“ Brand: Toni & Guy / Cremes / Type: Hair Serum „
For anyone with naturally wavey, fly-away or ''frizzy'' hair this time of year can be an absolute nightmare. As the days grow shorter, the temperature drops and heating gets propelled up, making our work places humid, warm and ultimately a dangerous place with anyone prone to unruly natural hair. Taking advantage of the July Boots Toni and Guy 3 for £10 offer, i decided to purchase the ''Tame It'' leave in serum, alongside some brill straightening conditioner and shampoo. The serum itself usually RRP's at £7.99, so gaining two extra products basically for £2 seemed like a deal not to be missed.
Toni and Guy packaging is steretypically neat, sharpe and good looking, and the Serum is no different. 50ml of Toni and Guy ''Tame-it'' promising to ''Fight frizz, Tames and smoothes'' is presented in a clear bottle with peraly-silver pump action nozzle and bottom. The writing ''Toni and Guy'' is written in an attractive shade of cerise, looking fab on any dressing table.
The product itself is, unusally for the serums i have experienced such as the Redken alternative, much thicker. For this reason it took me a while to realise i only needed a minute amount to make a difference. It is very soft to the touch and the fragrance is gloriously clean cut and what i call 'salon-esque' - it smells as if i've been to the salon every day i use it! The danger with many serums of this nature is that using too much will leave your hair tacky and dull looking. This is no exception, on the few days i decided i wanted extra smooth glossy hair and i used too much, my hair ended up looking nothing short of greasy, especially if i applied directly to my roots. However using a small, 5p sized amount and applying mostly to my horrendously damaged ends, then using the residue all over, worked incredibly well. I have long, slightly highlighted hair and i found that using in this way has helped prevent split ends and keep the ends from getting overly dry and tatty. I found that the serum naturally enhanced my wavey natural hair, if twirled around a finger or curler after application, it really enhanced the curl and kept it looking soft. The directions on the back state ''Apply to wet, towel dried hair'' and this, i have found gets the best results, before blow drying, as it appears to be heat activated by the hair dryer. Leaving in before straightening seemed to weigh it down, making it a little bit sticky.
The best point about the product is its longevity. I have now had my 50ml bottle for 3 months and have only used half of the contents, My hair is much softer, glossy and in better condition, i even get compliments on its condition (even though i'e not had it professionally cut or styled for about 18 months)
It promises to ''acheive salon stlye at home'', which i think, if used according to the directions with a strictly small amount, it does acheive for wavey, damaged hair prone to frizz.
Other important info
Use by date/ period - 36 months
''Do not get into contact with eyes, if contact occurs rinse immediately''
Important if you may be allergic to perfumed products, the ingredients include:
''Parfum, cyclopentasiloxane, Dimenthiconol, Cyclohexasiloxane, citronellol, Linalool, Butylphenyl, Hydroxsohexyl Limonene, Methylprional''
Ever since I started to get my hair dyed professionally again, in April of last year, I have been debating using a smoothing serum that makes my hair as shiny, as soft and as easy to manage as it is when I get out of the hairdressers. Without spending a ridiculous amount buying it from the hairdressers! So I was always going to wait until I needed more than one hair item so I could get a good deal on a couple of items... So I took my Boots Advantage Card, and went down to Boots to find something that smelt nice, and looks liked like it wouldn't weigh my hair down...
~*~ Who Are Toni & Guy? ~*~
Toni and Guy is now an international hair company, but back in the sixties - the company was run by the brothers of the same name, and then they were joined by their younger brothers. They have around 400 salons worldwide, and plenty of products, TV stations abroad - and a magazine in this country. I can't say as I've seen itbut then I live in a strange little town! You can also buy products by Toni & Guy for styling your hair - such as straighteners and I'm sure at one point I saw a hair dryer, but I might have been seeing things. The Toni & Guy United States section makes a lot of peoples favourite haircare products - TIGI. I didn't know anything about it until I started researching it!
~*~ What Is This Serum, and How To Apply It? ~*~
This serum is named 'Tame It Serum,' I'm assuming that it's meant to take your frizz and give you nice smooth hair after washing and leaving to dry or blow drying.
The bottle gives two different ways to apply, one days before blow drying while hair is damp, and one says to do it after blow drying - so even the professionals can't decide which way is best to use the serum. So my advice is to try it every which way you need to, to make it work best for your hair - because normally listening to what is on the bottle isn't good for me!
