Product Type: Percy & Reed hair care products
Newest Review: ... it popped through my door. I had never heard of Percy & Reed at the time so I googled them and found that they were very expensiv... more
A Little London Salon Indulgence In Your Own Bathroom
Percy & Reed Totally TLC Hydrating Mask
Member Name: missrarr
Percy & Reed Totally TLC Hydrating Mask
Advantages: Effective, leaving hair feeling hydrated, smooth and shiny
Disadvantages: Expensive, doesn't go very far and smells artificial
As I home-colour my hair these days, I'm also big on making sure I can negate the drying effects with hydrating products, so that fact that the Percy & Reed Totally TLC Hydrating Mask was one of the available free gifts swung me totally. Off I toddled, looking forward very much to trying my hair's new treat.
***PERCY & REED***
Paul Percival and Adam Reed are a member of the high-budget hair stylist herd and after years of flitting around the world winning awards and styling the beautiful people, they joined forces and established their brand in 2007, with a salon near Oxford Street in London. Should you wish to part very quickly with £160, you could book either stylist to tend your locks, although their cut and blow dry prices plummet as you go through the ranks of their staff to a Graduate Stylist fee of £48 - I haven't been to this salon but I would suggest that they're hardly going to hire a bad graduate stylist so £48 wouldn't be a million miles away from a standard Toni & Guy fee - whilst that offers some perspective, this review isn't about the salon, so let's crack on!
For more, visit percyandreed.com.
Percy & Reed have now started producing their own haircare products and I have to admit that before I saw this on offer I had heard of neither stylist nor their salon or range - however, with Glamour loudly proclaiming the extortionate retail price, I was pretty sure I was on to a good thing with my freebie.
You can buy their products online or use their website to locate stockists.
***THE TOTALLY TLC EXPERIENCE***
My freebie wasn't quite full-sized, but came in a stand-up squeezy tube of 100ml - this normally comes in a 175ml screw-top tub.
The packaging of my version and the full-size standard is simple; off-white, with a monochrome drawing of a slender female with flowing hair and elegant writing, plus the company logo. It also has "SOS - Save Our Style" scrawled on it.
The full-size tub, less than twice the size of mine, costs £20.
On the back we have more information on the product, along with the directions for use - you apply this and massage from roots to ends so that the hair is coated. You are then advised to cover your head in a towel to use your body temperature to help this penetrate the hair further, and leave on for at least ten minutes.
The product when bought in the full-size version has a bonnet that comes with it, which mine did not - this is to be used in place of the towel.
The reasons this is meant to sooth your dry hair? It's meant to restore vitality and make it soft by enlisting marshmallow and coconut oil, for moisture and condition. I'm not overly sure how marshmallow helps, but fearlessly I went ahead and applied this product to my just-washed hair.
***WHAT'S IT LIKE?***
When dispensed this product holds it's shape - you could almost ice a cake with it! - but it feels light, soufflé-like and fluffy. It's white and feels very smooth, and spreads easily throughout the hair without dripping or falling away. The main thing that hits me from it though is the scent - I find this to be completely chemical, not natural and I'd struggle to pick out coconut. It also occurred to me that I couldn't really think what marshmallow would smell like, but it certainly isn't this. So, instantly the scent was a negative for me.
I have to confess that I used this when at my mother's house and I didn't think plastering her towels in conditioner would go down very well, so I just applied this generously, twisted my hair up so it was against my head rather than getting cold lying against my back, sat back with a book for 15 minutes and left it to do it's thing.
Now, to be as fair as possible to this product, I should state that my hair has layers and the first place that shows a bit of dryness and stress is, naturally, the ends - this can make my hair look a bit 'fluffy' at the ends of the layers and it drives me nuts! At the minute, they're probably in need of a trim but I'm having a tough month and putting it off - so they could do with some nourishment!
I rinsed this product out and found that it did take a bit of rinsing. If I'm honest I think that, having now blow-dried the hair, I didn't rinse strongly enough at the roots as I can plainly still feel product in place, which is making my roots look a bit flat and heavy. That's not necessarily the fault of the product, but it is worth bearing in mind that you should be thorough in rinsing when you use this.
So, having dried my hair and realised that it looks heavy at the roots, I wasn't instantly enamoured of this product - doubly so as that artificial scent stays on the hair quite noticeably. This isn't a gentle, Herbal Essences-style fruitiness, this is full-on product scent. But then...
...I toddled outside in the sun to take a phone call and I realised that my hair was really, really shiny and extremely soft to the touch through the ends. The ends that could so easily have been dry and dull, in fact, looked transformed. My hair looked and felt both smooth and sleek throughout the lengths and the layers and the sunshine was able to show off not only the shine but also the highlights of my colour treatment too. I was delighted!
***SO WOULD I RECOMMEND THIS?***
Now this is the tricky bit.
This product is a good hydrating mask BUT it is expensive. My version was 100ml and after two uses I think I have one more left, and my hair is below my shoulders so long, but not the longest or thickest. So the standard pot version would be 175ml and probably last me five or six uses. I like that it was this effective when I didn't resort to the towel-on-head technique as advised, although it seems to me that the bonnet sold with the full-size version would be more suitable as a towel would surely sap away a lot of the product.
So as a freebie, this has been a great treat for my hair. Would I recommend it? Well as I'm doing here, I'll happily say that it works well and certainly holds up against anything I've paid less for on the high street. But would I buy it again? No. Sadly, this product is just out of my reasonable budget - I'm not exactly rolling in disposable wealth and I will continue to treat my hair as well as I can on a budget. This has been a lovely treat but continued use would get very costly, very quickly.
The negatives, apart from the cost, are that I can't stand the scent as it's not natural at all - I don't even like coconut but I'd have preferred it smelt naturally of that than how it does, and that it just doesn't go very far! Oh, and that you have to really make sure you rinse this stuff out properly around the roots.
In short, a really effective product, just not one that I can afford to indulge in again - and unfortunately, I still have no idea what the marshmallow is all about.
Summary: I like that it does what it claims to, although I won't be spending this much on another