Product Type: John Frieda hair care products
Newest Review: ... for it to develop, you are comfortable and it holds well. The range of colours for this brand was great- some interesting ones and t... more
The new way to colour hair
John Frieda Precision Foam Colour Hair Dye
Member Name: Gemma_C
John Frieda Precision Foam Colour Hair Dye
Advantages: The foam application makes things a lot easier, and the end result was a lovely glossy colour.
Disadvantages: The smell of it makes me feel sick!
I often use a temporary hair dye on my hair, and it's always L'Oreal Casting crème gloss as it's a brand I know and love. I've always love John Frieda hair care range too, the Brilliant Brunette range being my favourite, so when I saw that they were bringing out a hair dye (I couldn't miss the advertising campaign that went with it!) I knew I had it give it a try. It is a permanent hair colour, which I usually avoid, but the product sounded promising and because it's by John Frieda I was keen to give it a go. I ended up receiving two money off vouchers for the range, one from Boots and one from John Frieda direct, so I bought 2 boxes, one in a dark red shade and the other in a dark brown shade, I've always switched between these two shades when dying my hair. My normal hair colour is a medium brown but has no depth or shine to it, and my hair is much improved when I colour it.
The John Frieda Precision Foam Colour was advertised as the new way to colour hair. Instead of it being a liquid, this hair dye is applied as a foam, and this was the main selling point. The shade I decided to use first between the two I had bought was the dark red shade, labelled as 'Dark Red Brown 4R.' The dye usually costs £9.99 a time, but when I bought these Boots had money off, and I also had vouchers so I paid quite a bit less than the usual price. They are on offer quite often, usually with a couple of pounds off, so keep an eye out if you don't wish to pay the full price.
Inside the box you are supplied with a big, full colour leaflet carefully explaining how to use the colour, and also how to carry out the skin allergy test 48 hours before use. The hair dye kit itself is made up of the Developer, Colourant, Conditioner, Foamer and the gloves. The first step is to get the colourant ready. After applying the gloves, which are excellent quality, you pour the colourant into the developer. The next step is where I usually shake the bottle thoroughly as with other hair dyes, however with the precision foam colour it boldly states not to shake the bottle. Instead you have to gently tilt the bottle 5 times, it seemed strange but the colourant did seem to mix up nicely with the developer. After the tilting, you need to replace the screw top lid with the foamer, and begin using immediately. To dispense the foam from the bottle, you need squeeze the centre of the bottle , gently squeezing the foam onto your hand ready to be applied to your hair.
With the preparation sorted, I ensured I had an old towel wrapped firmly around my shoulders and began to apply the foam. You have to apply directly to dry hair, which again was something new for my as my usual hair dye requires hair to be damp. The first thing I noticed was the awful smell. I've never used a permanent hair dye before and with my usual temporary hair dye it's ammonia free, but this obviously isn't as it stunk. It took me a good five minutes to find it almost bearable, but it strongly reminded me of changing my kitten's litter tray! The foam itself is extremely easy to apply, and I found it a lot easier than using a liquid hair dye. At first it didn't seem to be building any lather up, but as I applied more of the foam my hair started to become full of foam. I massaged the foam in gently to avoid my hair from tangling, and followed the instructions which states to continue application until the hair is over-saturated with foam. I have shoulder length hair and the leaflet states to use 2/3 of the bottle for short hair, and the entire bottle for shoulder length to long hair. I ended up using just over 2/3 of the bottle as my hair was completely saturated with foam and I couldn't possibly apply any more to my hair. I then left it for 20 minutes as per the instructions, for grey hair it should be left for an extra 10 minutes for a maximum of 30 minutes.
After the time was up, I rinsed my hair until the water ran clear, and then applied the conditioner. There was plenty of the conditioner left which it says to use once a week to lock in the colour and protect it from fading. Keen to see how my new hair colour looked, I quickly blow dried my hair and I was very pleased with the results. The shade of my hair is a dark red brown colour and has a wonderful shine to it. I noticed that the colour is more noticeable on the top of my hair, where as the ends of my hair don't look as red. I applied the foam correctly from root to tip so I was a bit surprised at this, however the overall look of my hair is brilliant and the results were as good as I expected.
It's been a week since dying my hair and it's withstood a week of being in and out of a hot tub with chlorine, and the colour hasn't faded and still has a nice shine to it. I have a good amount of the conditioner left which I've used twice to help protect the colour, and it also keeps my hair feeling soft and shiny. I won't hesitate to use this hair dye again, the foam makes for an easier and less messier application, and the end results are brilliant. The John Frieda Precision Foam colour had a good choice of natural shades, and I would use 4R again.
Summary: John Frieda steps into the hair dye market with this brilliant foam application hair colour.