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WHAT IS IT? Shampoo by L'Oreal that is to repair hair that has been damaged by colouring or a lot of heat styling. HOW DO YOU USE IT? You use this like any shampoo but I think it helps if you make sure that your hair is very wet before you start to shampoo it because you do not get very many bubbles. I use this shampoo for a client who has got hair that is in very bad condition because she has got very curly hair that she has had relaxed chemically and through heat. Her hair is dry but the main concern is that it is very brittle and does not look very sleek or smooth, you can tell that her hair is damaged just from the sight of it. I use 2 cycles of hair wash and rinse thoroughly in between. WHAT I THINK I am very happy with this shampoo and I think that it has made a big improvement to my clients hair, I used it on my hair also this week so that I could write a review and I like how clean and soft my hair feels even though I have not been using it for very long. It is very moisturising but it leaves my hair with many knots and my clients hair is the same also, her hair is worse because of it being so curly now she does not have it relaxed. I would recommend you to use conditioner after you have washed your hair with Serie Expert Intense Repair shampoo to help with this. It makes the hair very clean and removes styling products that have built up, this shampoo will not make your hair greasy for feel like it weighs a lot even though it is very rich and I am happy about that because very moisturising shampoo usually makes my hair feel limp quickly. I think it takes a very long time to rinse out of the hair and I always check by trying to lather it again because that is the only way to make sure that it has all been removed. I did not rinse mine out properly the first time I used this shampoo on my own hair and it made my head itch very badly so I was very careful after that, I think my client must be grateful that I take so much time over her hair rinse comparing to my own. ANYTHING ELSE L'Oreal Serie Expert Intense Repair shampoo costs about £15 for a bottle that has got 1500ml of shampoo in it, that is a very big bottle and has got a pump on the lid. It is too big for most home users but I buy this size because I get it from a trade supplier who only has this size because he sells only to salons. I think it is value because it is very good shampoo and even though you have to use quite a lot each time you wash the bottle lasts for a long time. 4 Dooyoo Stars.