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John Frieda Frizz Ease Thermal Protection Serum

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12 Reviews

Brand: John Frieda / Type: Styling Serum / Subcategory: Styling Products / Hair type: fine hair / Suitable for: curly hair / What it does: Smoothes, Protects,

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    12 Reviews
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      21.08.2013 16:36
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      A neat product to moisturise and protect hair - great for a holiday by the sea

      John Frieda Frizz-Ease Thermal protection hair serum

      I bought this serum when I was going through a period of trying to straighten my hair. I failed as my hair is quite determined and fought back valiantly. My hair won and I think that it was correct as looking back at photos it didn't suit me anyway. I do still use a straightener at times but almost as controller for bits of my hair that are doing their own thing with regard to stying and I don't like it.

      I also like a serum as my hair is curly and as such doesn't really shine so a bit of serum adds a touch of shine and also gives my dry hair a bit of moisturising too. If I don't look after my hair it has a tendency to get a bit dry and feels like horse hair which I am not so keen on. If we are out in the sun a lot this happens so after a holiday I need to give t lots of TLC. Serum is quite a small item to carry and an easy one to apply daily while we are away to try and protect my hair from the sun a little. The serum does protect against UV rays as well so is perfect for taking on holiday in the sun for me.

      I do also dye my hair as I have an annoying patch of greying hair at the front. Dyeing does dry and damage my hair too so once again this serum helps with that dryness too.

      PACKAGING
      I don't know why they insist on putting the plastic bottle inside a silver cardboard with a plastic window so you can see the bottle inside. This seems excess to requirements and the plastic bottle with a lid over the pump would surely be adequate and cause less landfill. A cynic might suggest the extra packaging is to make the product look more expensive and bigger than it is in fact.


      The plastic bottle is orange and comes with a press down pump dispenser. It is pretty thin and easy to hold. It is light and the 50ml bottle is okay to take in the hand luggage in a ziplock bag as it is less than 100ml.

      It costs £6.29 from Boots but sometimes Boots have offers of two products for £??? or three products for the price of two so it is worth watching out for these offers. I also got Boots points by using my advantage card too.

      USING THE SERUM
      I use this in two ways. First I apply the serum to my hair when it is towel dried and before using the hair drier. This makes it much silkier feel I find and gives my hair a much softer and smoother look when dried. It doesn't make it any faster to dry but just gives a nice finish to my hair.

      The second way I use this is after my hair is dried I squirt a bit into my hands, rub them together and then run my hands with serum on them through my dry hair. This gives the hair a bit of a sheen and also the subtle fragrance makes my hair have a nice sweet aroma too.

      I find when I use the first method that I use two pumps of the bottle for my hair which is short but very thick. For the shine effect one pump is plenty as I don't want it looking greasy just shiny.

      This serum is quite a thin oily consistency and not a thick oily gel like some I have. This is fine but you have to be aware otherwise it runs off your fingers and onto the floor. Use a little at a time to prevent this waste.

      The serum seems to be full of chemical sounding names but it does have hydrolised silk and perfume that I recognise. Heaven knows what the rest of the ingredients are but they sound far from natural.

      RECOMMENDED?
      Yes, I find this is a light serum that doesn't weigh my hair down. I like the fact that it protects from UV rays as well as heat from hair drying and straighteners etc. I also like the fact that it has a pleasant but not overpowering scent. The fact that it is quite a thin runny oily texture means that it really is light and gives a lovely shine without being greasy looking on my hair.

      My bottle is pretty near empty now as I took it away on out last holiday to the Galapagos and used it daily while at sea. I think it helped prevent too much drying of my hair and protected it well from the sun and sea. I have a few other serums on the go but this is one I would be happy to repurchase.

      Thanks for reading. This review may be posted on other sites under my same user name.

      ©Catsholiday

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        24.04.2013 12:23
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        A great product that really controls frizz and protects hair against heat damage.

        My hair is naturally wavy and I use my hair straighteners most days, as it is dyed Blonde the condition is very dry and my hair can be very 'fly away' and frizzy at times so using a good product to tame my hair is essential. I have used many different products from the John Frieda range and found this one is one of the best for my hair and I use it every time I use my straighteners.

        The packaging
        The product comes in a plastic see through yellow bottle with a white plastic lid. The name of the product is clearly visible on the front of the bottle in blue writing, it also states that it 'eliminates frizz.' The back of the bottle gives the size f the bottle (50ml) gives some contact information from the brand and gives the directions of use.

