Sound and Vision (surveymedia.net)

Member Name: cyberem78

Product:	surveymedia.net
Date:	11/12/08 (94 review reads)
Rating:

Advantages: Can win prizes.

Disadvantages: Difficult to contact company. Can become repetitive.

I joined the GFK Television Appreciation Survey two months ago after the company emailed me to recruit new members. In addition to the television and radio survey they also have a web appreciation survey. In return for membership and two weeks of contributing to the survey they were promising a £5 Amazon voucher.

I joined via their website, having to provide my full name, address and email details. I also had to download a program called the IMM toolbar which would record my website visits for the web survey. This is a small program which has not slowed up my browser. It will not record confidential information and I can pause the function at any time. At this point information on the website enabled me to learn what the survey was all about.

The survey basically measures your television viewing habits, which radio programs you listen to and which web sites you visit.
A new TV/Radio survey is available to take every day and the web survey more infrequently. You have a personal link to the survey website via an email sent from the company. When you log into the television survey you are asked if you have watched at least 5 minutes of a list of channels. The television survey does cover all channels available, however. The BBC is represented as well as the main terrestrial channels and some sister channels of these main channels. Cable channels are not represented.

After logging into the main survey page you can see a list of programs listed in much the same way as a television guide in a newspaper. This is a list of programs aired the night before. You must click on the programs you watched and answer questions about them. The questions are sometimes in a rating form - rate the program from 1 to 10 for example or how likely on a scale of 1 to 10 would you recommend this to a friend. Other questions include what you think of the show in general and you feelings on the presenters.

There are occaisonally some extra questions added to the TV survey which relate to news bulletins and your understanding of them, which channel you might have seen a certain news report on first etc.

The radio survey is basically the same and covers only the BBC radio channels and some other major radio stations. The questions often relate to your opinions on a certain feature in the radio show.

The web survey is similar although when you log into this the websites you have visited are already up on the screen. You have to rate the websites according to ease of use, reliability etc.

On all three of the surveys there is usually no more than four or five pages of questions and these are easy to complete. It is not very time consuming.

The reward for completing the surveys are entry into prize draws. For each survey you complete you get a ticket into a draw. There is a draw for each survey and also loyalty draws. To earn a ticket for the loyalty draws you need to complete a designated amount of surveys in each category. A menu facility on the page allows you to see how many surveys you have completed each month.

Prize draw winners of £10 and less are paid in Amazon vouchers. Those above this amount in cheque. I have not won anything yet, bad luck!

I have also not been awarded the £5 Amazon voucher for joining the scheme, although this was promised after two weeks of loyalty. I have tried emailing the company but have had no response, so I'm uncertain about how honest their offer was. GFK are a familiar company to me, however and I actually enjoy giving my opinion about my television usage, radio show preferences and my internet habits. With prizes of up to £4000 to be won I think this is worth the time and effort.

Summary: Surveys about your personal television, radio and web habits that could win you some cash.