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I love to do my nails and am always looking out for new brands and shades to add to my collection of nail polishes. I give myself a full manicure every week at home, and as I have long nails I like to make a lot of effort to keep them looking neat and in good condition. The craze for nail art is still going strong and rather than spending tons of time painting intricate detailed designs, I prefer to play around with different nail polishes that offer a unique finish or textured effect. I saw some promotional material for the Nails Inc Concrete Polish range before they were released and was desperate to try it for myself. It costs RRP £12.00 and I bought mine from www.very.com but it's also available from places like ASOS.com and department store beauty counters.
The Concrete nail polish comes in a range of four colours to choose from: Monument which is a bright acid yellow colour, Stonehenge which is a rich royal blue colour, London Wall which is a nude colour and Marble Arch which is a classic postbox red colour. I bought mine in the London Wall Shade, as I liked (what I thought was) the cool grey tone to it, and figured this would fit in really well with the concrete theme and reminded me of a rugged breeze block sort of look. Unfortunately I did have a bit of a disappointment as I ordered my polish online, and when I received it in the post it turned out to look a completely different colour in real life than it did in the product photos I had seen online. As shown in the photo above, I would say this certainly looks grey, but in fact London Wall is more of a neutral beige tone, what I would describe as fawn or taupe. I still think that it looks good, but it just wasn't what I was expecting.
Product description: "London Wall is a nude concrete polish. Bold block shades with a rugged, concrete finish that gives a textured and edgy look. Packaged in limited edition Concrete bottle with a unique textured cap to clearly show how the concrete finish will look on the nail."
The Concrete nail polish comes in the standard Nails Inc glass bottle with a chunky lid, but the lid is coloured to match the shade of the polish inside, and is coated with a textured finish that mimics the effect that the nail polish will produce when dry. If you come across this in the shops it is worth having a feel to see if you like it before you try and/or buy it. The brush inside is a good size and length to distribute the polish evenly, and I prefer to give it a quick wipe before I start applying so that the polish does not pool or clump as I'm spreading it over my nails. The polish itself is lovely and smooth but is full of tiny little particles which stick onto your nails to form the concrete effect. The particles form part of the polish and do not separate or break away at all. It spreads well and dries quickly leaving a matte finish. Depending on how many coats you apply the finished result will vary. After one coat you are left with a light finish which I would liken to fine sandpaper. If I run my fingertips over my nails I can feel the slightly rough texture but it is quite subtle. I prefer to apply a second coat to get a more noticeable effect. With two coats you are left with a heavier finish which I would liken to coarse sandpaper, and there is a greater distribution of the concrete particles. This gives a more dense look and does have quite a rugged texture. I find that it can be quite addictive to keep touching it and often end up distractedly rubbing my nails in a mesmerised state! I think it gives a bit of an edgy grunge look, but the neutral shade tones it down a bit and makes it more easily wearable so I can get away with it even at the office.
The Concrete polish sets hard as stone and dries incredibly quickly. If you're in a hurry then one coat gives a good level of coverage and dries after only a minute or two. I find that it lasts for about half a week before starting to show signs of structural damage, and then it will begin to crack and chip around the edges. I usually need to remove and replace it after 5 days of wear, but if I'm feeling lazy then it can be quite effective to just do a quick touch up job. Because of the rough looking texture you can get away with filling in the gaps and going over any bare parts of the nail where the previous polish chipped away, and a bit of careful blending means that the polish can carry on for a few more days again before requiring further attention.
I think that this Concrete effect nail polish by Nails Inc is an innovative and fun to use product. It is easy to apply, dries quickly, and would be perfect for beginners that want to dress up their nails in a unique way without having to pay too much attention to detail. It's a shame that the range of colours is quite limited, but I really like the neutral London Wall shade and after being so impressed with the performance of the polish I am tempted to buy the Monument shade as well to mix things up a bit. It is more pricey that the special effects nails polishes produced by high street make-up brands, but I think that the results justifies the price and can definitely recommend giving this product a try if you want your nails to stand out with minimal effort.
I bought this nail varnish as i wanted to see whether the affect it was advertising actually worked. I have bought Nails inc nail varnish before but just in a standard pink colour and did not think it offered anymore than other nail varnishes on the market, but this concrete was offering something different so i had to try it.
The nail varnish comes in a clear bottle so you can see how much nail varnish is left in the bottle. The lip is supposed to show exactly how the nail varnish will look when painted on your nails. I bought it in a nude colour as at the minute i really like the look of nude nails.
The brush size is average, allowing you to paint your nails in an average of three strokes. The consistency of the nail varnish is thicker than standard nail varnish, but i assume that allows the user to create the hard concrete effect. It does create dull affect but i would not say it looked too much like concrete.
Where it is thicker than most nail varnishes i found it chipped quiet easily and it would not be small chips, you would lose the majority of the nail varnish on one nail.
Overall i would say it is something different to wear for one day or a night out, but it is not something that will last. Dont expect it to look too much like concrete as you will be a bit disappointed when you try it.