        The product.
        The product itself is a clear serum. It has a light scent which I would describe as a fresh clean smell. To use simple remove the plastic lid to reveal the dispenser pump, push it down gently and the serum is released. You only need to use a really small amount, 1 small pump of serum into the palm of your hand, then rub your hands together and distribute evenly throughout the hair, avoiding the roots as this can make the hair look quite greasy. There is no need to rinse out the product, just style as usual and it can be applied to both wet and dry hair. I have only used it on my hair when it is dry and apply it directly before using my hair straighteners. The product is widely available from beauty stores and supermarkets as well as online stores and usually retails around £5.99 - £6.29 mark.

        The verdict.
        This product is great, it definitely helps to control frizz and because it has a thermal protection formula it helps protect the hair against heat damage. Because only a little of the product is needed it last's ages which is great and it does say that once opened the product can be used for up to 36 months (on the back of the bottle) so it has a really long shelf life . After using this my hair is more manageable with frizz eliminated.

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          20.10.2011 10:18

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          The best hair serum I have tried

          My hair is quite thick and naturally wavy so I get a lot of frizz. I have tried quite a few serums in the past but they always seem too heavy and make my hair greasy. I have also tried a lot of heat protection sprays but they seem to make my hair lack shine and go crispy. This product combines the two and really does work.
          It costs around £6 which isn't too bad when you consider you are getting two products for the price of one. It comes in a 50ml bottle with a pump on the top so it is easy to squirt the right amount of serum out. I should just point out that less is more as it can make hair a little greasy if you put too much on so 50ml lasts me ages.
          The serum is quite runny so it doesn't weigh hair down and it has a fresh salon smell. The good thing about this product is you don't have to put it on dripping wet hair like you do with most other frizz ease serums, you just apply it to towel dried hair and style. It is also lightweight enough to apply it after styling to give you an extra glossy finish.
          It makes my hair smooth and shiny and seems to protect it quite well as I straighten it quite a lot and have noticed a difference in the amount of split ends I have. Definitely worth a go and I would certainly recommend it.

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          05.06.2011 17:57
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          A fabulous product that lasts for ages and does what it claims.

          A few years ago my daughter told me in no uncertain terms that my hair was "too bouffant", and that I should grow my fringe out and straighten all of it. In our house what she says goes, she rules the house with a rod of iron. So out grew the fringe and out came the straighteners.

          My hair has always been one of the few things I liked about myself so I didn't want to wreck it anymore than I already had, and spent too much money on conditioners and various protective gunks in an effort to protect the hair from the effects of being clamped between to singingly hot plates. I had tried John Frieda's Frizz-Ease (standard) years ago when my hair went through a weird suicidal patch and fell out in large quantities, then suddenly resumed growth leaving me with two hair lengths, long, and a halo of short wavy hairs sticking up as if I'd had an accident with a van de graaff generator. I found the original formula kind of heavy and sticky and wasn't impressed. When my cousin slipped me the heat protecting version I didn't bother using it for a few months as I didn't think it would be very good.

          I finally caved in when after a week of particularly heavy hair ironing, I'd run out of the spray on Tresseme heat protector (ok but not brilliant), and broke the seal on the frizz ease. I was immediately hooked

          A little about the product.

          Frizz-ease thermal protection hair serum comes inside plastic packaging with all the usual bumf printed on, the bottle itself is a clear yellow and contains 50ml of product, and offers Uva protection as well as thermal.

          The cheapest I have seen the product is at Superdrug £4.39 with 40 beautycard points. The other main outlets such as Boots, Tesco et al all carry it at around the £5.50 mark or more, sometime they have offers on such as Tesco's just finishing (7.06.11) a two for 3 offer.

          This serum can be used when creating any type of heat styled look, whether blow dried, or using contact heat such as curling tongs or as in my case straighteners, and as mentioned below simply to gloss and protect from sun damage.


          My Experience

          After towel drying I squirted a few pumps of product into my hand, and as per the instructions sort of rubbed it between them so the product coated my palms and fingers. It feels as if it's oily, but isn't, very silky and eminently spreadable. It feels a little like a more liquid version of a silicone based face primer, and it does include silicone in the top percentages of the ingredients. I ran the product through the ends of my hair where it's weakest and worked upwards, by the time I got to the hair near my scalp there was very little product clinging to my skin, just enough for a very very light touch in the hair. The scent is barely there and is kind of neutral; if I had to compare it to anything I would say there was a miniscule hint of hairspray about it.

