I also own the Straightening Shampoo from this Sleek and Chic range (see my other review), and while I am not a fan of that at all, thankfully this product is a lot better.

There is a 50ml mini version available, but the main tube (if that's the right word) contains 200ml. This costs around £4.99 - fairly standard for products such as this.

It comes in bright blue packaging with silver writing, and stands with the flip-top lid at the bottom so that the product is easily dispensed.

The blurb states that it: 'contains Vitamin B5 to help give even the most brittle locks smooth and sleek control, leaving hair poker straight.'

I have naturally curly hair but crave straight hair (isn't that always the way) and have been on the search for the perfect blow dry cream or serum for many years. I have stuck with this one for a couple of years now as it's amongst the best I have tried. I used to use Sunsilk Silky & Straight Leave In Cream which I loved but this seems to have been discontinued. This is an adequate replacement.

The product itself is a runny white liquid which can drip off your hands once you squeeze it out if you're not careful. You only need a SMALL amount - maybe the size of a 20p piece. I give it a quick rub between my hands and then apply it very sparingly to my mid-lengths and ends - I never put it near the roots as I hate the feeling of product on my roots.

The cream goes onto your damp hair easily, and then can be combed through with no fuss. Once you dry your hair, you can't feel that you have put anything on your hair, but your hair will feel tamed and less frizzy. If you are then using hair straighteners, you will find that your hair straightens more easily.

The cream doesn't make your hair go greasier quicker, and you won't be aware of it on your hair.

£4.99 may seem a lot but the current tube of this I have must have lasted me nearly a year now, with no signs of running out any time soon.

I wouldn't be put off from trying a different straightening product should one come onto the market, but I am very happy with this one for the time being.