~*~ Is It Any Good? ~*~
Well the first time I used it I was not impressed, mainly because the pump inside the bottle wasn't working properly. I tried shaking it, twisting the top, the bottom, warming it up pumping it up - but I just wasn't having any luck at all! I eventually just kept pumping it until some came out, but the amount that did come out was far too much, but I learnt that when I tried to put it on my hair and well it turned out to be a bit of a disaster, but hey we live and learn, afterall it's just your hair! So for the purpose of this review, I have tried a few ways of applying it for the best affect and I will now inform you of this... :D
The first sucessful attempt at using this serum, I just used it after blow drying, I took the pea sized amount of serum and rubbed it in my hands to make it warm as instructed on the bottle. I was a bit dubious to put it on my hair as the first try was a bit crazy, so I basically just slapped it on without really having a technique and I ended up with a big shiny section half way through my hair, after that I just tried to get it a little more even and not press down so hard... However after a couple of hours, the shiny bit died down and began to look more even, and my hair was nice and shiny - very little frizz, and when I went out the wind didn't even bring much fluff or angry hair like it normally does! So not too bad really just after blow drying!
So when I applied it before blow drying I expected it to be quite similar in reaction, but this time once applied I had no especially shiny bits that needed leaving to calm down, but other than that it made very little difference to the actual shine of my hair, or even the taming of my so called frizz... It seems if I apply before blow drying, the serum dries out in my hair before it gets chance to work - which is a shame. I will give it one redeeming quality though, it is different to my hair without the serum, so it does give a slight change to my appearance but nothing dramatic, it's just the same outdoors especially if it's windy.
So I tried it before blow drying and after blow drying, and let me tell you I was happy with the results. Firstly once it was dry, there were no static frizzy bits sticking up, my hair was lovely and smooth, for the first time since I had used it my hair was actually soft enough to make a big deal out of! The texture to my hair was totally different it was silky and fell through my fingers almost like it does in the hairdressers. Another bonus was it smelt nice! I had used a Toni & Guy shampoo with this serum but not one of the same rangle so I'm assuming it will have very little affect on my hair...
Overall I definately recommend this serum, used before and after blow drying, if you forget before don't worry - you can get a very similar affect afterwards too... A bonus with this is that once warmed up and smoothed through the hair it is actually quite light and really won't make a difference to the weight or in my experience how long you need between washes. I'm quite fortunate that I can get away with washing my hair every couple of days - so my bottle will last for a fairly long time because I've already had it a few weeks and you can barely tell it's been used!
It is a serum you need to trial basically else you will never find the right amount for your hair, because the right amount for my shoulder length mop, will not be right for someone with a bob... But if you are looking for a nice smelling, hair softening, frizz easing serum - go for it!
~*~ Where Can I Get It From? ~*~
I got mine from boots on an offer of two for £7 with my shampoo, but normally it is £8.16 a bottle... I'm not sure where else you can get it but I'm sure a quick scout round the internet will bring it up for you, if you spot it cheap, get a couple!!
I have long, highlighted naturally wavy hair which would end up looking like a tangled birds' nest unless I tamed it with product. My favourite product to control my fuzzy mess is serum as it's so easy to apply and takes a few seconds to work through the hair. It's light on the hair and creates shine as well as helping to sculpt the hair into a more acceptable shape! I usually try to buy the cheapest serum around but after a recent hairdressing trip I was advised to get this Toni and Guy Tame It Serum by the stylist. Although at £7.99 it's a little out of my price league I thought it was worth trying after advice from an expert.
The serum is available at chemist stores and chainstores. I found mine at Boots the chemist. The product comes in a 50ml sized cyclindrical tube which is not like an ordinary bottle. It is designed like a time capsule or something from the future. Unlike most serums the bottle doesn't have a suction tube leading into the serum. Instead, when you press the pump action dispenser an inner compartment pushes the serum up from the bottom. This is all contained within a hard translucent plastic (that feels as tough as glass) capsule. It means you can see exactly how much you are using and have left. All information about the product is printed on the label attached to the bottle. This includes contact information and full ingredients. Helpfully there are directions for use as well as a special 'salon tip' for getting the best out of the product.
Toni and Guy are experts in hair products and I have been using a couple of their other products for a few years now. I tend to believe whatever claims they make about the products they create and put any unexpected results down to my inability to style my hair correctly rather than it being the product's fault! Toni and Guy state that this serum "tames unruly hair and smoothes away frizz to give a high gloss, gleaming shine". That's basically what I want in any serum, as well as longevity of the serum's effect when applied to the hair.
The pump action dispenser can be pressed lightly or heavily according to the amount of serum you wish to use. I find the serum quite runny and quick to ooze out of the little nozzle though. You should tilt the bottle otherwise the serum will run down the side.
