An appeal for more rating honesty (dooyoo Abuse)

Member Name: illogicology

Product:	dooyoo Abuse
Date:	28/07/09 (51 review reads)
Rating:

Advantages: Dishonest rating skews content

Disadvantages: Honest rating improves content

I am not one of the best writers currently posting on DooYoo. I have no reviews that are receiving 100% very useful ratings, I have no crowns, plenty of reviews still ranking at "useful" and plenty of critical comments on my writing style. However, one thing I pride myself on is that I am improving. I try to listen to comments, I try to offer information I think people want from my reviews and I only write reviews on products for which I have views to express. When I write my reviews my goal is to write until I have said what I wanted to say, not to reach 150 words.

Today has been the first day since joining DooYoo that I have sat on the front page, commenting on the latest reviews. It has also been the first day I realised that not everybody writes reviews the way I do. Today I have read nearly 30 reviews barely a paragraph long, each one had very little to actually say about the product and frankly I just felt embarrassed for the author. I saw one user had filled three pages of reviews in just three days, each review I checked was little more than a vague summary of the product. Clearly these users feel that they can get a payout for very little effort, fortunately I know that DooYoo take quality into account before writing cheques because these "attempts" were dreadful. However, I'm sure everyone reading this is aware of that and that's not what I wanted to talk about.

What really bothered me was reader response. When I found users doing this, I left comments expressing my opinion that their reviews lacked in any real content and slapped a "not useful" rating on there. Unfortunately I can only conclude that the other readers weren't really paying attention at all. How can DooYoo maintain a decent balance of quality and shoddy reviews if its users are rating sloppy churners with "Useful" ratings?

Ultimately I fear if DooYoo can not crack down on these sloppy reviewers then the advertising revenue that DooYoo thrives on will dry up and we'll all have to move on.

Summary: Rate more honestly, please.