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Churn to Earn? Household Appliances - a User's Guide...
How to Write A Good Household Appliance Review
Member Name: azana
How to Write A Good Household Appliance Review
Date: 15/06/10, updated on 07/05/11 (158 review reads)
Advantages: tier 1
Disadvantages: not really a churning category
It's probably easiest for me to identify what a good HA review doesn't look like. If you have written about the hoover you borrowed off a friend, the ice cream maker that you just got out of the box, or a washing machine you had in your rented house 5 years ago, it's probably not going to be very helpful. That's not me being picky - it's in the rules.
Likewise if your review is, at a basic level, very hard to read as it is peppered with spelling errors (and before anyone calls me a pedant we all make mistakes but that is what spell check is for), or looks like it has been rushed off in 2 minutes flat, realistically it's not going to give a consumer the advice they need. A description of the picture is no good either, and reeling off the specs without backing up with experience will not make anyone think that you know about the item and can say anything useful.
For me that, in a nutshell, is what writing a good HA review comes down to - you can tell me what it is like to own the item and whether it is any good. Simple eh?
By the end of reading a good HA review I have a fair idea as to whether it's worth parting with my hard earned cash, your experience and opinion has made that clear. I probably know what settings, speeds or extras the item has, or at least which ones I'm likely to use in practice, and I feel that I have a good idea whether the item is good or not.
That doesn't mean, in my opinion, (which is only my opinion) that you need to be a technical genius to review items in the HA category. If you are writing about an iron, it might be useful to say how many watts it has, but frankly all I, or anyone looking to buy the item needs to know is if the iron is powerful enough, or if the fridge is very power greedy. I don't think either that a review necessarily has to be very long, but I do think the best reviews are the ones where the writer has really thought through what a potential purchaser may wish to know. You don't need to be a technical whizz to think that a buyer may want to know if a slow cooker is hot to touch when in use, if a crumb tray is easy to empty, or how noisy a food processor is. If you are going to write about your hoover or iron perhaps think about what you like or dislike about using them that others might want to know - it's the little things that can make all the difference to using an item, that iron cord that is too short or a juicer that is too tricky to clean.
So writing a HA review doesn't have to be, in my opinion, too tricky or over complicated. When I read a good HA review it is clear, and when I read a review that despite being about the most banal of kitchen items has me gripped that's when I tend to hit the nomination button. Of course all of this is subjective, but as HA has become a higher paid category perhaps it's worth thinking that you wouldn't expect to get paid £1 for nothing (a figure that it looks will be fairly easy, in theory, to achieve with only 20 rates needed). With that in mind I come to my next point - rating...
A good HA review deserves honest rating. When I, personally, read a review that is good it deserves a VU rate - too often however it seems that the community as a whole is keen to hit the VU button for everything. This in my opinion is either down to people not reading the review properly or wanting to be "kind". When a review is of U or SU quality in my opinion it's only honest and fair to rate it as such - I don't know but I would think that dooyoo are not going to want to pay out for some of the HA reviews that are being churned out particularly since the tiers changed, rating them VU is possibly giving the writers a false impression as to the usefulness of what they have written. I'd like to see more reviews being rated honestly, perhaps that would stop disgruntled writers thinking I am being harsh when really I'm not.
I write, and have written, all kinds of reviews on all kinds of topics but at the moment I focus on HA having somehow ended up being a guide in this area. I hope that I have written some "good" reviews about HA - having been given really great advice by the guide at the time when I started on the site, and I also hope that HA is an area that dooyoo members can enjoy writing in.
Since what I like to call "the change" I've seen a lot of comments that "I couldn't possibly write about white goods it's boring" - to paraphrase - and the site does seem to have become awash with items that are probably not really supposed to be in HA in the first place (a point I imagine dooyoo will address) but I hope to see lots more good HA reviews. If you own a HA item, and can tell us whether we should own one then that is a good starting point, and the rest should really follow.
Happy HA writing!
Summary: my thoughts on what makes a good HA review
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