          The instructions recommend using a pea size amount, this is more than enough for mid length hair and shorter, I tend to use double that amount as my hair is waist length, this product goes a long way, I have found any more product than that leaves hair feeling a little heavy. At first I tended to allow too much product to settle in one place which can result in the hair sticking together a little (it would have to be quit a bit too much glooped onto one place to achieve this level of stickiness...but I managed it). I found the trick was to run my hands lightly and quickly against and through the hair, and use a very wide toothed comb to make sure it spread out even more.

          The main way suggested to use this is on towel dried wet hair before styling, the blurb does say that you can use it on dry hair before re styling, and of course don't rinse out as you might with a hair treatment mask.

          Does it work?

          Hell yes. When my hair was dry and styled I was quite surprised at just how much of a difference this product made, to the point where I didn't quite believe it after my experience with the standard J Frieda de frizzer and thought it might have been something to do with the way I'd used my conditioner (I'd left it on longer). It wasn't until I'd been using the Thermal Frizz-Ease for a few weeks and seen my hair with and without it, and having different conditioners and shampoos that I finally accepted that this product was actually bloody good. On the bottle they recommend that you wash with Frizz-Ease style activating shampoo and conditioner, I have never done this and the results have been still been brilliant.

          I don't heat style my hair every day, only perhaps only a few times a week, as I work from home I usually just allow my hair to dry naturally and don't bother with any styling, lucky to remember to brush it if I'm honest. Even though I don't hammer my hair with heat styling the condition of my hair has definitely improved whilst using this product (showing I belive how much damage is done by heat styling even in moderation), and I think that it gives it a good level of protection against the ravages of the straighteners and hair dryer, certainly better than any of the other products I tried.

          As I don't use this product every day it lasts me ages, I've had my current bottle for about 6 months or more now, and there is still enough for another month or so left.

          I can't vouch for the protective qualities of this product if you have extensive exposure to the sun, for example if you work outside, or just spend a lot of time in the heat/sun over a sustained period, as I'm not a sun seeker or outdoor worker. However I did recently help out an accountant friend who was delivering *lots* of flyers to advertise his services, and was tramping the roads in the sun (and wind) for 5 days. My hair looked as nice at the end of each day as it did on leaving the house and remained hydrated and in good condition.

          I haven't had any problem with 'product build up' and this seems to wash out very well leaving no residue behind, or at least none that anyone outside of CSI would be able to notice.

          I haven't been able to find any definitive information as to whether John Frieda test on animals or not, but the consensus seems to be that they do not, but the parent company *may*.

          Overall for my hair type (thick, slightly kinky, and with lots of different lengths of re-growth) this product works very well. My hair is swishy, glossy and doesn't knot easily when I use this. A great product that I will always re-purchase.

          As with all products that could be seen as 'interesting' to children this should be kept well away from them, or as my little niece Molly did they could well de-frizz the cat/dog/each other and the carpet.

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            15.03.2011 13:14
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            Fantastic hair serum which does smooth hair without leaving hair lank and over-burdened

            I purchased this from Sainsburys at half price (£3 - it's normally £5.89) about 3 weeks ago and have been using it regularly and am quite happy with the results. I have fine curly/wavy hair which frizzes at the sheer mention of moisture and this leads to the rather bizarre Harpo Marx hairstyle which I admit I cannot carry off - even with a bicycle horn (toot toot).
            I used to use the original john frieda serum back in my late teens - many many moons ago - and found it particularly heavy and this would lead to me washing my hair on a daily basis which is a no no for healthy hair. This particular version of the serum is recommended for fine hair and provided you use it sparingly it is very effective at keeping the frizzies away and is lightweight meaning that I only need to wash my hair every 2-3 days.

            Packaging:
            The bottle is an orange coloured pump bottle with a silver nozzle and contains 50ml of the serum which should last a good 3 months if not then longer as I only use 1 pump per application. I have had no problems with the nozzle getting blocked now or in the past with the 'original' version and am quite happy with the fact that you can lock it therefore preventing leaks.

