* Prices may differ from that shown
I bought this as my hair needed colouring again, I chose this dye as I was in Superdrug at the time and this was the cheapest available, and to be honest my mind was on other things, namely christmas. This is a Superdrug brand product so is only available in Superdrug. This sat on my bathroom shelf for a couple of weeks as by the time I had the time to use I had a cold and couldn't be bothered.
**In the box**
This comes with the standard things you expect in a dye box, the colour, developer and instructions , I was also impressed to see that it came with a large bottle of conditioner. To use the dye you mix the colour and developer together the same as any dye, put on the supplied gloves and then carefully put the dye on your head concentrating on the grey sections, but also evenly covering all your hair.
**Using the dye**
This covered my hair well, it's a bit runny but no more so than most dyes, it also has that chemically smell you get from dye. The dye washed out easily, after which I used the conditioner. This has to be left for 2 minutes before rinsing out, which I did. Well ok I stood just outside the shower stream (I don't switch it off as it's electric and would go cold) and counted to 120 in my head :) Once the conditioner was rinsed out my hair was left feeling lovely and soft.
This left my hair a nice shade of dark brown, which was the colour I had chosen :) I also liked the fact that my hair was left soft and shiny and easy to brush. This gave my hair a nice even coverage, and whilst I still had a little grey at the front I'm starting to think that this is caused by something I'm doing :) I was pleased with the overall result, although I feel it is nothing special when compared with other dyes I have used.
I will probably buy this again as I was impressed with the results, although if I'm honest I'm not convinced it's much better than some of the cheaper brands I've used in the past.
Currently on offer in Superdrug at £2.66 normally £3.99, I think I paid somewhere between the two I can't remember as I was stressing about christmas presents at the time :)
My hair is brown, boring dull plain brown and I hate it. I use hair dye to make it a different shade of brown so that when my roots grow through they are not very noticeable at all and I can just top it up again without worrying about my hair going ginger or a totally different colour. Over the past year I have used a few different hair dyes and one shop that I tend to visit to stock up on them in is Superdrug. I was looking for some hair dyes that were a little bit cheaper than the ones I have been using (around £8 or £9) and I spotted these dyes for just £3.49. I picked the shade 6.7 'warm chocolate brown' which is the kind of shade that I usually go for, generally one called chocolate brown to be honest! This type of shade must be popular!
There were many different shades of this hair dye but I knew the one I wanted before I even headed in to the store and I looked at the colour on the side and was pleased enough that my hair was going to look good after using this dye.
The contents of this hair dye kit are really quite standard. There were gloves (thin rubbish ones) that I used to protect my hands. These lasted for the duration of the dyeing experience and then I was able to take them off while turning them inside out and then put them in a carrier bag to dispose of them. These was a conditioner, that I used after dying and it gave me nice results, took away the straw like feeling and got my hair looking lovely and vibrant. Then there was the colour developer and the creme colour which you just mix together in the bottle provided (that contains the developer) and after a few minutes of squeezing all the creme out of the fiddly tube and shaking it up the dye was ready to use. I never just touch up my roots, even when using a dye that I have used before, and therefore I coated all of my hair with this. I found that the dye was a high enough quantity to cover all of my hair reasonably and when I dropped a few splodges in the sink I was able to wash it away quickly with minimal scrubbing work.
This needs to be left for 30 minutes before being removed. I removed the dye by showering my hair for about 5-6 minutes and then I made sure that it ran clear. I then washed my hair and conditioned it using the conditioner provided which took away the majority of dryness that I had experienced after dyeing my hair. The conditioner smelt quite nice and felt quite luxurious when I lathered it on. I left that on for a good 5 or 10 minutes before rinsing off. Once I dried my hair it looked wonderful. My hair has lots of different shades to it again now, it looks shiny, vibrant and healthy which I usually find after dyeing it.
Overall i was very pleased with this hair dye for the bargain price that I paid. This is a permanent hair dye and it is quite unusual to find a permanent one for such a low price. I will definitely use this again in the future, particularly if it stays at this price.
I have naturally light hair which I dye darker and I have done so since I was a teenager and in those years I think I have tried nearly every dye on the market. I usually go for L'oreal if I can find it on offer but as hair dyes are becoming so expensive these days I am always looking out for a bargain. The superdrug colour performance dye is a great price normally at only £3.49 but they recently had an offer on for two packs for £5 so I decided to try it out and see if it was any good.
The dye is available in 21 different shades ranging from light ash blonde to black so there should be a colour for everyone in there. I had to double check that the dye was permanent as usually at this price range the dyes are only semi but it stated on the box that it was a permanent colour.
Inside the box it looks pretty much like every other hair dying kit and comes with the developer and colour crème, a conditioner and some gloves. Applying the hair dye is also just like every other one on the market and you just need to pour the colour crème into the developer and shake until mixed and apply it on to the hair. The gloves that come with the hair dye aren't as good a quality as those that come with L'oreal dyes but they were easy enough to get on and they didn't rip or tear.
It was just as well that I had bought two packs as there seemed to be less dye in this than with some others I have tried and there was no way that one bottle would have coloured my entire head of hair on its own.
When you have massaged all the dye into your hair you need to leave the colour to develop for 30 minutes. Whilst waiting I did notice that the dye had a tendency to run off my hair onto my skin and clothes so make sure that you wear some old clothes when using it.
