For me headphones are something that I buy regularly, besides my usual groceries a always put a pair of headphones on the list (thou not always the same model). Sometimes I prefer the cheep ones because I know that I will have them just for a couple of weeks. Otherwise I choose a more expensive pair for a better quality of sound. I am an active person, and many of my activities are not quite suited for little wire strap to my neck.
I have bought this model two week ago, and they worked very well. The package contains three sizes of silicon caps a thing that I find useful. The cable is just 1.2 m about 4 feet, and I find this aspect very annoying. The ideal length for me is 1.5 m .
About the noise canceling thing is not quite true, but is better than another headphones. I personally like it that way because I don't plan to be hit by a car.
The sound quality is very impressive and the model provides a pretty high volume.
Some of the manufacture claim:
* Ultra thin diaphragm delivers clarity and detail sounds
* Angled Acoustic Pipe channels directional and precise sound
* Exceptional noise isolation for quality sound at low volume
* Ergonomics in-ear design for the best comfort and snug fit