“ Brand: Toni & Guy / Care product / Type: Hair Serum / Subcategory: Gloss / Hair Treatment „
As a member of Glossy Box every month I receive a selection of items; the majority of which I'm not familiar with. Contained inside one of my recent boxes was a 30 ml bottle of Toni and Guy's Classic Shine Serum and whilst I love the challenge of trying out new products, I am very cautious when it comes to my hair as I consider it to be one of my best features and I don't want to ruin it.
My hair stylist is used to my pickiness with the products that she uses, as I don't want anything sticky or something that will knot my long, thick and naturally curly hair. Whilst she has previously used serum, it is not a product that I had ever considered purchasing, but as I was curious I decided to give it a try and this review discusses my experience.
It is claimed that the Classic Shine and Gloss Serum will control frizz with lightweight shine and alignment; a claim that I wasn't too sure about. However, as the tips of my hair are prone to dryness and subsequent frizzing especially during damp weather, I was hoping that it would tame its appearance.
The product is contained within a pump style dispenser and the directions for use are that after blow drying one to two pumps of the serum are worked through the lengths and ends of the hair whilst avoiding the roots. I felt a little nervous as I pumped the bottle to release a blob of the serum especially as its appearance is of a transparent runny gel that offers a sticky and oily texture. I cautiously worked a tiny amount through my hair with the tips of two fingers.
The first point I noticed was the gorgeous aroma, which reminded me of the luxurious designer products used by my hair stylist and I would describe the scent as being delicately floral. Whilst I anticipated the serum to be a little difficult to apply, I found it easy to work through my hair. I had imagined the tips of my hair to appear a little wet and greasy, but this was not the case as the sticky texture seemed to have disappeared although it was necessary to wash my hands after using as they felt a little oily. The serum offered a wonderful smoothness to my hair in both its texture and appearance and I must admit that this surprised me especially as I was not expecting to achieve salon results.
When it comes to frizz, the worst part of my hair is the fringe, especially as my job takes me out and about and I am frequently battling with an umbrella whilst trying to get in and out of the car in windy weather. I also find that cold and damp mornings can cause a frizzy appearance and I often feel deflated with my hair by the time I arrive at work. The tips can become fuzzy, which is an appearance I absolutely detest and I was really impressed that such a small amount of serum was able to overcome this problem.
However, when I used the product on another occasion I applied a little too much and as a result, it was necessary to wash and blow dry my hair again, so it's best to use as little as possible. I like to straighten my curly hair on occasions, but on those days when I decide to keep the curls, I find that it lacks shine. I was impressed that the serum delivered shine despite me using only a very small amount and I would have to agree with the claim that it is lightweight as I find heavy products unbearable.
The serum washes away during the normal shampoo and conditioning routine with no traces of greasiness or oil remaining. I never believed that I would be converted to using a serum, as I had anticipated them to be greasy and messy, but this is far from the case. My 30 ml bottle is a full size version and at the time of writing it can be purchased from retailers such as Boots for £7.17. Whilst the bottle is quite small, I anticipate that it will last me for many months especially as only such a very small amount is needed for each use.
Due to the reasons discussed above, I feel a five star rating to be appropriate together with a high recommendation.
I hope you found my review useful and thanks for reading.
The Toni & Guy Classic Shine Gloss serum costs £7.19 for 30ml from Boots, although I bought a miniature version for a recent holiday to Spain. This cost me less than £3 for 10ml.
I bought this because I wanted a hair product I could use while on holiday that would help with the ridiculous frizz I get when I go to a hot climate. I knew I wouldn't be able to straighten my hair or spend much time on it, since I was staying in hostels, it just wouldn't be practical. So I wanted something quick and easy, and this serum was pretty foolproof.
After washing my hair I would let it air dry for 10-15 minutes and then use probably 5-6 pumps of the serum and smooth through the ends of my hair when it was damp. The bottle recommends 2-3 pumps of serum on dry hair but since I have very, very thick hair, this just wouldn't be enough. I just have to get used to using at least double whatever haircare products recommend unfortunately. My hair did seem less frizzy when it dried after using this serum but I still needed to use this on dry hair to tame those stubborn fly-aways.
As for adding shine to my hair, I have to say the difference has not been noticeable. However, no matter what I do I never seem to be able to get that shiny, sleek look for my hair, so maybe my hair type will just never be shiny. It did make my hair feel much softer and more manageable however, so in that respect it is a good product and worth the money. I was definitely glad to have this at my disposal while on holiday, and I have since used it after coming home. As yet, it doesn't seem close to running out.
The consistency is a clear gel/oil that melts into the hair without giving the hair a greasy look. There isn't a noticeable smell, which doesn't bother me in the slightest.
I don't think I will repurchase, just because it doesn't make my hair shiny or glossy, which is what it claims to do. For people with finer hair it may do though. I'm still on a mission to find something that will give me the shine I've always wanted though, so although it's a nice serum, it wouldn't be worth the cost of repurchasing for me.
I am a member of a product promotion group called BzzAgent who let members test products for various brands in return for telling other people about them. One of the latest brands to ask members to try their products was Toni and Guy and I was pleased to recieve a bottle of their Classic Shine Gloss Serum (from their Classic Collection) to use on my hair. I've been using the serum for a few weeks and am ready to give my verdict!
This serum is designed to provide a "brilliant finish" by controlling frizziness and is said to help create "lightweight shine and alignment". It's like an gel-oil combo that you smooth into your hair and which can correct dryness.