The serum is a bit more liquid and fluid than other serums I have used. It is hardly sticky at all and rather more like a thickened water substance. If you have long hair you will need to rub the serum into your hands then gradually add more if you need it. I generally find that even with long hair I only need to use a few drops of this. It has a slippery consistency and seems to be like the equivilent of a shoe polish for hair. When I work it into my hair it becomes sleek and more managable instanly. It also transforms my locks from dull to mega shiny in an instant! The serum dries on the hair quite quickly or at least seems to absorb into the dry shafts. It means you aren't left looking greasy haired or as if you've just used gel. It simply looks like you've got glossy, healthy hair. It doesn't weigh the hair down or dampen my curls.
You can use the serum on dry hair (which is what I usually do) or apply to wet hair after washing. The latter application helps to make hair easier to comb and also helps to style hair into a sleeker condition.
The only thing I dislike about the serum is it's fragrance. Now having used other Toni and Guy products I recognised the same fragrance straight away. It's not a pleasant aroma and actually reminds me of perm solution and of hair dye fumes. It's not what I'd call feminine so this product would definately be fine to use if you're a guy. Thankfully the fragrance isn't too strong though and doesn't seem to linger on the hair for long.
In terms of long term results I find that this serum allows my hair to remain managable until my next wash. I do need to keep re-applying it though and I have discovered that in humid conditions use of the serum alone is not enough to control my hair. Repeated applications mean that my hair starts to feel a bit lank though.
I do not think that this serum offers me any unique benefits over cheaper products but it is just as good and definately does what it says on the bottle! However, I think the price is a little high and probably won't buy this again. It'll probably suit those who like the expert's touch or those who want to feel special before a big occasion.
For more on the stylist's brand and their range see the website:
I decided to take advantage for the 3 for £10 offer in Boots on Toni & Guy, and along with my shampoo and conditioner, I picked up a bottle of Tame It frizz serum. The usual price of this product is £7.99. I have used a very similar product by John Frieda in the past called 'Frizz ease - hair serum', so I will put in some comparative points in this review.
First things first, the Toni & Guy product comes in a much nicer bottle, made of stronger plastic, and clearer writing. The pump action on both bottles works well. I am no expert on ingredients but they do seem to be quite similar, the first couple of ingredients are the same. The first noticable difference between the products is the smell, the John Frieda version has no smell to it, whilst the Toni & Guy product smells slightly fruity. This is not an overwhelming smell, and when put on hair just smells like it had a shampoo.
The John Frieda product always had a good effect on my hair, making my hair feel silky, however it did not really take out the frizz. The Toni & Guy product works much better, not only is my hair notably silky, but it is frizz free. The only thing to note, is avoid putting too much on (or in one area) as this will make your hair look greasy... The instructions on the bottle state to rub through dry hair, I actually think it works better when rubbed through damp hair (but not wet) and then combed through.
I had a bad experience with the Toni & Guy shine spray, it made my hair look limp, but the serum is an excellent product. I would pay the full price for it.
I have quite fine and somewhat glossy hair but I do get fly away hairs and like that extra bit of control and shine that I get from a Serum. I had previously used and loved Charles Worthington Dream Hair Serum and The Body Shop Grapeseed Serum but had seen a special offer on the Tonu & Guy range advertising 3 products for £10 so I was unable to resist considering it usually retaills at £6.99.
The product comes in a tall slim clear tube with the basic T&G labelling. It isn't anything special to look at or as appealing as other brands but I've always been more interested in the product than the packaging.
The directions of use states use a small ammount and rub between palms and all over dry hair. It also states as a salon tip rub through damp or towel dried hair. I often do both! I do like to run this through damp but certainly not wet hair. Then comb through. This helps to detangle the hair and locks in moisture and calm and smooth down any fly away ends. Then when you blow dry your hair it goes all silky and soft. When my hair is dry and styled, if straight, I rub a tiny ammount between my palms and smooth over my hair. This gives it a super glossy finish and the real feel of silk. It;s just fabulous.
I first tried this product only on damp hair and it was easy to use, easy to comb through and did help to minimize any fly away ends. My hair did feel very soft, however I wouldn't recommend this with too many products as the hair can feel a bit bogged down.
This is light enough to use on dry hair and gives a nice shiny finish. It might work better on curly or wild hair but worked nice on mine. My hair felt soft and silky and looked great.
The only timew I didn't like this is when I used T&G leave in conditioner, which I hated, as it felt synthetic and sticky and too clogged down. This would be nice to use with a protein spray and heat defense spray.
Do not more than one squirt of this product as too much will look greasy and oily in your hair.