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I recently used this dye for the first time, and like the other reviewer here, got it for a bargain half price, paying only £1.50 for it. i thought "worth a go, right"?
I chose a dark brown colour to go over my hair with, and found it fairly straighforward to use, non stinky and i had no issues with it.
i did however find the colour to be darker than i anticipated, with many people asking me if id done my hair black. After a few weeks i had been washing my hair and it was STILL coming out in the water, at least 20 washes after it should. Yes my hair is porous and dry but this is fairly unusual. So for this reason i wouldnt recommend it to anybody considering a colour change, as it is long lasting.
But if like me, you don't like to use permanent dark dyes because of the harshness of chemicals in them, and you prefer to have a semi ( excuse the phrasing..:)), then this is by no means bad. And i'd say you get your money's worth, but at around 2 quid a pop, you can't really complain.
When I decided to dye my hair recently, I spent ages scouring the aisles for a good value yet trustworthy hair dye for my hair, as I didn't want anything which would make hair horrible! In Superdrug this week, it was half price down from £2.49 to just £1.29, and since I have used many other Superdrug products and loved them, I thought for £1.29 it was worth a try.
This product is a semi-permanent hair dye, which means that it will colour your hair for a temporary period of time, in the case of this particular dye, that time period is up to 20 washes. The product is called Colour Sensations, which is a colour range for darker hair dyes, from reds to brunette to black. They do another range for blonder colour which is called Superdrug Colour Performance. Now I do know that Superdrug also do permanent hair colours, but I cannot tell you if this is within the Sensations range or if this is called another name, I am sure you can easily find out in any Superdrug shop.
Right, now I picked this dye up in 3/0 Natural Richest Dark Brown. The box has a picture of a woman with the apparent colour on the front of the box, so that you have an idea what the exact shade will be. Obviously this will vary slightly according to your own natural hair colour, but it will be a varient of the picture on the front of the box. There is also a colour strip of the hair dye along the top of the box, so you can hold up a piece of your own hair to it and see how different it is to your own hair, which is helpful if you are unsure of which colour to go for. Also on the back, there is a colour comparison chart, which shows 3 different hair colours and the result it will have on these hair colours. I looked at the one closest to my hair colour, and saw that it would go a very dark brown, which was what I wanted so I went to pay for it.
Onto the application. In the grey box, you get the following items: 25ml tube of creme colour, 50ml bottle of Creme Developer, 15ml Intensive Colour Conditioner, 1 pair of plastic gloves and an instruction leaflet. All the items are clearly labelled so you know which is which. The conditioner comes in a little packet, like you get samples of shampoo in. The colour itself is in a metal tube, and the developer in a see-through plastic bottle. Before you start, make sure you check the colour on the front of the colour tube, just to be sure it matches with the name on the box. When you have all the required bits and pieces, you can start!
The first thing you have to do is create the dye. You do this by piercing the tube of colour using the pointed bit on the lid of it. When this is open, open the bottle of developer and squirt the contents of the creme colour tube into it. When you have done that, shake it thoroughly until you see the two have mixed fully. Then you need to apply it to clean and towel dried hair. I started it at the back of my head and worked it down my hair. There is a lot in the bottle so you will get a thorough application out of this. Make sure all of your hair is covered. When you are done, make sure you throw away the bottle as the dye will stain any clothes or enamel surfaces you put it onto, if it leaks. Also, I would really recommend wearing the gloves for the application, otherwise you might dye your hands!
Then leave it for 20 minutes. One great thing about this product is that because it is a creme colour, you can pile you hair on top of your head with the dye on and it won't drip. I have shoulder length hair and I made a cone of it on my head, and it stayed there happily for 20 minutes without a single drip. Make sure you put an old towel around your shoulders though just in case. When the 20 minutes is up, and DON'T leave it longer!, rinse it off thoroughly until the water is running clear. This may take a few minutes, but you have to do this to ensure all the excess dye is out. When done, you have to apply the Intensive Conditioner which came with the dye. Leave this on for 2 minutes, then rinse out. I rinsed out with cool water as this seals your hair and makes it shiny! Also, make sure that you chuck the gloves away afterwards because they have the dye on them and they will stain items of clothing etc.
So to the results. I looked in the mirror with wet hair and it didn't look much different to my wet hair before I dyed it. But when I began to attack it with my hairdryer, I couldn't believe the difference. My hair was so dark, and so healthy looking. The conditioner had left it feeling so soft and silky, and made it look revitalised, which is important after putting a colour on your hair. All of my hair was evenly dyed, and just looked superb. I was really chuffed, and couldn't believe how good it looked.
Now I did this dye at the weekend, and now it is Wednesday. I have washed my hair 3 times since then, and I have noticed a difference in the colour since then. Although my hair still looks nice and dark and not like my natural colour, it is starting to fade ever so slightly and some of my natural auburn highlights are starting to show through, especially in bright lights. This isn't too bad, but I can see by the 20 washes, the colour will probably disappear quite dramatically. However, this is only a semi-permanent colour so you can't expect it to last forever. I am thoroughly impressed with the product though, and would definitely recommend it to people. My hair has been left in great condition, with a lovely rich and even colour. It is very easy to apply, and this is aided by the fact it is a non drip colour. But be careful because I got a large drop on my wrist, and I haven't been able to get rid of it yet!
Now the last thing to mention is the safety aspect of hair dye. The box recommends that you do firstly a strand test on your hair before you apply it to your whole head to make sure that you like the colour of it before you apply it completely. I also used a little bit of the developer on my wrist a day before doing the dye to make sure I wouldn't have a reaction to it. People do get bad reactions to hair dye, so it is worth double checking it with yourself before dyeing your hair. It is worth taking precautions with these products. The box does state these products as possible allergents: Phenylenediamines and Hydrogen Peroxide. Also, only use this to dye the hair on your hair, not any other body hair. Keep out of contact with eyes. Other ingredients are listed on the bottom of the box, but far too many to mention here!
I would really recommend this product, £1.29 is a bargain price for this fantastic product, but even the full price of £2.49 is superb. Definitely as good as the leading brands! Should be widely available in all Superdrug stores, which can be found all over the country.
Thank you for reading!
By the way, the end result can be seen in my current profile pic!
I decided to try this hair colourant after seeing it on offer at a local chemist. I have brownish blondish hair which I have dyed blonde before. I tried no.22 a blonde colour. I really liked the smell of the dye it smells very similar to the shampoo ( which I love). It doesn't drip and when I got some on my trousers it didn't stain them (although I did wipe them straight away). I liked the fact the developing time was only 20 minutes although I think I should have left it longer as when i rinsed it off my hair was a sort of strawberry blonde colour. My hair is very soft though and feels in good condition, and the shade it has gone is nice but not a good representation of the shade in the box.