I was actually really quite impressed with how well the colour turned out with this dye. Because it was superdrugs own brand and not very expensive I have to admit that I didn't hold out too much hope of it being all that great but I'm pleased to say I was proven wrong and the colour was lovely and rich and it left my hair looking shiny and full of life. I would say that it more than held its own against the more expensive brands when it came to the level of shine and colour.
The conditioner that came with the dye was also quite good and I liked the fact that even though it was a cheaper dye you didn't just get a small shachet and instead got a little bottle of conditioner that lasted for a few washes. I do think that it is important to use the conditioner because I think that it helps to not only protect your hair but also seal in the colour and keep it looking shinier for longer.
Superdrug colour performance warm chocolate brown. Bought this after reading great reviews. I have tried many hair dyes such as loreal, garnier, John Frieda but they always make my hair too dark, sometimes almost black. I was looking for a rich medium brown with some warmth and one that doesn't go too dark. This was perfect. Coverage was best I've ever had. No patches, hair feels soft and shiny. Best of all the colour is a warm chocolate brown as described and is not too dark. I absolutely love it and will stick with this brand from now on. Only drawback was that I needed 2 packs to cover all of my shoulder length hair. At the price though, even two superdrug packs work out cheaper than one pack of some other brands. Lovely colour, lovely price and excellent quality.
I normally dye my hair extremely bright outrageous colours, but sometimes these don't look that good and sometimes I have slight bleaching accidents which need covering up! I always have at least two Superdrug Performance hair dyes on hand just in case of a mistake!
They are really cheap to buy, you can pick one up for a few pounds, and they come in a nice array of basic normal colours.
I find this product always leaves my hair in silky smooth condition, with no frizzy bits. It always covers really well, I normally find other products I need to use a few boxes to cover a colour mistake, but this simply takes one box of brown or black. I really like the smell of the product and find it really easy to use, it comes in a bottle like normal dyes do.
Overall, a really lovely product for basic hair dying on a budget.
I recently went looking for a hair dye after being told by a friend that I had a white dog hair on the side of my head only to discover it was a stray grey hair of mine! I usually opt for brand name hair dyes or those I'm familiar with but due to the cost of living nowadays I thought I'd try Superdrug's own hair dye after seeing it at their special deal price of two boxes for £5.
Superdrug's Colour Performance is a permanent hair dye and it is available in 21 shades of blonde, red, brown and black. The dyes can darken and lighten hair although not lighten to a great degree unless you use a bleaching product beforehand. There is a handy guide inside of the hair dye boxes which shows you which dyes will be suitable for your hair. For instance a few of the reddish dyes like 4.4 Rich Dark Chestnut, 5.4 Rich Chestnut and 5.5 Deep Mahogony are unsuitable for naturally blonde hair. I used the shade 5.4 Rich Chestnut which is a dark brown with a warm golden red. It is a more vibrant colour than my natural colour. The expected shade results are shown both on the top of the box and on the back. It also shows you a picture of your natural hair colour to compare and a follow up picture of what your dyed hair will look like.
The dye comes in a cardboard box and inside there is: a 50ml bottle of cream developer, a 50ml tube of conditioner, a 50ml tube of creme colour, plastic gloves and an instruction leaftlet.
As with all hair dyes it is important to perform a skin allergy and strand test 48 hours before using this dye incase of a reaction. It's easy to dispense the developer and creme colour (using a plastic utensil for mixing) for this purpose.
When it came to the actual process it was quick and simple. You just squeeze the whole tube of creme colour into the bottle of developer then shake. The bottle has a pop off cap. The gloves provided are a little on the large size but they have a grooved pattern on their outside for an easy grip and they allow for a lot of movement in the fingers so it's easy to massage the hair.
My particular hair dye went a very strange colour after I mixed the products. I'm talking Oompa Loompa orange and this was a bit alarming. I was really worried my hair was going to be far too reddish or orangey! The dye substance does start to go darker as you wait though, although it still retains a very bright orange tinge.
You should apply the dye to dry hair. There are seperate instructions for first time users and for those who are topping up at the roots. Standard full head application is 30 minutes. The dye does not have a terribly strong smell nor does it have that bleach scent which can be overwhelming. It does stain quickly though, so make sure you coat your face and neck with something like vaseline or hair conditioner to avoid heavy marking.
You are supplied with a tube of conditioner which you can use a little of then can be stored and is supposed to last for six washes. If you have long hair like me though expect to use it only a few times. The conditioner is not brilliant although it does protect and soften hair. However it has virtually no fragrance to speak of and it's ultra thick and waxy. The first time I used the conditioner after colouring my hair I found the conditioner a bit too thick to be able to work in veyr well. In later applications I splashed a bit of water into my palm with the dollop of conditioner and found that a watered down version is easier to massage into the hair. Immediately after colouring my hair felt a bit thicker than usual, almost as it the seperate strands were swollen. Using the conditioner helped a great deal to make it easier to comb through.
When my hair was dry I was really, really pleased with the colour and appearance of my hair. My new shade was exactly as it is shown on the box of the dye and this hardly ever happens for me! It is a warm and lively colour that looks natural. My hair was very shiny and this is probably due to the fact that Superdrug use a special 'fruit wax' ingredient to intensify gloss. Most important of all was that my random grey hairs were now totally invisible.
It's been a few weeks since I used this dye and the colour has not faded at all. It still looks really great and shiny. No coloured grey hairs have faded either and my hair hasn't dried up or gone frizzy due to using the product. Basically, this product exceeded my expectations in terms of the end result. I now really trust this brand to deliver a great home dye experience and I intend to keep using this brilliant dye.