            Product:
            The serum is a colourless clear viscous liquid without the stickiness. You find that once you have applied it to your hair that your palms are soft and slippy and a quick wash with soap and water easily removes it. I haven't noticed a scent to the serum and it's quite difficult to describe - I suppose the best description is it has a clean fresh fragrance. I generally apply this product to my freshly cleaned hair after it's been towel dried and then comb it through and leave to dry naturally. I have used it once prior to blow drying my hair straight and I did notice that my hair dried quicker and was left smoother and softer than before. I would recommend that at least once a fortnight you use a clarifying shampoo as you can end up with a build up of the product but that is the only negative I can think of.

            All in all I highly recommend this product and would even purchase it again at the regular price as a bottle does last.

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            19.02.2011 19:27
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            an o.k product but wont miraculously cure frizz!

            For as long as I can remember, even before I started abusing my hair with dyes and hot irons, Iv'e always had that type of 'poofy' hair. The kind of hair that resembles cotton wool the day you wash it, but eventually flattens over time? Not curly, more on the straight side but prone to kinks when it hits moisture? Thats my hair. Because of this, I've tried dozens of products on the market, from cheap brands to the more expensive salon brands, all promising smooth, controllable locks that I envy for. Unfortunatley, the majority of my purchases have all been too good to be true, leaving me with half empty bottles of product becuase they simply do not work..

            This recently happened again when I purchased the John Freida frizz ease serum. A product that seems to be a firm favourite with the buying public and not too expensive, I thought I'd give it a try.

            John Frieda frizz ease range covers everything from shampoos to leave-in conditioners, all specified for frizz-prone hair. There are 3 types of serums: the original formula in a clear pump-action dispenser, the super-strength for curly/dry hair in a purple bottle and a fairly new addidition to the collection, thermal protection for someone who uses a lot of heat styling products in an attractve orange translucent bottle. This is the one I went for as I always have to use a hair dryer and occasionally hair straighteners, so anything that would limit heat damage was a bonus. It was purchased from Boots for around £5.89 for a 50ml bottle, and is available at major supermarkets and various chemists.

            The instructions are easy to follow. Basically after washing your hair, apply a pea-sized amount to towel dry hair and smooth through. With me having quite thick and long hair I think I needed more then a pea-sized amount so applied around 1-1/2 pumps. The consistency is quite liquidy and oily-feeling, and after applying it does feel like you have a greasy coating on your hair. Has a fairly nice scent to it though.

            I sectioned and dried my hair as usuall, and noticed it did feel and look quite smooth. However, on completion of drying and looking at the results in the mirror, my hair still looked rather poofy and felt quite dry, especially around the front. I actually felt I needed to apply Vitapointe leave-in conditioner because it really did feel bitty and dry.

            Overall I think this product doesn't do what it claims, I seriously doubt it would instantly straighten and smooth curly hair, my hair even isnt curly and didn't really feel that smooth.

            I think maybe if you used this product in conjuncction with a proffessional blow dry then maybe the results would be better.

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              04.09.2010 20:58
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              a heat protection serum that is ment to fight frizz

              I bought this because of my hair was fine and frizzy and gets damaged easily so I could use something to protect my hair from the heat when I used my straightners.
              It was good to begin with when it was new I loved the silky texture to the serum and when I put it on my hair it made it feel smooth and especially after I put straightners over the hair.
              Then I found that it didn't hold the style and when I stepped outside and my hair went into the wind I could feel my hair getting bigger and fluffier and the shine went from the hair very quickly.
              The bottle itself is orange to I thought that the serum would be yellow and was surprised to see that it was clear.
              It doesn't last long when you use it if you have very thick hair I feel it only lasts about 3 times and you would have to buy some more and you have to put more on than the tube suggests I bought it for just under £4 and I think for 50 ml that is very expensive for what it is you probably can get it cheaper else were this was at a supermarket.
              The serum has the texture of oil and feels greasy on your hands it smells like own brand cheap shampoo or bubble bath.
              I don't use it very often and still have half a tube left because I think the heat protection sparys work just as well and last longer and are cheaper so I use them to save money.

