoo lies it continues to work time after time. When other brands start to build up and leave a dull residue on the hair. Aveda shampoos are all made using organically grown plant esscences and use coconut as the foaming agent not detergent. This means they do not strip the hair of it's natural oils or overstimulate the scalp. Thus they are suitable for all hairtypes. I use a few shampoos from this range but shampure is my favourite because it is an excellent allrounder. All the family use it most of the time. The difference between Shampure and some of the others in this range is that it contains a protien complex to strengthen hair and I have found that my split ends caused by blow drying have been reduced. Because it is so gentle I found it was perfect to use on my baby daughter, I just mixed it with warm water before application because it is very concentrated. Concentration brings me on to my final point that this shampoo is very good value for money , I buy the one litre bottle and it lasts all four of us six to seven months and that is using it every day. In case you were wondering it smells fabulous.
I have been using Avedas shampure shampoo and conditioner for over a year now. You only need a very small amount of shampoo on your hands and rub them together then rub over you wet hair. You will be amazed at how it lathers up. Massage it in and rinse. I have found that since using this shampoo I have not need to wash it twice. I then apply a small amount of the shampure conditioner in the same way that I had the shampoo. Leave it on for between 2-5 minutes and then rinse. My hair is left tangle free and with a great shine to it. It smells lovely too, not flowery like other types of shampoos do. Shampure can be used on all members or the family. I first saw Aveda shampure on the QVC shopping channel. Although it is not cheap, 1000mls costs £23:00, if you add up the amount of shampoo you buy over 6 months it will come to more that this. My hair length is just below my shoulders and my shampure 1000mls lasts me for 7 months, and I wash my hair every day. This is because you only need a very small amount. When I used to use other brands of shampoo for a long time I would find that afer a while a residue would build up on my hair and this was cause it to look dull and lank. This does not happen with Aveda's shampure. I think it is by far the best.
At last, I've found a shampoo that I really like! Usually, I use whatever shampoo that is nearest to hand and don't believe in spending alot of money on hair products....but I really love Aveda's "Shampure". My hair has been really greasy recently and was wondering if it was anything to do with the shampoo that I was using. I found myself having to wash it everyday, which I'm not used to. I first heard about this shampoo in several magazines and it was getting good write ups so I gave it a try. I got mine from the Space N.K shop. The only thing that I don't like about it is the smell, it reminds me of ginger, which I suppose makes a change from the usual sickly, sweet smell of most shampoos. Having said that, it makes my hair feel really clean and just right, not too greasy and not too dry. I have really thick hair and usually find that most shampoos make my hair feel really greasy and heavy. I only have to wash my hair once every three days now. I would say that my hair type is greasy roots and dry ends. I don't know whether this is true or not but I have a hairdresser friend who tells me that shampoos like "Pantene" leave a coating of plastic on your hair to give users that quick fix of glossy hair which then results in a build up. Has anyone else heard of this? I don't know what else to say about this shampoo apart from that it seems to work really well for my hair type, for the moment anyway.