“ Interactive Tourist Guides for the United Kingdom, Scotland, Wales and Ireland „
This year I took my holiday in England like most of the population i'm sure due to the recent credit crunch. We decided on a visit to Scotland as it is somewhere that I have always wanted to visit. With so much to do and various places to visit we needed some information and thought the best route was to take a trip to the local Tourist Information Centre. The tourist information centre was fairly small but was packed to the brim with various leaflets and tourist brochures but one stood out the most. A smart looking pad that took pride of place on their counter.
The 'Counter Pad' in this case was an A3 sheet produced in conjunction with VisitScotland that contained a notes section that you can scribble on (the staff member at the TIC gave us directions on it!) a map of the town on the front, a regional map on the back, a handy mileage section that tells you simply how many miles away your destination is, various places to visit and a picking of the best restaurants, pubs, hotels and shops in the area in the form of an advert. Each advert features a small yellow circle underneath it with a number and this is also placed on the map so you can easily see where the business is situated. There was also a banner on the bottom of the pad with a 'visit www.townguidesinteractive.com' banner which was quite intrigueing. So when I got home it was one thing that I wanted to look up.
My first impression was that it looked a bit bland with all of the white space around it. There are a few rotating advertisements for big companies including The Edinburgh Woollen Mill, Bournemouth Eye, Britanny Ferries and the Forestry Commission which makes me feel as though they are a reputable company.
The top left of the homepage shows the products they produce - What's on and Where leaflets, Hospitality Guides and Counter Pads. The main part of the site is a map of England split up into sections -
By clicking on the area that you wish to visit it takes you to a further page with the listed counties. Once you have selected your county you are presented with a drop down box with a list of towns. When you select one it takes you to a page where you are able to download a variety of their leaflets/brochures. These open as a pdf and save straight to your desktop. Unfortunately the only downside is that you cannot print them off but I guess this is due to the copyright costs for the maps. The pdf's are also interactive, so if a customer has a website their adverts are linked to their website. There is also a search facility which makes finding your chosen destination on the site even easier.
The website and publications are produced by CPL - Club Publishing Limited. Their details can be find on their sister site - http://www.cplhouse.com
I have used the website many times before travelling for a weekend away and cheekily have even called the company to ask them to send out copies and they turn up very quickly. The website is definately well worth a visit.