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              19.05.2010 11:37
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              not recommended

              Reason For Buying

              Now and again my hair starts to feel horribly dry and straw like. It gets like this every few months, usually after my mum has stocked the bathroom full of cheap shampoos and conditioners like Pantene ProV - they work for her but they absolutely wreck my hair. I also use straighteners a lot, and curling tongs, and these are very damaging to your hair and make it lose all its elasticity and lovely bounciness. My once thick hair was becoming thinned out due to them and it desperately could do with something to protect and look after it. My hair was really in need of some TLC.
              I researched online to find out what the best hair products were. I read some reviews, scanned the Boots website and checked out the beauty pages in online magazines. I read somewhere that the John Frieda Frizz-Ease collection was the best for my hair type; my hair is naturally very curly, but does get quite frizzy sometimes. I've dyed it before but I don't think this has damaged it, because I've been very careful with it and its always seemed in really good condition afterwards.
              One of the main problems I have to find solutions for is probably heat damage - I mentioned that I straighten and use curling tongs on it a lot and this dries it out so something with thermal protection in it would be the best buy for me.
              So that's how I came across John Frieda Frizz-Ease Hair Serum Thermal Protection Formula. It was rated very highly on the Boots website, and magazines seemed to love it so I decided to give it a try and see if it worked as well for me.

              Value For Money

              This normally costs you £5.79 from Boots, which I think is really expensive. There was an offer on at the time I bought this, which was buy two products from the Frizz-Ease collection and you'll get them both for £7.50. Of course, being someone who no matter how hard they try can never resist what sounds like a good deal I took advantage and bought four products from the range. I might try and review all of them but don't count on it as I'm going through exams at the moment, and I probably won't have time.
              For the £5.79 you pay for this, you only get 50ml in the bottle. Now I've got quite long hair and believe me 50ml is nothing. If I used this serum every day it would probably only last me about a week. I've only used this about four times so far and already the bottle is half empty. So as far as value for money goes, this is really bad value for money. It is way too expensive for how little there is in the bottle. For this reason I don't think I would buy this again unless it was on offer, and it would have to be a better offer than 2 for £7.50. For a satisfactory product, and thats all I would say this is, it is really overpriced.

              Quality of Product

              Like I say, this is only satisfactory and it really isn't anyway too special. To use it what I do is dispense about the size of two peas into my palms and then rub my hands together and distribute it evenly throughout my hair. This is exactly what the directions tell you to do, and it tells you to use more or less depending on hair length and thickness. This can also be used on dry hair to smooth, shine and protect, according to the back of the packaging, although I don't personally like using it in this way because I find that it makes my hair feel a little bit greasy.
              Once you have got this in your hair, remember that you do not rinse it out.
              So this is how you are supposed to use it, but does it actually work?
              I can't really say there is much difference between using this and not using this. I have read other people's reviews, and they seem to really rave about the product as if it really works well for them, but for me this just didn't live up to my expectations. It did smooth my hair a little bit, and it does seem to protect my hair well away from heat damage. But it doesn't condition my hair at all, and it seemed to make my hair go greasy more quickly than usual. And it doesn't even smell that nice, either.

              Packaging

              The tube this comes in is made from clear, orange plastic and has got a grey dispensing lid that you press down to release some formula out of. When you buy this in the shop though, the orange bottle is packaged in a silver cardboard box with a window that you can see the bottle through. I think it is packaged in this way to make the bottle look bigger, but don't be fooled like I was because it is in fact really small and rubbish value for money!!
              Overall, I would not recommend this product. There is just not enough of it in the bottle to justify the price. It doesn't smell nice and is nothing special. I can't understand all the fuss surrounding this product because for me it just does not work! There are so much better products out there and I will not be wasting my money on this one again!

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              17.05.2009 19:17

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              Great product, great price, great results

              I use this product daily as I have fine fly away hair and blow dry it every day. I used to use the regular serum but found it too heavy for my hair and had to be careful on how much was applied. My hair is dry and dull as it is coloured. I apply about two squirts which I massage on to my hands and spread evenly on to my hair after washing. It's great it gives my hair a natural looking shine and has improved the condition as it protects it from heat treatment. I find it easier to style as it is so smooth and controlled. It makes my hair beautifully soft and is light so it reduces the problem of that greasy look if a little too much is applied. It has done wonders for the ends of my hair which usually split quite easily. As for price you are better getting it online as it is about half the price as it is in highstreet shops. I would recommend this to dyed blondes with dry lifeless hair or people with extremely frizzy hair as it makes it very smooth and manageable.

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              11.07.2008 03:46
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              buy this if you use a hairdrier and/or straightening irons.