This serum comes in a small 30ml sized bottle. It's a grey plastic bottle with a lid and a pump action dispenser at the top. Design wise this looks very slick and as though it's straight out of a high class salon. My only issue with the grey bottle is that you can't tell how much product you are using and how much you have left - most other serums I've used tend to have transparent bottles. This bottle will also be difficult to recycle due to it's colour.
The bottle is covered in quite small print telling you about the product. A comprehensive list of ingredients is given although I do not recognise any of the ingerdients - they all sound like complicated chemical compounds. There is also full directions for use printed on the bottle and this includes advice about which other Toni and Guy products to use which could compliment this serum or help achieve your style goal. This is quite helpful should you want try and achieve a professional looking style.
The pump style button is easy to press and requires very little effort. The serum is quick to come to the nozzle and it pours out. The formula is a lot runnier than many serums I've used in the past. It's like watery super glue and it can spill unless you cradle the dollop of serum in your palm. It has a delicate floral fragrance which is distinctly feminine.
One to two pumps is advised to achieve the correct amount of serum although you can control exactly how much to use by carefully pressing the pump button softly. I find using the serum at about a 5p piece sized dollop and then adding to that if needed is the best way to go about it.
I personally rub the serum over my fingertips and then my fingers through my hair, targeting the strands I want to style. The serum feels very slick and oily as I rub in and if I am in front of a mirror I can see an immediate change in how my hair looks. The serum makes my hair look super shiny without appearing greasy. The texture of my hair changes too - the serum helps to soften brittle, dry hair and make it softer and more manageable. As I have wavy hair it's often a little harder to define shape in the hair but this serum is quite helpful at smoothing either my waves or my straighter hair. The amount of flyaway frizz is reduced.
What I do find with this serum is that the effect of the product isn't as long lasting as I would like it to be. My hair seems to gradually return to a more dry state as the product dries up on the hair. The product doesn't leave any residue or build up though so you can keep using it but it's just a bit annoying having to keep applying it to see the effects. Really though I would have to say that the serum works like a quick fix but one that isn't made to last.
I am reasonably happy using this product although I do feel that I slightly prefer other serum products which have been able to provide a longer lasting effect on dry and frizzy hair. This Toni and Guy product can also be quite pricey for both a small amount and compared to similar brand name products. It's currently £7.19 at Boots. Honestly, I would probably not buy this again as I feel it's performance is about average and that I can get a more product at a cheaper price and one that provides a longer lasting effect on frizzy hair.
As a BzzAgent, I am lucky enough to have the opportunity to test products for free in return for spreading the word about them to others. (It's not a paid job, sadly, but a nice way to try stuff for free. Anybody interested can sign up online at www.bzzagent.co.uk)
One of my most recent campaigns has been for a range of Toni & Guy hair products. I was delighted to receive a huge box of full sized goodies, amongst them this 'Shine Gloss Serum', part of the Classic collection of hair care products. I have naturally curly, long and thick hair and the one hair care item that I rely on to try and tame the inevitable frizz that comes with it is a decent quality serum. It is no surprise that the serum was the first product that I tried and have been using on a daily basis for the past couple of weeks now.
Easily dispensed from a simple but stylish pump action bottle, the first thing that impressed me about the serum was the lovely soft and silky consistency, similar to the texture of a lubricant. It feels lovely on my palm as I warm it slightly for ease of application but, most importantly, I find it really easy to smooth over and through my long hair without leaving any feeling of stickiness or greasiness or any clumping at all. The bottle advises that an application should consist of one or two pumps of serum, applied primarily to the lengths and ends of the hair. Due to the length and thickness of my hair, I tend to use three or four pumps to give me a decent coverage but, unlike other brands, I don't feel that this leaves my hair looking or feeling lank at all and I really do need that extra application to tackle the frizz and to work in my dry, split ends.
Surprisingly, this serum is designed to be applied to dry, rather than freshly washed wet or damp, hair. I tend to rub a little bit of serum over my dry hair in the morning anyway, as I feel that this helps to control the frizz a little better, in addition to using after washing my hair. I've been mainly using this Toni & Guy hair in the mornings on my hair when it is dry but have also used it on my hair straight after washing it and felt that the results with both methods were equally successful. My hair is very frizzy, particularly around my hair line where shorter hairs tend to escape and look scruffy and unkempt, but this serum helps me to keep these in check and gives my hair a slightly shinier look and feel to it, helping me to feel more confident about my appearance. This can also be used in conjunction with other products from the Toni & Guy range to build up additional shine and smoothness, depending on hair type and style.
The other thing that I really liked about this serum is the fragrance. It has a really pleasant scent which is difficult to describe as it isn't fruity or floral at all, but is a lovely fresh 'hair product' kind of smell. This scent really appeals to me and leaves my hair smelling clean and fresh, without being too overpowering and clashing with any other scents on my hair or body.
The only issue that I have with this excellent quality serum is the high price. I was shocked to discover that this sells for over £7 (£7.19 to be precise) from Boots stores, for a relatively small 30ml bottle. I tend to use John Frieda's Frizz Ease serum which is around the £6 mark for a larger 50ml bottle. This difference in price would affect my choice, I have to admit, as I use serum on a daily basis and get through quite a lot due to my coarse, thick hair. The only saving grace is that the Toni & Guy hair care range does tend to be on a multi-buy promotion on a regular basis at Boots, so I will be tempted to stock up when I discover this to be on offer.
Despite my reservations about the full price, I can certainly vouch for this serum's quality and performance. This performs as well as Frizz Ease but has the added benefit of being used on dry hair as well as having a gorgeous consistency and a lovely fragrance. I will happily use this again and will keep my eye out for promotions, so this is one of the Toni & Guy products that I'm happy to recommend.