              I like John Frieda, the shampoo and conditioner do alot to handle frizz and when this product cam on the marker, I was one of the first to buy it!

              Its quite pricey but does last quite a while, mine is on its second year now, as a little goes a long way- though my hair ranges between chin legnth and shoulder legnth so you do the math!

              It can make your hair look greasy if you use to much, so add a little at a time and do not ever add to the roots!

              It is said it protects against heat and I do think my hair generally isnt as bad as it could be being that I use a hair drier and a ceramic straightener about 2 or 3 times a week. My hair still has frizz after straightening so its by no means a miracle way to stop your hair getting distroyed, but it can slow it down.
              I would imagine if you didnt mind hair looking like its been painted onto your head, and decided to coat every single strand in the serum, your hair would be proteced, but as your not really able to do that, some of your hair will always end up being damaged.

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              08.02.2008 16:25
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              Works well, but pricey.

              I have used the frizz ease original serum for as long as I remember, as it's the only thing that will calm down my hair! However, I thought I'd give the thermal protection one ago, seeing as I blow dry my hair almost every morning, and sometimes straighten it too.

              It comes in a shiny orange bottle which itself is enclosed in a shiny metallic box. It took me ages to get into this box! I don't know whether that's me being stupid, or just bad design, but it took some effort! The box is also a waste of packaging. I'm sure they could reduce the price (about £5.50 for a 50ml bottle) of the product by a fair bit if they didn't pack in shiny silver. What's wrong with just selling the bottle?

              The product itself is a clear, thin, oily liquid. The original formula is a bit thicker, which I prefer. I found with this one that it liked to drip off the side of my hands before I managed to rub them together and spread it all over my hair. However it certainly does the job. My hair is straight and shiny and frizz free (it repels moisture, helping to keep your hair frizz free even in slightly damp weather). I'm not sure how good it is at protecting my hair from heat, it's kind of hard to tell. Maybe I'll ask my hairdresser whether my hair is in better condition than usual when I go for my next trim.

              So to summarise, it works. It keeps my hair frizz free just like it says on the bottle. However it is quite expensive and maybe a slightly cheaper product would provide a similar result.

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                14.01.2008 06:40
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                Hair serum with thermal protection

                I think John Frieda's Frizz-Ease must be one of the best known hair serums, but until recently I had only bought Charles Worthington or cheaper brands such as Avon or Boots own brand. I finally bought a bottle of Frizz-Ease Thermal Protection when I was given a money off voucher for it in Boots.

                ~What is it~

                This is a serum - a hair product designed to smooth flyaway hairs and tame frizz. This particular one has thermal protection, to protect the hair against heated appliances such as straighteners, hair dryers or tongs. Personally as my hair is prone to frizz, and very thick, I straighten it regularly to stop it looking so 'big' and wild! Heated appliances - especially tongs and straighteners, both of which are applied directly to the hair can cause damage, so it's a good idea to incorporate a heat protection formula into an already successful product such as this.

                ~Packaging~

                The serum comes in a tall, slim plastic bottle containing 50ml of product. It comes in a silver cardboard box, which seems to me unnecessary extra packaging, as it isn't really required.
                The bottle has a pump action dispenser, is a strange orangey-yellow colour, as you can probably see from the picture above.

                ~Using it~

                Simply dispense the product into the palm of your hand, rub your hands together and then smooth over towel dried hair before using a heated appliance. It can also be used on dry hair. This tames any fly-away hairs or frizz and gives hair a glossy sheen. The amount you need to use will depend on the thickness and length of your hair.

                ~What I thought~

                This left my hair glossy and smooth and definitely calmed down any frizz I may have had. It was easy to use, and the results were long lasting. As for whether or not it protected against heat damage, it's difficult to tell to be honest, I think it would need to be used for a long period of time to tell. As this was more expensive than any other serum I've used I expected it to be a lot better, however I felt that there wasn't much difference between this and cheaper brands. I may buy this again if it was on special offer, as I think the price is high for the size of the bottle.

                ~Price~

                This costs £5.98 for a 50ml bottle from Boots.

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              • Product Details

                hair styling / frizz-ease serum / 50mL / This revolutionary formula is infused with a thermal shiled complex / Safeguards strands with a layer of protective gloss which helps prevent hair from heat styling stress & UV exposure / Ideal for straight or curly styles / The result: fine hair looks sleek, smooth and shiny /